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Should We Expect Health Care Professionals To Post And Tweet?

SocMed Sean

Often absent from the online conversation, however, is the voice of the health care professional. Gen-Y docs have generally grown up with a digital device in their hand, so they often feel that patient communications should naturally extend into the digital space. So…I’m curious. –Sean.

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How COVID-19 has changed social media engagement

Sprout Social

Earlier this year, we presented our regular update with the latest data on the best times to post on social media. With these changes, we reviewed data from our 20,000+ customers to see how usage of social media has changed during this time. Updates to LinkedIn times to post. Changes in social media message volume. with 9 a.m.

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What’s Social’s True Value to Business? We Asked 2,162 Marketers.

Hootsuite

They’re nearly twice as likely to also connect with communities, employees, and partners. customers, employees, partners, investors, and the community). Integrate cross-channel data. Create profiles or personas for your core audience segments based on data from various marketing channels.

Marketing 144
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How to Survive this Crisis

Proactive Report

Groceries is one very obvious example – Google trends data shows the recent surge in demand as people look for home delivery. Create goodwill and a sense of being connected to your community. Ulan Nutritional Systems launched a nutrition coaching course for health care practitioners that can be delivered via online meetings.

How To 90
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Proving Value vs ROI in PR

Proactive Report

Here’s one example of how it is being done in the health care sector. Build an engaged community. Increase communication. Analyze the data. Advocacy – recommendations from your community of fans and customers. Engagement in your community, retweets, comments, shares, questions.

ROI 69
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How to Be a Courageous Leader in the Post-Pandemic Era

The Realtime Report

In an attempt to garner some crystal clarity on how this is actually defined and perceived when in practice, I took these and other questions to an assortment of experts and leaders in the business community. The result of that outreach is as eye-opening as it is inspiring, with salient inputs including this top-line wisdom.

How To 103
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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

. • Stephanie Gaspary – Director, Social Strategy and Creative Services, CareerBuilder.com. • Niall Cook – Worldwide Director of Marketing Technology at Hill & Knowlton. • Yianni Garcia – Digital Marketing & Community Manager, The McGraw-Hill Companies. Honigman – Social Media Manager at Sears Holdings Corporation.

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