Buffer Social

NOVEMBER 14, 2018

” – Whitney Reynolds, Director of Social Media, Kimpton Hotels & Restaurants. “It means we don’t have to start from scratch with every conversation on social. “It means we don’t have to start from scratch with every conversation on social. .” “We treasure this information,” Whitney said.

Social Media 111

Social Media Hotels Marketing Social CRM 111

Twist Image

APRIL 17, 2012

What makes media a social media? There's a long-standing answer to this question. If you ask someone what social media is, they will inevitably say that it's all about the conversation. I'm no longer bullish on this notion of conversation within social media. A social business is a sharing business. social crm.

Wiki 102

Wiki Hotels Social CRM Retail 102

Convince & Convert

SEPTEMBER 7, 2010

That’s like finding a better way to punch people in the face&# is one of the more memorable examples of his outlook. His “Pull and Stay&# advice; segmenting customers into barrels; platforming; social currency, and other concepts are instantly applicable to real world marketing challenges fitting a wide variety of circumstances.

Review 115

Review Social Media Social CRM Consultant 115

Convince & Convert

NOVEMBER 15, 2011

Too often, we try to wield these case studies as a crude evidentiary weapon, trying to persuade ourselves or our superiors that our belief system around social media, social business, social CRM and all that jazz is in fact correct. Social Media Case Studies – The Crack of the Stat.

Case Study 139

Case Study Study Social Media Repository 139

Webbiquity SMM

MAY 10, 2011

After the webinar (if it’s been recorded), write a follow-up post answering questions from the event and directing visitors to the recorded version online. If there is an individual in your CRM system who is also following you on Twitter, or who likes you on Facebook, or who has left a comment on your blog, that should be noted.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

JUNE 30, 2011

On Facebook for example, there are people awake at all hours of the night that may have a great questions, and the only way to provide the “human” experience that brands crave oh-so-much is to respond to them as if. Each time Mr. X receives a comment, there’s a little rush – a feeling of acceptance. How could they?

Social Media 155

Social Media Flickr Mobile Comments 155

Convince & Convert

JUNE 29, 2010

The book includes several compelling examples of groups creating and maintaining impressive online collaborations, without a profit motive in sight. His chronicle of an online study group at Ryerson University is a perfect example of the ramifications of widespread interconnectivity that society will be wrestling with into the future.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Measuring social media is viable, but not obvious. Great question. Okay folks, the comments are yours. Is the same true in adoption of new technologies?

Social Media 116

Social Media Strategy Consultant ROI 116

Convince & Convert

FEBRUARY 10, 2010

Features being considered for inclusion in new releases include CRM integration; deep analysis of customers’ social graph and content they’ve produced (keyword analysis of your Tweets, for example); and even semi-automated social media response mechanisms. Just a thought.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

JUNE 17, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 7 Surprising Statistics About Twitter in America Why Social Supports Email in the Interactive Marketing Hub Are You Suffering From Premature Calculation? good question!] good question!]

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

AUGUST 19, 2010

Remember, the first step in social media effectiveness shouldn’t be building an empire of half-baked, free-standing social outposts, but rather determining had to add social frosting to your existing marketing cake. How are you integrating social media into other programs? Awesome post!!

Social Media 140

Social Media Strategy Tourism Social CRM 140

Net-Savvy Executive

MARCH 30, 2011

Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009.

Radian6 85

Radian6 Cymfony Alterian Jive 85

Convince & Convert

JULY 27, 2010

Second, this circumstance raises an important question: Are You Growing Your Voices? The comments are yours. Are You Cherishing the Wrong Trophy Convince and Convert Recommends The Growing Elitism of Social Media (Danny Brown) Who Are You? Some of the guest writers blog on occasion at their own sites. It will pay off.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

MAY 11, 2010

After all, why would they even be coming to your Web site unless they had questions about your product or service? Social media makes it possible. The key is to create meaningful content that answers those questions, and propagate that content throughout the social Web, making a visit to your site unnecessary.

FAQ 137

FAQ Content Consultant Social Media 137

Hootsuite

JANUARY 24, 2024

These templates help streamline communication and ensure a consistent and efficient approach to addressing inquiries, comments, reviews, and other forms of engagement on social media. Why are social response templates so handy? Enhance efficiency Templates make managing a high volume of customer inquiries and comments easier.

Template 101

Template Templates Social Media HootSuite 101

Convince & Convert

FEBRUARY 23, 2010

February 23rd, 2010 |Written By: Jay Baer | View Comments Tweet Is your social media program about asking, or answering? there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. Like Sonny divorcing Cher (or was it the other way around?)

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

APRIL 13, 2010

Tell me in the comments who influenced you and why, and you could win a copy of the uber-classic book “ How to Win Friends and Influence People. Sounds like the playbook for successful brand/customer relationships on the social Web, does it not? Just leave a comment below about who influenced you and why and you could win.

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

JULY 26, 2010

This is another example of why you need accounts on these sites. Perhaps the better question is: How can you tell them your story? Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Content Lessons Learned From 25 Popular Blog Posts Why D.I.S.

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

MAY 5, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Crowdsourcing: Beyond the Basics Tying Together Social Media and Corporate Social Responsibility Is Twitter for Business Even Worth the Trouble?

Social Media 125

Social Media Case Study Strategy Study 125

Convince & Convert

SEPTEMBER 21, 2010

includes slides and worksheet) [link to post] – Posted using Chat Catcher [link] DMurrow (Dave Murrow) Twitter Comment RT @jaybaer: Develop a social media strategy in 7 steps. friends!) – Posted using Chat Catcher [link] BGJayJay (Jason Amunwa) Twitter Comment RT @jaybaer: Develop a social media strategy in 7 steps.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

JULY 28, 2010

You just have to put on your customer glasses for a while and think through all the questions, confusions, and frustrations they may have at each stage. Taxi Mike is Here to Help During my recent vacation in Canada, I stumbled upon a fantastic example of marketing via helpfulness, from Taxi Mike in Banff, Alberta. It’s a Bird.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

FEBRUARY 19, 2010

I’ve been talking a lot about the integration of email and social media , and this is another example of using cross-functional technology to build content creation and deployment synergies. You run over to check your Twitter account. Subscribers then receive a digest of all the content posted to the fan page. Im Jay Baer.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 133

Social Media Strategy Curation Privacy 133

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. A good example of a company’s CSR successes is Target® with its long-standing commitment to schools and education. link] Eric Buchegger Tying together CSR and social media.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. If your team uses social media at work, particularly for clients, you’ve got to have a policy. Todd Defren and Dell have both shared excellent examples to build from. Im Jay Baer.

Social Media 153

Social Media Policies Consultant Social CRM 153

Convince & Convert

APRIL 1, 2010

I must have used the Edelman WalMart 'flog' example 20 times in pitches and workshops! I must have used the Edelam WalMart 'Flog' example 30 times in presentations and workshops! link] Glen Walker RT @jaybaer: Get Your Social Media Story Straight [link] (great piece on the importance of followup, too) [link] ???

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Check it out and let us know what you think in the comments, won’t-cha? I’m a big fan of these guys. Im Jay Baer.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

JUNE 3, 2010

Not only did he deny MLB’s offer to skip today’s game, he met with the media AGAIN for more questions, putting on and taking off the verbal hair shirt about 50 times, until he was again in tears. To not directly address this question is to skirt the issue Jay. We may be the least vindictive, grudge-holding society ever.

Social Media 156

Social Media Strategy Consultant Social CRM 156

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. What other social media fallacies do you have? Leave a comment please. Those type of comments are why I do it. Those type of comments are why I do it. Sincere thanks for the comment.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Mindjumpers

JANUARY 22, 2013

Being on social is an invitation to interaction – both the positive and negative kind. The question is: Will these companies benefit from NOT servicing their customers on social? Sure, they may have saved themselves from public displays of unsatisfied customers’ comments on their social profiles.

Social CRM 217

Social CRM Brands Social Media Twitter 217

Convince & Convert

MARCH 23, 2010

You MUST ask and answer this question, and develop appropriate calls to action accordingly. You should know if first-time visitors are disproportionately likely to visit your Ebook page, for example. They arrive on your blog because they have a question in mind, and are hoping that you can answer it.

Social Media 119

Social Media Strategy Consultant RSS 119

Convince & Convert

APRIL 6, 2010

Too many companies and organizations are reinventing the content wheel for every social outpost they maintain. It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. And great example about the eyeglasses. That is a great way to look at it.

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

AUGUST 11, 2010

It’s a fair question, as perhaps a more obvious switch – given my occupation – would have been to NYC, Austin, or some such. What a great example to set for your children. I was struck by what a great example & experience you're providing for your children. No idea what a Hoosier is.

Social Media 115

Social Media Strategy Travel Team 115

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. What questions are you trying to answer? You might want to test this. •

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

MARCH 3, 2010

We are a good example of a media outsider coming in with some fresh thought and making a splash. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. As Jay Baer recently [.] Im Jay Baer.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

JUNE 22, 2010

Also, many B2B purchases are heavily researched, providing a real success path for content creation and socially-derived thought leadership. You often are buying in part because of the service and personnel of the company in question. For whom is it more important to have a humanizing social media presence? Recommended reading!

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. I believe Twitter will ultimately be the way that we interact with brands, and will power the social CRM movement.

Social Media 159

Social Media Statistics Strategy Research 159