Direct Marketing Observations

MAY 17, 2013

Apparently the owners decided to respond to the trolls that were commenting about how bad they came off on the show. This doesn’t absolve the restaurant owners but it does highlight the typical flash mob actions that occur on social networks. The gist or the fuel? Give them anything and they will run with it.

Flash Mob 219

Flash Mob Reddit Review Social Media 219

Direct Marketing Observations

JANUARY 27, 2011

Yep I was going to talk about how athletes should be careful of what they say about themselves or others especially on social networks. It was there for people to read and comment on what I said. Not just the fact that it was on a social network but this has to do with civility and respect. It must be true.

Social Media 177

Social Media Social Networking Groups Groups 177

Direct Marketing Observations

JULY 12, 2011

Sometimes we just don’t want to post, share, update, comment, tweet, or chat. However, as each day goes by, we’re starting to see that social doesn’t sleep. Social ubiquity , unfortunately doesn’t know what laying low means. Sometimes we just want to “lay low&#. We just want to be.

Microsoft 131

Microsoft Social Networking Google Video 131

Direct Marketing Observations

OCTOBER 12, 2010

Gap North America president Marka Hansen,&# ‘The outpouring of comments’ shows ‘we did not go about this in the right way&# … So for those of you who missed this from last week. Throughout all the major social media platforms and channels of course. Clothing retailer Gap decided to change logos. They went off.

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Direct Marketing Observations

AUGUST 24, 2011

When you get comment spam from people who insist on hyperlinking their generic, lame, weak, comment to a no-follow keyword based signature, you know… and you ask “Did they really just do that&# ? There was a time where I hated hearing the comment, “Yea but there is no ROI in social&# ; Now?

Social Media 199

Social Media Skills SEO Aggregator 199

Direct Marketing Observations

JULY 26, 2010

Do you remember the first time you got a blog comment? Depending on your background and skillsets, the early days of social media for a lot of us, were so wonderous and so filled with curiosity. Tags: Social Networks Social commentary social media socia networks. Pretty cool wasn’t it?

Web 2.0 152

Web 2.0 Social Media Social Networking Platform 152

Direct Marketing Observations

SEPTEMBER 12, 2011

Linkedin is and became one of the initial gateways into people’s lives; and for a lot of people, who were never into that “social thing&# , and who are still not that social, Linkedin is their gateway into social media. In fact, if we go by the 90-9-1 model, Linkedin might be as social as some people will ever get!

LinkedIn 173

LinkedIn Social Media Curation Social Networking 173

Direct Marketing Observations

JULY 15, 2011

Remember this comment from the naysayers? Although I still have a problem with the narrowness of defining what the social actions must look like or be called, i.e. “likes”, “friending”, and “follows”-We still have the power to really define them in the ways that we want to treat them. Why do I care what someone had for lunch?”

Social Media 168

Social Media Startup Engineering System 168

Direct Marketing Observations

MARCH 5, 2010

It shows up in search in the form of great websites, sweet artwork, graphics, compelling, link juicy blog posts, articles, white papers, e-books, comments, mentions, profiles and bookmarks that you created all on behalf of the client. Might be time to update the resume… Tags: social media Social Networking marc meyer blogging.

Social Media 131

Social Media Reputation Social Networking SEO 131

Direct Marketing Observations

JULY 12, 2010

I read an article in Wired’s Epicenter from a couple of days ago titled- Gaming the System: How Marketers Rig the Social Media Machine and the article caught my eye for a number of reasons. The first reason is that when I first “dabbled&# in social media 5 years ago-I was that marketer. I was the one gaming the system.

Consultant 159

Consultant Company Social Media Remix 159

Direct Marketing Observations

MAY 22, 2012

Basically where social takes off and takes on magical tones is when we get to associate a name with a physical face and voice and not an avatar. Going to a conference and meeting that person that you have had tens of twenty or hundreds of conversations with on Twitter or Facebook or blog comments. That’s the money shot.

Social Media 178

Social Media Avatar Journal Conference 178

Direct Marketing Observations

OCTOBER 10, 2011

In today’s “Uber” connected social world, what makes things work or why they work, is that we’re all now indiscriminately interconnected to each other. We share, we comment, we download, we upload and we consume the content of strangers in the same ways that we create it.

Avatar 138

Avatar Sports Project Team 138

Direct Marketing Observations

SEPTEMBER 20, 2011

C) Going into a social network and letting 500 of my most intimate friends know that I’m thinking of buying a TV. So here’s the scenario, I want to buy a new big screen TV. So I do research. My research consists of what? A) Typing in “big screen TV’s in Google. B) Typing in a specific brand into Google.

Forums 148

Forums Research Buy Compete 148

Direct Marketing Observations

JANUARY 18, 2010

On January 8th Mark Zuckerberg the founder and CEO of Facebook made the following comment: If he were to create Facebook again today, user information would by default be public, not private… Here is the full blown article as found on ReadWriteWeb: Facebook’s Zuckerberg Says The Age of Privacy is Over. Share this Post.

Privacy 162

Privacy Social Networking Cost Facebook 162