Jason Yormark

AUGUST 8, 2012

Facebook likes and Twitter followers are not a measure of social media success. Maybe you just want to build brand and turn your social reach into a regularly engaged audience. Do I have a strong sense of what social media success means for my business? ” How does your business measure success overall? An increase of sales?

Consultant 254

Consultant Questions Social Media Tweetdeck 254

Jason Yormark

AUGUST 2, 2018

By now, most small business owners are well aware that using the social media can be crucial for getting your message out to the masses, and for engaging with your target audience to promote brand recognition and loyalty. Most are also probably aware of the fact that Facebook is the 800lb. billion users who login on a daily basis.

Small Business 100

Small Business Tips Facebook Hashtag 100

Jason Yormark

OCTOBER 27, 2011

Round up as many Facebook friends and Twitter followers that you can! Now my partner in crime at S360 Molly Killien is a FB monster, but not as much on Twitter (in comparison to me), and she is the brand new recipient of a higher score then me at 55 due to the changes (and quite happy about it! You are the future now.

Klout 254

Klout Influencer Comparison Hosting 254

Jason Yormark

MARCH 30, 2010

However rather then pull this blog post, I still think it raises some good points around the importance of social media awareness and protecting your brand. What an awful way to use social media to build buzz and awareness of your brand. They were simply playing off the power of established national brands to gain people's trust.

Social Media 271

Social Media Facebook How To Hotels 271

Jason Yormark

MAY 5, 2011

MA has established themselves as a leader in brands using social, and I was lucky enough to be a part of that team in the early stages as social media tools like Facebook and Twitter began to take off. Most of the pretenders just jumped on the social media bandwagon and got their Facebook pages and Twitter accounts going early on.

Social Media 204

Social Media Buy Case Study Microsoft 204

Jason Yormark

AUGUST 13, 2009

Daniel Sterling is the Creative/Brand Technology expert and Managing Partner and the brains behind the social networking behind FROST and in just a few short months, Daniel has been able to build an incredibly strong community of customers by using social networking incredibly well. Their Facebook and Twitter pages are a flurry of activity.

Examples 249

Examples Social Media Social Networking Community building 249

Jason Yormark

MARCH 30, 2010

However rather then pull this blog post, I still think it raises some good points around the importance of social media awareness and protecting your brand. What an awful way to use social media to build buzz and awareness of your brand. They were simply playing off the power of established national brands to gain people's trust.

Social Media 271

Social Media Facebook How To Hotels 271

Jason Yormark

MARCH 14, 2016

Whether it’s been with an agency and working with larger brands and companies, or running a small business, it can be very daunting to figure out how to drive targeted traffic and leads, not to mention, expensive. Bing powers Yelp local search options, Twitter translations and Uber mapping. That’s exclusivity that you can’t beat.

Syndication 100

Syndication Yahoo Small Business Apple 100

Jason Yormark

MARCH 14, 2016

Whether it’s been with an agency and working with larger brands and companies, or running a small business, it can be be very daunting and expensive to figure out how to drive targeted traffic and leads, not to mention, expensive. Bing powers Yelp local search options, Twitter translations and Uber mapping. Bing is Social.

Syndication 100

Syndication Yahoo Small Business Apple 100

Jason Yormark

FEBRUARY 1, 2010

It’s been an amazing experience getting to experience building and executing on a plan for a large brand, and certainly challenging to say the least. All you have to do to be eligible is to follow the officeformac twitter account and you are entered to win. The contest is open through 2/25. More to come!

Social Media 186

Social Media Apple RSS Disqus 186

Jason Yormark

JULY 22, 2009

Step 1: Hit The Big Three (Facebook, Twitter, LinkedIn) It’s no secret that social networking is all the rage, so it doesn’t take a genius to point out that you need to start there. By far, Facebook , Twitter and Linked In are where I think most businesses should start their community building.

Communities 190

Communities Tools Strategy Message Boards 190

Jason Yormark

AUGUST 30, 2009

Most people with a pulse can tell you that Facebook and Twitter are all the rage, but Socialnomics drives it home with detailed examples from organizations that have embraced social media and found huge success (Obama’s campaign detailed in Chapter 4), to companies that have missed the boat (see Hasbro’s Scrabble incident in Chapter 7).

Review 209

Review Case Study Postrank Study 209

Jason Yormark

SEPTEMBER 14, 2009

Besides a few Twitter updates notifying followers of new videos, there was no company interaction with the site. Great use of Twitter and Facebook to evangelize the opportunity. Quite honestly I think they have more of a branding problem then a community one. Commensurate with experience” was not entirely accurate. Social Media.

Communities 195

Communities Applications Process Video 195