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Social Media Ad Objectives: Clicks vs. Conversion

Ignite Social Media

We can see that the clickiest 10% of users on the far right have an effective CPM of 5.5x We have an ebook to help guide your social media buying. The below table shows it is costlier to reach users who are more likely to click, driving up costs 5.5x compared to those who are less “clicky”.

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Facebook Ads: It Depends

Jon Loomer

Let me explain… What is a Good CPM? CPM (Cost Per 1,000 Impressions) is possibly the most overlooked metric that leads to high or low costs. If CPM is low, you can overcome a low conversion rate to get a good Cost Per Conversion. If CPM is high, a good conversion rate may not lead to profitability. Conversion Rate?

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4 Simple Steps to Get Sponsorship from Media Agencies

ProBlogger

When bloggers think about monetising their content, most will turn to Google AdSense for advertising revenue, and some may think about releasing an ebook or enrolling in an affiliate program. . The role of the media agency is to buy media space on behalf of advertisers. CPM: Cost per thousand impressions served.

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236: 5 Areas to Focus on to Grow Your Blogging Income

ProBlogger

My name is Darren Rowse and I’m the blogger behind problogger.com, a blog, podcast, events, job board, series of ebooks, and courses, all designed to help you as a blogger to grow your blog and to build profit around your blog which is exactly what we’re talking today in today’s episode. Over that first week, making $70,000 from that ebook.

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Increase Your Income With Google Adsense

Viper Chill

You are here: ViperChill » Income » 6 Vital Lessons from a $200/day Adsense Account 6 Vital Lessons from a $200/day Adsense Account Written by Glen, this post has 92 Comments I’ve written about buying and selling websites quite a lot here as recently, that’s how I’ve been spending most of my time.

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Facebook: The Lowdown on Advertising, and What We’ve Found Works Really Well

ProBlogger

That said, this approach is a bloggers true competitive advantage, and we essentially earn money by selling ads or access to our audience to those who can’t figure out their own content strategy — we certainly don’t buy them! It might be to buy something, or it might be to sign up to a newsletter.

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Facebook: The Lowdown on Advertising, and What We’ve Found Works Really Well

ProBlogger

That said, this approach is a bloggers true competitive advantage, and we essentially earn money by selling ads or access to our audience to those who can’t figure out their own content strategy — we certainly don’t buy them! It might be to buy something, or it might be to sign up to a newsletter.