Small Business Mavericks

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18 Things About Facebook Rankings To Remember

Small Business Mavericks

Once upon a time, a business could utilize the organic reach of their Facebook Page posts and show up on the news feeds of interested followers. Chris Crum has put together Everything Facebook Has Said Over The Past Year About News Feed Ranking on WebProNews. Now, not so much.

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Video Ads, Facebook, and Marketing

Small Business Mavericks

Anybody who interacts with the ad by commenting, sharing, or liking it will be targeted with follow-up ads about their sales. I’ll be curious to see if I get one on my feed. Sometimes not even individual interaction keeps the posts you want coming in on your feed. Every woman in America? Are You Looking At Video Ads?

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Algorithm Cruelty and Human Misjudgment

Small Business Mavericks

Some things with the most comments and interaction are not good memories. For Eric, it was a beloved daughter’s death and her photo surrounded by happy icons in his feed with no clear way to make it stop. The problem? For many others, it was pictures of an ex, or just situations they really wanted to forget.

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Why Blogging And Social Media Go Together

Small Business Mavericks

With blogging you are feeding the search engines every time you create a new blog post. People can comment on your blog posts and you can comment back, making it a particularly useful platform for meaningful dialogue. Blogging has often been called the bridge between social media and search engine optimization.

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Did Facebook Screw Up?

Small Business Mavericks

Just read the comments on Facebook’s own page. Some people don’t want the most “relevant&# comments to appear on their pages. They’d rather that Facebook kept the chronological order for comments. You must be logged in to post a comment. But not everyone is happy with those changes.

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84% Say They Don’t Like Facebook Changes

Small Business Mavericks

A recent poll shows that 84% of Facebook users don’t like the recent changes they’ve seen in their news feeds. One person in the comments section said: Google+ here I come. Is anyone surprised ? Just so you know, Facebook didn’t make the changes for users, who use the site for free.

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Let The Grocer Teach You E-mail Marketing

Small Business Mavericks

One particularly telling comment in the Constant Contact interview is the answer to the very last question. You must be logged in to post a comment. E-mail marketing is one strategy for making that happen. One grocer is using e-mail marketing and getting a 55% open rate on its e-mails. That’s phenomenal!

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