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The difference between an audience and a community in new media

Akamai Marketing

Creative Commons Photo by Daehyun Park. Two of those words are “audience&# and “community.&# The maestro directs, he coaxes, he makes the orchestra the best it can be, that’s what a good community manager’s job as well. Why should you care if you have community vs. audiences? Guess what?

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Creative Communications: Lessons from Health and Wellness Brands

Waxing UnLyrical

The online community encourages patients and caregivers to share their experiences and become Mayo Clinic Champions. It has proven that creative communications are possible even in a highly regulated industry. Image: Noah Näf via Unsplash, Creative Commons CC0. You can find her on Twitter at @HannaLizKnowles.

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When a Taco Truck Meets Twitter

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking When a Taco Truck Meets Twitter Written on July 29, 2009 by Justin Levy in business , social media , twitter 14 Comments - Leave a comment! link] This comment was originally posted on Twitter [link] DJ Waldow Love that story.

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Sharing Content in Another Stream

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Sharing Content in Another Stream Written on January 21, 2010 by Justin Levy in google , social media , twitter 21 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed.

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How Reading Fairy Tales Can Improve Public Relations

Waxing UnLyrical

Also… Image: Thom Watson via Flickr, Creative Commons OK, I’ll stop now, I can see you rolling your eyes, going, “Come on, act your age.&# They’re doing such a good job of it, that they’re getting their customers and community to tell their stories for them. I actually have a bunch of them.

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Kpop Lessons: Handling Defamation Through Public Relations

Waxing UnLyrical

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe.

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Learn How to Optimize Your Videos

Justin Levy

It all starts with the basics [link] This comment was originally posted on Twitter [link] lisavgray Good stuff: RT @justinlevy: Trying to figure out how to get more views on your videos? Like a wise man once said, “Content is king, but Community is Queen.&# [link] TyTribble Video Marketing? Glad the video was helpful!

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