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Top 10 Influencer Marketing Campaigns

Social Media Strategies Summit

Influencer marketing has always been one of the most effective strategies for reaching new audiences. Coca-Cola Targets Can Thieves When Coca-Cola ’s marketing partners searched for a way to promote Coke Zero Sugar, they discovered that 40% of people admit to taking someone else’s food or drink.

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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

Why Transmedia Is The New Viral Gold For Influencer Marketing By Dr. Chester Branch. The old form of content marketing is dying. ’ So marketers are relying on influencer marketing as a way to break through the clutter and be heard. In doing so, he discovered a pretty simple formula for viral marketing.

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10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

That made Twitter’s rebranding a real open goal for marketers. But the digital marketing tool Semrush proved that it’s equally possible to comment on social trends on a less likely platform: LinkedIn. Of course, celeb collaborations are hardly a rarity for Super Bowl campaigns.

Examples 130
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12 of the Best Free Stock Video Websites for Great Footage

Hootsuite

Which means that video should be a vital part of your marketing or social campaign. But you don’t need a professional videographer to create professional-grade video content for your marketing or social media accounts. can also be used for free, with credit, and may be remixed or adapted. Clips with a Creative Commons 3.0

Video 145
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The ‘Creative Desert’: Brainstorming Social Content Ideas During Slow Days

Social Media Strategies Summit

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Rachel Karten echoes Mitchell’s sentiment that for social media marketers, brainstorming isn’t only about coming up with off-the-cuff post ideas.

Content 130
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How to Design On-Brand Instagram Stories

Ignite Social Media

Design site Canva offers hundreds of templates to remix and repurpose. Does your brand have multiple content series or a new campaign to promote? With a few branded templates set in place, you’ll be able to design on the fly and reinforce your branding at the same time. Not a designer? No worries!

Instagram 195
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The Complete Guide to Using Stock Photos in Your Marketing

Buffer Social

In this post, we’ve teamed up with Unsplash to bring you the complete guide to stock photography and answer the ever-illusive question: should you be using stock photos for your marketing? When it comes to finding the right images to use in our marketing efforts it goes far beyond simply finding an image that simply “looks nice.”.