Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. Scope the terms, hashtags and keywords to monitor No surprises here. This is where something like social media sentiment analysis can really save the day. This applies to both positive and negative sentiments alike.

Reputation 90

Reputation Sentiment Analysis Notification 90

Sprout Social

JANUARY 24, 2024

From understanding audience interests to pinpointing the right collaboration for a campaign, there are many intricacies to influencer marketing. Let’s explore the layers of influencer-brand partnerships so you can build and nurture successful collaborations—and create content worthy of interrupting your audience’s scrolling time.

Influencer 94

Influencer Brands Collaboration Authentication 94

Keyhole.co

JANUARY 17, 2024

So, when we delve into social listening, we’re exploring the “why” – the motivations and sentiments that drive the online discourse. You need to gauge and analyze the overall sentiment of online conversations related to your brand. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Sprout Social

OCTOBER 25, 2022

Combine positive brand sentiment with high brand recognition and you get fans. If you use Sprout’s social listening tool , here are just a few of the metrics you can pull to understand how conversations are trending around your brand: Total message volume tracks the total amount of messages shared around your brand.

Strategy 125

Strategy Brands Hubspot Survey 125

Keyhole.co

SEPTEMBER 12, 2023

You must keep up with trends, optimize posting time, collaborate with different teams, and engage with your audience. Besides analytics, social listening, and collaboration, the platform’s intuitive scheduling and publishing feature is a user favorite. Moreover, you can find relevant hashtags and optimize your campaigns.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Sprout Social

AUGUST 22, 2023

This market-driven, real-time intelligence empowers marketing teams to amplify brand reach in a targeted manner, spot emerging trends and gain competitive insights. Conversational analytics is actionable intelligence in the form of trends and reports derived from analyzing customer conversations using AI and machine learning.

Analytics 82

Analytics Conversation Brands Sentiment 82

Keyhole.co

MARCH 9, 2023

Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy. Hootsuite has useful features to help you track brand mentions, identify thought leaders and influencers, and track brand sentiment.

Tools 84

Tools Sentiment Hubspot Price 84

agora pulse

NOVEMBER 10, 2020

Predict trends on any channel. Conclude with your team’s commentary, including wins, losses, trends to focus on, and problem areas to address. With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy. Find relationships.

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

DECEMBER 15, 2023

Key features: Hashtag tracking and historical data: You can see track hashtags from different social media platforms, all in one place. Sentiment analysis and reputation management: Brand management features help you understand audience sentiments about your brand and uncover ways to boost your reputation.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Hootsuite

APRIL 25, 2024

You can filter social posts by parameters like account, keyword, hashtags, and location. Trend-tracking. Follow trending topics or hashtags in your industry, and stay informed and engaged with relevant discussions. You’ll be able to understand brand sentiment, collect feedback, and intervene before situations escalate.

Curation 88

Curation Social Media Management Tools Social Media 88

Keyhole.co

FEBRUARY 8, 2024

This trend is expected to continue into 2024. Social listening and hashtags tracking tools can help you monitor these metrics effectively. The higher the ROI, the more successful your collaboration. 67% of companies increased their influencer marketing budgets from 2022 to 2023. one month).

Metrics 52

Metrics Influencer Sentiment ROI 52

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. This can help you identify trends and take proactive action based on real-time data. The tool is excellent for trend analysis as well. You’ll get the trend data without running out of any monthly credits.

Industry 52

Industry News Google Brands 52

Sprout Social

MAY 24, 2022

Collaborating with someone who shares your brand values can get your business in front of new eyes through a friendly face. The hashtag #LittleGreenMachine currently has over 73 million views and sales of the product have more than doubled in a year. That said, there are overarching trends on what to look for in each media bucket.

Sentiment 91

Sentiment Metrics Hashtag Review 91

Sprout Social

JANUARY 24, 2024

Achieve a 15% growth in online sales attributed to influencer collaborations in the upcoming quarter. They also enable you to effectively showcase the impact of influencer collaborations on the bottom line and secure buy-in for future campaigns. You can view metrics like positive sentiment and total engagement.

Metrics 92

Metrics Influencer Marketing Survey 92

Sprout Social

JANUARY 21, 2021

Start with sentiment analysis to assess your current brand health. This is where conducting sentiment analysis comes in handy. For example, sentiment analysis can clue you in on whether people largely feel positively, negatively or indifferent about your brand based on how they talk about it. Did they land?

Sentiment 128

Sentiment How To Marketing Analysis 128

Keyhole.co

SEPTEMBER 12, 2023

You can also monitor audience response to different trends and choose the ones most relevant to you. Specially designed for small businesses, the platform lets users collaborate and craft impactful posts for all social networks and publish them at predefined times — all in one place. Creativity takes time and can be sporadic.

Tools 52

Tools Social Media Curata Price 52

Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . With a collaborative inbox, you and your team can reply to mentions and call-outs without leaving the platform. Automated keyword and hashtag searches uncover influencers posting about topics relevant to brands.

Campaign 119

Campaign Social Media Tools Hubspot 119

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 105

Brands Sentiment How To Analysis 105

Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on. Pricing: Free. G2Crowd Rating: 4.2.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Keyhole.co

DECEMBER 13, 2023

Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. Quicktrends: This feature helps you monitor the latest trends and conduct market research. Lack of sentiment analysis or hashtag tracking features. The Business package starts at $739/month.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

AUGUST 10, 2022

Some influencer marketing tools also offer valuable insights related to your campaigns, influencer interactions and the latest social media trends. Stay on top of trends. Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Make data-driven decisions.

Influencer 107

Influencer Tools Marketing Software 107

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. As the top hashtag tracking and hashtag analytics platform in the world, Keyhole is a great resource for determining the effectiveness and value of your online marketing campaigns. Google Trends. TrackMaven.

Tools 116

Tools B2B Sentiment Notification 116

Unmetric

AUGUST 19, 2019

Track relevant hashtags. Discover trending topics . Using the tool’s hashtag tracker, you can discover the most engaging hashtags used by your brand. You get a breakdown of the hashtags, tweets, and URLs that are driving the most engagement from top social networks. Get competitive intelligence. Analyze keywords.

Social Media 91

Social Media Tools Price Hashtag 91

Keyhole.co

DECEMBER 22, 2022

The brand often encourages its followers to share their own stories and experiences, using hashtags (such as #nikefc, #nikewomen, and #justdoit) and other tactics to spark conversations and create a sense of community. Following viral trends. Nike also uses social listening to monitor conversations and trends on social media.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Keyhole.co

NOVEMBER 6, 2022

That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. This can help spot trends, patterns and optimize your social media strategies.

Tools 52

Tools Social Media Sentiment Price 52

Keyhole.co

MARCH 11, 2024

Regular monitoring enables you to swiftly identify trends, capitalize on what works, and adjust strategies that aren’t delivering as expected. Keyhole offers advanced features such as sentiment analysis, hashtag tracking, and competitive benchmarking. You can even track hashtags and top trends for optimizing your strategy.

Template 52

Template Templates Analytics LinkedIn 52

Keyhole.co

NOVEMBER 17, 2023

But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. SoFi- Turning negative sentiment into positive advocacy SoFi is a fintech company that provides a range of personal finance services including student loan refinancing.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

FEBRUARY 20, 2020

While your brand’s social media team will most likely drive your organization’s listening efforts in a tool like Sprout Social, building a listening strategy that works org-wide requires collaboration. Improve sentiment around customer service. Did the same sentiment come up often? — G2 (@G2dotcom) February 3, 2020.

Strategy 116

Strategy Sentiment Social Media Management Analysis 116

Sprout Social

JANUARY 18, 2022

While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for brand sentiment. That’s why being able to understand and unpack brand sentiment in real time is an essential corporate communications skill. .

Skills 121

Skills Sentiment Team Press Release 121

Pixlee

SEPTEMBER 22, 2021

Aim to understand your customer’s needs, habits, and sentiments to incorporate them in your social media strategies effectively. Use social sentiment data to determine potential holes in your customer service strategy. Stay Updated on Broader Customer-Engagement Trends.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

Aim to understand your customer’s needs, habits, and sentiments to incorporate them in your social media strategies effectively. Use social sentiment data to determine potential holes in your customer service strategy. Stay Updated on Broader Customer-Engagement Trends.

Data 52

Data Social Media UGC Sentiment 52

Sprout Social

JUNE 7, 2022

Particularly in recent years, platforms like Reddit and Twitter have become popular destinations for retail and institutional investors to discuss and analyze market trends.” Use this timeline to effectively collaborate with your social media team in the months leading up to listing day: 3 months to listing day. Hi, Times Square!

Strategy 107

Strategy How To Hashtag Team 107

Sprout Social

MARCH 7, 2022

If you’re only conducting biannual brand perception surveys, you could be missing meaningful shifts in audience sentiment. Most notably, ongoing sentiment tracking. Sprout’s social media sentiment analysis tool monitors the positive, negative and neutral mentions of your brand within a particular time period.

Survey 87

Survey Brands Sentiment Template 87

Sprout Social

FEBRUARY 13, 2019

From consumer trends, market research, product feedback, competitive intelligence and strategic direction – armed with the right tools, every business the opportunity to improve with social data. Sprout’s robust content planning tools, for example, are never more than a click away.

Authentication 97

Authentication Analysis Sentiment Tumblr 97

Sprout Social

JANUARY 26, 2021

From the skateboarding, cranberry juice and “Dreams” combo we didn’t know we needed to the #BlindingLights challenge, TikTok is where trends are born and go viral. Schneider recommends using TikTok to keep a pulse on emerging cultural trends to inspire creative social media ideas on other channels. hopes brands will soon address.

Social Media 141

Social Media Metrics Data Team 141

Keyhole.co

JUNE 27, 2023

It offers suggestions for content formats, posting times, and topics based on user data and trends. The Dashboard also has features like content suggestions and currently popular hashtags. Use Instagram analytics to comprehend your audience, monitor progress, and spot trends.

Instagram 52

Instagram Analytics Hashtag Metrics 52

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. Sentiment Analysis At the end of the day, your company’s mission is to provide something valuable to your audience. They also amplify their employees’ voices with the hashtag, #adobelife.

Social Media 62

Social Media B2B Sentiment How To 62