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Facebook Contest: Lay’s Uses Crowdsourcing to Find New Flavor

The Realtime Report

Lay’s is one of the latest brands to experiment with crowdsourcing on social media — by allowing consumers to submit recipes for a new chip, and fans on Facebook to vote for the best new flavor. million fans on Lay’s Facebook page — and the contest hasn’t even officially launched yet.

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Crowdsource Your Way to the Best Landing Page

Convince & Convert

In the design space, crowdsourcing is being embraced as an efficient way to tap into the mindset of the customer and mine ideas directly from target audiences. Landing pages are ripe for optimization through crowdsourcing. By crowdsourcing feedback on your landing page design, you’re provided the benefit of fresh eyes.

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Social Media Contest: Send Your Facebook Profile On A Cape Town Holiday

The Realtime Report

Cape Town Tourism launched a new Facebook travel app this week, designed to allow “virtual visits” to the city through a user’s Facebook profile. Users can send their Facebook profile on a holiday to Cape Town – and earn the chance to win a trip to the city in real life. How exactly does it work?

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How to Run a Successful Facebook Contest for Your Business

Rebekah Radice

Running a successful Facebook contest for your business doesn’t happen by luck. A well thought-out Facebook contest can help you: Increase engagement. If you want to run your best Facebook contest, here’s your guide! Social Media Mastery: A Comprehensive Guide to Strategic Growth. Product development crowdsourcing.

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Generating a Buyer Persona with Facebook Advertising

Buzz Marketing for Technology

How … Facebook! As you may be aware I co-wrote the book Facebook Marketing for Dummies (Wiley) and I am in the middle of working on Facebook Advertising for Dummies (Wiley) right now. And I stumbled upon this concept while working on a Facebook Ad campaign. Share this on Facebook. Tweet This!

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14 types of social media every marketer should know

Sprout Social

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

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Use Instagram to Create Visual Engagement

Mindjumpers

The Facebook-owned mobile photo editing and sharing network Instagram has been around since October 2010 and by April 2012, the platform had 30 million users worldwide. The community-based t-shirt company Threadless is a crowdsourcing business whose design is created and chosen by the online community.