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Search Marketing Dwarfs Social Media in Interactive Marketing Budgets

Adam Sherk

When it comes to interactive media buys it looks like Google and the other search engines still offer marketers the best opportunities online. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

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Paywalls, Media Coverage and User Access: What's a PR Pro to Do?

Adam Sherk

I suppose, too, that the same dynamic that afflicts print media (advertisers demanding coverage) would exists in a sponsored access situation, although buying reprint rights seems a similar activity… I guess it will come down to objectives — is it always about the largest audience or the best audience?

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Five Productivity Tools for PR Pros

Waxing UnLyrical

Plaxo: contacts, calendar and e-cards As a social network, I think Plaxo is pretty dismal, no matter how much it tries to Face-Twit-book-terify itself. I guess Im so used to my Google Reader, that I automatically go there, and it will take some time to train myself to do otherwise. Yes, I send a lot of cards.

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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

Will people who weren’t willing to buy news on an iPhone be sold on the idea just because the text is bigger and the photos are prettier? Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! I’d be surprised.

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Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Buzz Marketing for Technology

« NBA Launches Social Network | Main. How to blog from Gmail (Gmail + Wordpress/TypePad/Blogger + IMified). I scan 275 RSS feeds in Google Reader and I use dozens of bookmarklets and shortcuts to help me manage it all. In addition, if youre a Google Readers shared items (yes, you Scoble !)

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

Moving the third paragraph to the top of the post almost always makes for a better lead to get readers working their way down the page. Shannon’s Favorite Little Known Social Media Tool : One is a WordPress plugin called Editflow. I’m always using my social networks to crowdsource. Like this post?

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28 Resources from My Internet Marketing Toolbox

Viper Chill

I don’t use it so much for the figures that they give, but it gives far better phrases that I wouldn’t think of using or typing into the Google Keyword tool. Google Trends I rarely build new sites these days (I buy profitable ones, instead) but my most recent was in December, with my $1m case study.