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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. Just do it while giving back to the community as well. They don’t follow guidelines on contact form policies on what will be covered and what won’t be. Want to self promote? Engage in dialogue.

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5 Things True Social Media Experts Do Online

Techipedia: Tamar Weinberg

Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert. Right now, you’ll find the likes of Tamar , Jonathan , Lisa and Rebecca in my feed reader, and consequently, in that box.

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Social Media Insecurity: What to do When Online Activity Affects.

Techipedia: Tamar Weinberg

My uncle knows a young girl from his community, a recent college graduate, who is looking for a social media job. Go through each individual account and set guidelines where you both can agree to what you feel comfortable revealing online. Reply Tamar Weinberg August 18, 2010 at 2:22 pm Seriously. p.s. you’re right.

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How Consistent Branding is Being Challenged in the Digital Age

Techipedia: Tamar Weinberg

Before the explosion of everything digital, sustaining branding consistency used to be a relatively straightforward task which involved one-way communication with little or no feedback from consumers via a handful of separate channels. How Consistent Branding is Being Challenged in the Digital Age is a post written by Tamar Weinberg. ].

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Looking Back on the Year of the Panda: Google Algorithm Changes

Techipedia: Tamar Weinberg

What the Updates Mean for Your Company. Each Panda update meant something different for each company. Consider a few of the ways your company can follow the new Panda guidelines: Create new and original content. Looking Back on the Year of the Panda: Google Algorithm Changes is a post written by Tamar Weinberg. ].

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean. You need to live up to the brand.

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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Over the past several years, Google and Bing have released guidelines for webmasters to make websites more crawlable. This is a consolidation of all the guidelines released by Google and Bing over the years to improve onsite optimization. BluePay is a credit card processing company that has fallen victim to content scraping.

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