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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. You can then access all of this information in one place to get both macro and micro views of the social conversation about your industry and your brand. What are social listening tools?

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From Obscurity to Opportunity: Demystifying Dark Social

Oktopost

While the precise number of shares attributed to dark social is difficult to come by, it is estimated that around 84% of all shares can be traced to ‘hidden’ sources such as WhatsApp, Facebook Messenger, private subreddits, Facebook Groups, Slack, or email. Another bonus?

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How To Track & Measure Hashtag Performance On Social Media?

Keyhole.co

So what better way than to invite them in on a conversation? Qualitatively, by monitoring who’s interacting with your hashtag, you can start to build a profile of your audience, and then continue to evolve your content to suit their needs. Identify Your Audience Every business wants to know more about its customers.

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Salesforce Social Studio Sunset: Everything You Need to Know

Hootsuite

Social Studio supports publishing on Facebook, Twitter, LinkedIn, YouTube, Instagram, and Pinterest. It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Use it to reply to private messages and comments on Facebook, Instagram, Twitter and more. Want to go deeper?

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How Do I Calculate Follower Growth Rate?

Keyhole.co

Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter and Instagram. Right from brand monitoring and profile analytics to hashtag tracking and sentiment analysis, Keyhole has everything you need under one roof.

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Top 7 Mention Alternatives For 2024

Keyhole.co

Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms. These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums.

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12 Best Social Media Automation Tools For The AI Age (2023)

Keyhole.co

That requires regular monitoring of responses on your campaigns and conversations around your brand. A social listening tool can monitor millions of online conversations and notify you when someone talks about your business. Moreover, it also offers brand tracking tools to help you monitor competitor performance.

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