Webbiquity SMM
OCTOBER 13, 2010
Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., blogs, microblogging sites, social networks, etc.).
Waxing UnLyrical
MAY 27, 2011
I have a client – a gourmet dessert brand – that considers me its Director of Marketing. So I was asked to interview six PR pros who would work to expand the brand and product exposure, primarily from a publicity point of view. I had been given a test drive of Vocus which some of the applicants used.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Webbiquity SMM
AUGUST 9, 2010
The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Influence: a.k.a.
Adam Sherk
APRIL 30, 2013
For publishers it typically involves identifying users that are sharing, discussing and linking to content from your brands and their competitors, and about specific topics. But the same general approach applies to any industry. Or search specific domains, brands and topics for more extensive research. Fresh Web Explorer.
Convince & Convert
JUNE 1, 2011
Guest post by Stacey Acevero , social media community manager at Vocus and PRWeb. Rather, ask simple questions to help build their confidence, or ask a non-industry related question so they can get their feet wet without fearing that their answers are incorrect.
Convince & Convert
MAY 20, 2012
The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. Everyone in this industry needs to sharpen their messaging and be more specific about what they do. What words are used in association with our brand? investor), Vocus.
Convince & Convert
JULY 9, 2013
Most of us are familiar with the concept of influencer marketing, i.e., marketing to a select group of individuals — such as journalists, bloggers, consultants, or industry analysts — who influence your buyers’ decisions. Chances are that if industry influencers think we’re worth checking out, our target audience will too.
Expert insights. Personalized for you.
202 
Let's personalize your content