Pixlee

DECEMBER 13, 2021

Brands are defined more by their community than by who they say they are. A strong brand has an active community of consumers. To build a loyal community that trusts and advocates for your brand, you need to understand what your target audience cares about and give them a place to share feedback. Technology.

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Pixlee

FEBRUARY 17, 2021

In this article, we’ll cover how some brands took advantage of this opportunity through leveraging user-generated content (UGC) and influencer marketing. . The Pivotal Role of UGC and Influencer Marketing in 2021’s Super Bowl. For 50 years, traditional marketing remained a one-way communication channel.

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Later

FEBRUARY 16, 2021

With a strong social media strategy, you’ll never run out of ideas on what to post — and you’ll soon have an engaged community at your fingertips. — they regularly post across multiple platforms and have built a thriving community as a result. It’s also a great place to grow a community who loves your brand.

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Sprout Social

APRIL 21, 2020

In events like COVID-19, your audience will be an effective barometer that guides your new focus. Get creative with polls and community questions to generate content ideas that align with your new focus. If you’re in the midst of a challenge that requires a new strategy or even a moment of pause on social, let your community know.

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Pixlee

OCTOBER 4, 2021

Micro-influencers often have higher engagement rates because they have a carefully-curated audience of individuals with niche interests. Since word-of-mouth is the most powerful marketing channel, these people are ideal candidates to promote your brand on their personal accounts through user-generated content (UGC). .

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Keyhole.co

MARCH 7, 2023

Sephora is a beauty retailer that uses reels on their Instagram account to showcase new makeup and skincare products, tutorials, and behind-the-scenes glimpses of their stores and events. They also use reels to feature user-generated content from their customers, which helps build a sense of community and engagement on their platform.

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Keyhole.co

OCTOBER 30, 2023

Similarly, Burger King’s social media strategy involves content and narratives curated for each region. They are very in tune with regional holidays, festivals, sporting events, and all other happenings of significance, whether in Brazil, the UK, or Canada. And they never miss a chance to greet or share joy at a regional event.

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agora pulse

DECEMBER 13, 2018

It was a powerful message that millions stood behind especially given that Nike donated $5 million to organizations advancing equality in US communities. Shape your social media stories around your supported charities, community activities and local causes. Takeaway: Invest in UGC. Watch the video. Live Streaming Gets Authentic.

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Ignite Social Media

MAY 4, 2020

The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. Community Engagement – Like with YouTube videos, stories also allow comments where the community and creator can engage together. Here’s what you need to know about Snapchat Stories.

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Social Media Strategies Summit

SEPTEMBER 28, 2023

Once primarily thought of as a marketing tactic for edgy brands, user-generated content (UGC) is quickly becoming a bigger and bigger element of content marketing strategies. But more important than those reasons is the fact that UGC also has a big impact on the bottom line. more likely to convert than the average customer.

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Later

NOVEMBER 13, 2019

Instagram Aesthetic Trends #3: A Curated UGC Feed . Thanks to the repost to Instagram Stories feature, and tagging profiles in posts and stories, brands can now curate their feed with content created by their biggest fans. TOP TIP: Find a way to make your UGC content recognizable for your brand, says Jordan from Ritual. .

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Sprout Social

JUNE 16, 2016

The following tips will help your brand up its visual storytelling game and build a larger and more engaged community on Instagram. Curate Your Feed. One of the most authentic, compelling and affordable brand assets available today is user-generated content (UGC). Need help getting started? Define Your Objectives.

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Sprout Social

NOVEMBER 1, 2016

Consider how you’ll align your social media efforts to other marketing assets, such as your website, email newsletter and event promotions. Pinterest is a great destination for curating valuable content—just ask the Four Seasons. Your UGC campaign doesn’t have to be a huge production. Remember to integrate.

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Buffer Social

OCTOBER 27, 2016

According to research from marketing startup Crowdtap and the global research company Ipsos , millennials and other generations trust UGC 50% more than other types of media. Share user generated content from events. Live events, meetups and talks are great times to create and curate content.

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Later

SEPTEMBER 12, 2019

Running a UGC marketing campaign can be an incredible way to attract new followers, make sales, and convert your existing audience into customers! User-generated content (UGC) is way more trustworthy than branded advertising, and it’s also a great strategy for filling your social feeds with beautiful content.

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Social Media Strategies Summit

NOVEMBER 18, 2022

So marketers may see success in building online communities through Facebook, prompting followers to share photos, take part in surveys, or join in with conversations. Choose something that speaks to your biggest current campaign, such as an event you’re planning or your latest product launch. GoPro is a master at UGC.

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Hootsuite

JUNE 20, 2022

Find user-generated content (UGC). Use Facebook Collections to curate and organize your brand’s products. Create a community for like-minded customers. Knowing this, it’s a good idea for businesses to tap into the platform’s community features. Broadcasting an event. Research your competitors.

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Later

APRIL 22, 2019

Reposting Instagram Stories and sharing user-generated content is a great way to fill your feed with beautiful content, but did you know that UGC is 50% more trustworthy than any other type of media, too? . So why is UGC so valuable? Instead, think about how you can cluster your UGC together into different themes.

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Later

SEPTEMBER 22, 2019

Check out how Later customer, Dermalogica uses carousel posts with UGC content to reveal before and afters, thanks to their customers’s at-home snaps: . Instagram carousel posts are a great way to share more personal brand stories on Instagram, without disrupting a carefully curated feed. . View this post on Instagram. Double win!

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Convince & Convert

JULY 9, 2014

Using the hashtag #SURFERPoll , they collected and published user-generated content (UGC) in a gallery to maximize visibility and build interest in the event. It also allowed the athletes and attendees to share their experiences at the event, which in turn captured the interest of their devoted fans.

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Later

FEBRUARY 9, 2020

Scheduling Instagram posts and stories in advance is one of the best ways to get more time back in your schedule, so you can invest more time in engaging with your community, or planning your next campaign strategy. . Speed Up Your User-Generated Content (UGC) Collection with Later. Ready to start curating a beautiful Instagram feed?

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Later

JANUARY 30, 2019

The Ultimate Guide to Instagram Hashtags in 2019 will help you understand everything you need to know about using Instagram hashtags to get more followers, improve your posts’ engagement rates and build a community around your business. . Community Hashtags. million posts and has been key to growing Herschel’s community.

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agora pulse

MARCH 24, 2020

A brand advocate is literally “a helper” that shares positive reviews about your company, extols its virtues, shares excitement about upcoming events, posts content about your brand, and, at the core, cares about your brand’s well-being. Community management. 13 YouTube Community-Building Hacks You Never Knew About.

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Pixlee

NOVEMBER 22, 2021

To optimize your TikTok engagement and share a video that resonates with your audience, you may want to consider user-generated content (UGC) for your first ad. . UGC is a great choice for brands that don’t have access to the resources needed to create a professional, high-quality video.

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Buffer Social

AUGUST 8, 2017

There’s a good reason for their success: it’s an all-in-one platform that allows you to curate and schedule content, measure your social ROI, run social media ads, and more. Description: Everypost makes it easy to curate content, customize, and schedule your social media posts. Social media publishing simplified. Social Pilot.

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Webbiquity SMM

FEBRUARY 21, 2017

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). Ideal for live blogs, breaking events, and conferences. 1) Storify. Pricing: free.

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Sprout Social

AUGUST 28, 2019

So in my day-to-day, I focus on connecting with our audience through initiatives like #SproutChat , developing attention-grabbing content and engaging proactively and reactively with our community. I’m in the weeds of social every day, learning what our community wants, what content resonates and what questions they need answered.

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Pixlee

DECEMBER 30, 2020

Editor’s note: Community is central to everything at Pixlee. And luckily, we’ve got a great community of experts to share thoughts with. In our chat, she shares the nuances of ambassadors, what makes a good brand community, and how to measure the success of your community-driven marketing platforms. I get that.

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Features Brands Influencer Travel 52

Later

OCTOBER 16, 2019

Plus, the original poster’s username will be clearly displayed, which is great for fairly crediting the contributors of user-generated content (UGC). . Storyluxe regularly uses this quick and easy method to share UGC on their stories: PSA: Did you know that you can easily search for posts to share to your Instagram Stories right from Later ?

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Techipedia: Tamar Weinberg

JANUARY 5, 2010

These posts are not in response to newsworthy events, nor are they displayed in any particular order. 40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community.

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Convince & Convert

FEBRUARY 1, 2024

Update your Social Media Community Management Guardrails! How to Update and Optimize Your Brand’s Social Media Community Management Guardrails Make sure you’re covered on the basics. – Get your team together to brainstorm and define potential questions, complaints, news events, and upcoming happenings.

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Later

OCTOBER 9, 2020

What communities are they a part of? While Black Friday and Cyber Monday used to be one-day events, a lot of businesses now run promotions throughout the whole month of November. . For example, you could find that user-generated-content (UGC) is driving more sales than stories on Instagram. What hashtags do they use and follow?

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Keyhole.co

OCTOBER 28, 2023

Some of the best content types for Instagram carousel include: Data and infographics Guides Event highlights Photo dumps Product suggestions Before-and-after reveals Product launch Brand updates User-generated content Customer testimonials Behind-the-scene content Brand storytelling What is the ideal Instagram carousel size?

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Later

FEBRUARY 13, 2019

If you’re looking to grow your following this year and built a community of brand evangelists, you’ll definitely want to take notes from Supergoop. . Their carefully curated UGC, creative product shots, and perfectly on-brand Instagram Stories will leave you feeling inspired to make your home a little more “green.”.

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Sprout Social

OCTOBER 17, 2016

As a result, one of Twitter’s main uses for marketers is curation. The other way businesses and social media marketers use Twitter is for communication. Community building is also an important aspect of social media marketing. Curate quality content to share on your feed. Other companies use it as a branding platform.

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Later

MAY 8, 2019

A fashion-forward Instagram strategy can drive traffic, make sales, and attract a loyal community of followers. Many popular fashion brands have even created a “shop our Instagram” section on their website, as their influencers and feed pose as a perfectly-curated lookbook: aloyoga.com. User-generated content (UGC).

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Later

DECEMBER 13, 2019

Join the King Island community in saying NO to farmed salmon and keep King Island fish farm free.@patagonia_surf. Oftentimes a micro-influencer’s connection with their communities is much stronger!” . Goodie bag inclusions, venue partners, or promotional partners for events, activations & experiential are awesome collabs? ?

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