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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. Nykiera Thomas , Social Media Coordinator, Oakland University.

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7 statistics that prove the importance of social media marketing in business

Sprout Social

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. For businesses wondering when to start making greater investments in social, the time is now. I love when brands engage with you on social.

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How to Create Branded TikTok Content: Best Practices

Ignite Social Media

People also love seeing product demos, product highlights, and more. Engage with Communities If you have trouble brainstorming ideas for your brand’s TikTok , turn to relevant communities. Engage with Communities If you have trouble brainstorming ideas for your brand’s TikTok , turn to relevant communities.

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12 Facebook publishing tools for your brand in 2024

Sprout Social

Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Nowadays, there are much more efficient ways to publish and schedule social media content. Sign up for a free 30-day trial today!

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5 Ways To Increase Ecommerce Sales with Facebook in 2022

Pixlee

Do a Product Demo on Facebook Live. The increased popularity of live streaming means you can do product demos live and reach more potential customers. Facebook Live is a good platform for live product demos as it also allows customers to ask questions that you can answer in real time. .

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Instagram automation: Strategy and tools to do it right

Sprout Social

Automation is a close friend of any social media marketing strategy—Instagram included. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Automating likes and comments is a recipe for a potential social media crisis.

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Salesforce Social Studio Sunset: Everything You Need to Know

Hootsuite

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. 1 Social Media Tool Create.