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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

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comScore Releases First Public Report of Online Usage in Singapore

Bill Hartzer

According to a new report by comScore , Internet users in Singapore spend half of their time online using social and entertainment websites. Community 1.5% Community 1.5% This is the first public report of online usage in Singapore. In fact, instant messaging has the largest share of Singaporeans’ time spent online.

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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. Salesforce use animation in their digital marketing to great effect. Animation and apps go hand in hand.

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Social Media New Year’s Resolutions That You’ll Have Fun Achieving

agora pulse

That might mean cutting down on coffee or saying no to office treats or taking a fresh look at your marketing strategies. This isn’t bad news for marketers. I’ve heard marketers be very dismissive of the boomer generation with regards to their usage of social media. Check out these fun and achievable New Year’s resolutions.

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5 Social Marketing Stories You Need To Read This Week

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

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Joomla! Surpasses 15 Million Downloads

Bill Hartzer

In addition, the Community Oversight Committee has elected several new board members including Steve Burge, Javier Gomez, Marko Milenovic, Jacques Rentzke, Robert Deutz and Akarawuth Tamrareang. In 2010 we look forward to helping the community tackle some major agenda items, such as a new release of Joomla! Share this on del.icio.us.

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7 Ways the Sharpest Brands Are Using Videos to Engage Customers

Social Media Marketing

The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views. In a marketing campaign that’s nothing short of sheer genius, IE didn’t sweep their naysayers under the rug. The following is a guest post.