Keyhole.co

APRIL 12, 2023

Before you roll your eyes at this in disbelief, Instagram hashtags actually work! People use tons of hashtags each day, unraveling tons of opportunities to get closer to your leads. That’s why tracking Instagram hashtag analytics can prove to be a game changer while chalking out your content strategy.

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Sprout Social

APRIL 29, 2024

Whether it’s an unfavorable comment, review, social media post or press mention, without action, these incidents can spread like wildfire online and become a full-blown PR crisis. Regardless of your intentions, one negative comment or review could lead to a more serious situation that could harm your business’ reputation.

Reputation 91

Reputation Brands Sentiment Survey 91

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

SocMed Sean

MARCH 22, 2022

Twitter’s broad use base provides a significant opportunity for companies to reach their audiences, and tools like hashtags allow businesses to target niche groups. When companies directly respond to customers using Twitter, it can positively impact customers’ sentiment about the given company. Twitter Has A Big User Audience.

Twitter 230

Twitter Strategy Hashtag Marketing 230

Sprout Social

JANUARY 11, 2024

Is the influencer partnership driving more brand mentions and positive sentiment online? Tracking when social media engagements—comments, shares and mentions—spike reveals a lot about how customers perceive and interact with your brand. These are questions you might’ve asked yourself more than once.

Brands 107

Brands How To Sentiment Metrics 107

Hootsuite

SEPTEMBER 14, 2023

Unlike social listening , which involves simply monitoring conversations, social media intelligence takes it a step further and uses patterns and trends in data to inform decision-making. Social media intelligence can also be used to analyze demographic data , uncover trends in customer behavior , and track competitor activity.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

OCTOBER 18, 2023

And this trend is likely to continue. It’s also helpful to make sure we’re engaging and commenting on the popular posts for brand awareness in general,” Kaelyn tells us. One computer software company uses Sprout Listening to measure sentiment around their brand and products ahead of rebranding. Then, dig in further.

Examples 119

Examples Social Media Sentiment Influencer 119

Keyhole.co

FEBRUARY 13, 2024

In this Twitter social listening guide, you’ll learn to detect your audience’s favorite trends, engagement patterns, and their perception of your brand. Being a community-based platform, Twitter audiences collectively engage with trend-based content they like and relate to. For that, you must identify the right keywords and hashtags.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Sprout Social

FEBRUARY 15, 2024

Comments and replies Similar to reviews and mentions, comments and replies show that your target audience wants to engage in a conversation about you. They may converse directly with you by replying to your brand’s posts or comment on another post relevant to your brand.

Engagement 102

Engagement Tips Loyalty Metrics 102

Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. Scope the terms, hashtags and keywords to monitor No surprises here. This is where something like social media sentiment analysis can really save the day. This applies to both positive and negative sentiments alike.

Reputation 94

Reputation Sentiment Analysis Notification 94

Sprout Social

AUGUST 22, 2023

This market-driven, real-time intelligence empowers marketing teams to amplify brand reach in a targeted manner, spot emerging trends and gain competitive insights. Conversational analytics is actionable intelligence in the form of trends and reports derived from analyzing customer conversations using AI and machine learning.

Analytics 84

Analytics Conversation Brands Sentiment 84

Sprout Social

MAY 9, 2023

AI marketing combines AI technologies with customer and brand experience data to provide highly precise insights into your customer journey and market trends. They help you cut through the noise and gain a deep understanding of the customer’s mind through social media sentiment analysis.

Sentiment 130

Sentiment Marketing Analysis Loyalty 130

Sprout Social

OCTOBER 19, 2023

The capability digs into competitor content engagements, post frequency, hashtag usage and other key performance areas by using keywords and @mentions you determine. Analyzing sentiment in social chatter also helps brands spot early indications of negative sentiment and take proactive measures before a situation escalates.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence. Add to that, tight budgets and limited manpower.

Brands 84

Brands Sentiment Analysis Marketing 84

agora pulse

JUNE 13, 2020

Twitter analytics you’re presented with a 28-day summary of your Twitter account, which includes high-level trends (like the total number of tweets, new followers, profile views and mentions): On the left, you’ll see your tweet highlights, which include … Top tweet: The tweet that received the highest number of impressions.

Analytics 204

Analytics Tools Twitter Hashtag 204

Sprout Social

NOVEMBER 30, 2023

Also follow social media hashtags related to your product or service. For example, if you run a home office furniture company, you might follow hashtags like #ergonomicchair or #homeoffice. Engagement: How many likes and comments does your competitor’s content get. Hashtags: What hashtags are your competitors using?

Analysis 102

Analysis Sentiment Marketing How To 102

Sprout Social

MAY 15, 2024

Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement. Continuously educate stakeholders on industry trends, best practices and emerging opportunities. But there’s much more to the job description. The solution?

Engagement 52

Engagement Instagram 52

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. These are critical for anticipating market trends and informing decisions around inventory control, marketing spend and other investments.

Sentiment 102

Sentiment Analysis Patterns Price 102

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Combine positive brand sentiment with high brand recognition and you get fans. After almost 20 years of #pumpkinspice frenzy, is the trend finally slowing down? ??

Strategy 128

Strategy Brands Hubspot Survey 128

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. To best understand which content types and topics resonate with your audience, measure engagements such as likes, comments, shares, clicks, retweets, or reposts.

Analysis 70

Analysis Data Sentiment Metrics 70

Sprout Social

OCTOBER 6, 2022

Did it make you smile or laugh, like the “ It’s Corn” viral trend ? Important hashtags/mentions to include: Important for trends and partnerships. Stay on top of trends. Keeping your finger on the pulse of what’s trending on social is one of your best shots at going viral. Use hashtags. Were you inspired?

Video 126

Video Social Media How To Trends 126

agora pulse

NOVEMBER 10, 2020

Predict trends on any channel. Monitor the number of questions or comments you receive, your team’s overall response time, and individual team members’ contributions. Conclude with your team’s commentary, including wins, losses, trends to focus on, and problem areas to address. Social Media Analytics Defined. Find relationships.

Analytics 179

Analytics Social Media Tools Price 179

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. Relevant hashtags. General trends that apply to your industry. Once you start collecting this valuable data, you can use it to look for trends and insights. Talkwalker.

Social Media 145

Social Media Tools HootSuite Sentiment 145

agora pulse

JANUARY 6, 2021

For example, I monitor comments and make any bid or budget adjustments right away. Start with what looks most important, like reading and reacting to comments on a viral post. To save time, set up saved replies to send in response to common questions or comments. Monitor Hashtags. Respond to Engagement and Mentions.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Sprout Social

OCTOBER 15, 2020

You might not agree with some of the conversations you see around your brand, but this gives you an understanding of the general sentiment around your brand and products. Understanding sentiment. Brand monitoring can help you better understand the overall sentiment that people have towards your brand.

Brand Monitoring 140

Brand Monitoring Brands Sentiment Reputation 140

Keyhole.co

APRIL 18, 2023

Meanwhile, the rookies are happy tracking the number of likes and comments. For example, tracking likes, comments, and followers can help brands understand how well their content resonates with their audience. For example, brands can analyze their posts with the highest engagement and identify common themes or trends.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Ignite Social Media

AUGUST 23, 2016

Trends can be found everywhere but social media is the best place to find the freshest and most relevant trends today. The client is emailing you, asking if their brand should jump on the new social media trend that everyone seems to be talking about. Is this trend right for my brand? How old is the trend?

Trends 60

Trends Social Media Brands Hashtag 60

Sprout Social

JANUARY 10, 2024

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. It also helps you see trends, such as spikes or dips in complaints, how long it takes agents to resolve issues and how satisfied clients are with support interactions.

Reputation 102

Reputation System Brands Knowledge Base 102

Keyhole.co

APRIL 26, 2023

And yes, it spans way beyond likes, views, and comments. Do you frequently host hashtag challenges as well? Track your hashtag campaigns with Keyhole 3 Must-use TikTok analytics tools for easy metrics tracking The free native tool is great for basic TikTok analytics. What is TikTok analytics?

Metrics 52

Metrics Analytics Tools Overview 52

Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . For starters, our platform keeps track of mentions, comments and keywords across multiple networks including Instagram, Facebook, Twitter and TikTok. The platform can also detect trending hashtags that relate to your brand.

Campaign 122

Campaign Social Media Tools Hubspot 122

Keyhole.co

FEBRUARY 8, 2024

This trend is expected to continue into 2024. Social listening and hashtags tracking tools can help you monitor these metrics effectively. To measure this, divide the total number of post interactions (likes, comments, shares) by the follower count and multiply by 100. Influencers offer a powerful channel to achieve this.

Metrics 52

Metrics Influencer Sentiment ROI 52

Sprout Social

JANUARY 21, 2021

Start with sentiment analysis to assess your current brand health. This is where conducting sentiment analysis comes in handy. Using context from comments, questions and conversations via social media, tools like Sprout can translate your mentions into messaging data. Dig into messages from your fans, followers and customers.

Sentiment 132

Sentiment How To Marketing Analysis 132

Keyhole.co

MARCH 9, 2023

Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy. Hootsuite has useful features to help you track brand mentions, identify thought leaders and influencers, and track brand sentiment.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

FEBRUARY 6, 2023

And yes, it spans way beyond likes, views, and comments. Do you frequently host hashtag challenges as well? Track your hashtag campaigns with Keyhole 3 Must-use TikTok analytics tools for easy metrics tracking The free native tool is great for basic TikTok analytics. What is TikTok analytics?

Analytics 52

Analytics Overview Hashtag Metrics 52

Sprout Social

MAY 11, 2023

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. Social listening allows you to: Monitor brand sentiment to get ahead of a crisis.

Reputation 128

Reputation Tools Brands How To 128

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 111

Brands Sentiment How To Analysis 111

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. This can help you identify trends and take proactive action based on real-time data. The tool is excellent for trend analysis as well. You’ll get the trend data without running out of any monthly credits.

Industry 52

Industry News Google Brands 52