Adam Sherk

AUGUST 31, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular News Sites on YouTube by Adam Sherk on August 31, 2010 YouTube is both a major opportunity and an interesting challenge for news sites. So I thought I’d investigate how well news sites are doing at building channel subscribers and video views.

Sites 182

Sites News YouTube Press Release 182

Adam Sherk

SEPTEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. Three digit URLs are not required if you submit an XML news sitemap.

News 158

News Google Tips Press Release 158

Adam Sherk

AUGUST 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Great Example of a Multimedia News Article from ESPN.com by Adam Sherk on August 14, 2009 Recently I wrote about the importance of including meaningful content in videos embedded in press releases. So far Google seems to agree.

Examples 102

Examples News Press Release Embedding 102

Adam Sherk

SEPTEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Facebook Pages: Which News Sites Get the Most Engagement? by Adam Sherk on September 17, 2009 Now that the improved Facebook Pages have been around for a while I wanted to check the level of engagement that major news sites are achieving with them. ABC News 7,482 8.4

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

OCTOBER 6, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Get the Most Social Media Engagement? by Adam Sherk on October 6, 2010 It is safe to say that most news sites are now experimenting with various forms of user engagement and content promotion through social media. on their site).

Sites 176

Sites News Postrank Engagement 176

Adam Sherk

JUNE 15, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites on Twitter: Who is Making the Most Impact? by Adam Sherk on June 15, 2010 I have done several posts on news organizations and Facebook recently so I thought it was time to switch things up and look at Twitter again. 2,461,060 2 @cnnbrk 77.3% and 78.5%.

News 165

News Sites Twitter Digg 165

Adam Sherk

JUNE 9, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites Not Making Much Use of Static FBML on Facebook Pages by Adam Sherk on June 9, 2010 Between privacy issues, a sweaty CEO and technical problems with its “Like&# buttons Facebook is having a rough time lately. The short answer? Not so many.

News 181

News Sites Yahoo Facebook 181

Adam Sherk

JANUARY 14, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Help Haiti: News Sites Promote Ways to Donate by Adam Sherk on January 14, 2010 As the devastation and human tragedy caused by the Haiti earthquake grows, people are flocking to the news media for information, and more importantly to learn ways that they can help.

News 129

News Sites Digg Press Release 129

Adam Sherk

NOVEMBER 23, 2009

I’d actually like to see this happen…it would make for an interesting case study demonstrating that the only one hurt by such a deal is News Corp itself. Believe it or not, being indexed in Google and Google News is actually good for news sites. – If You de-Index Will They Still Come? Google-less?

News 101

News Google Hitwise Press Release 101

Adam Sherk

APRIL 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 25 Major News Sites Ranked by Page Speed by Adam Sherk on April 13, 2010 Now that site speed is officially a Google ranking factor, site performance and page load time are important for SEO as well as usability. So how well do major news sites perform in these areas?

Sites 161

Sites News Yahoo Journal 161

Adam Sherk

APRIL 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at Facebook Open Graph Protocol Integration on News Sites by Adam Sherk on April 26, 2010 There has been a lot of news and reaction around Facebook’s new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API.

News 149

News Module Widget Facebook 149

Adam Sherk

DECEMBER 1, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? by Adam Sherk on December 1, 2009 In November Google announced a new format for Google News Sitemaps with several changes including new tags that provide additional detail on each submitted article.

News 104

News Publishing Google Press Release 104

Adam Sherk

FEBRUARY 19, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites: Tame Your Blog Tags by Adam Sherk on February 19, 2010 Ever notice all the tags that some blogs add to their posts? Adding a few meaningful tags is fine, but news sites in particular have a habit of taking this practice much too far.

Sites 112

Sites News Press Release SEO 112

Adam Sherk

AUGUST 31, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Yahoo Adds Enhanced News Results to SearchMonkey by Adam Sherk on August 31, 2009 On Friday Yahoo announced new additions to its SearchMonkey enhanced results, including options for news content. Not sure what SearchMonkey is? Not sure what SearchMonkey is?

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

JUNE 9, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do People Search for “Breaking News”? by Adam Sherk on June 9, 2009 Among news sites “breaking news” is a sought-after keyword phrase; I see it prominently placed in home page title tags all the time: And it’s not just general news sites.

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JUNE 9, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do People Search for “Breaking News”? by Adam Sherk on June 9, 2009 Among news sites “breaking news” is a sought-after keyword phrase; I see it prominently placed in home page title tags all the time: And it’s not just general news sites.

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

AUGUST 20, 2009

This is encouraging news for publishers as previously once an article was indexed in Google News no changes or updates to it would be registered. So if an article was accidently published with a typo in the headline and then corrected, Google News would still display the erroneous headline.

News 101

News Google Syndication Press Release 101

Adam Sherk

SEPTEMBER 10, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. – Adam The traditional news business, as we have known it, is dead. Look at AOL.

News 121

News Press Release Survey SEO 121

Adam Sherk

JANUARY 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk My Top 10 Posts of 2009 on News Media, SEO and Social Media by Adam Sherk on January 4, 2010 I was going to post this last week but then opted wisely for letting myself enjoy a holiday break. Here’s wishing everyone an interesting and productive 2010.

SEO 101

SEO News Social Media Syndication 101

Adam Sherk

FEBRUARY 17, 2010

But at this early stage, how strong are the marketing opportunities for news sites? At a minimum news sites should set up an official profile and experiment with “buzz this” buttons on their templates. Facebook itself is making a push to get users to create personalized news channels that benefit both users and news sites.

Sites 118

Sites News Google Facebook 118

Adam Sherk

DECEMBER 2, 2009

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. Which News Sites Get the Most Social Media Engagement?

Vocus 166

Vocus SEO Social Media Press Release 166

Adam Sherk

MARCH 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Real-time Search Optimization for News Sites by Adam Sherk on March 16, 2010 The major search engines are making real-time search a priority, resulting in good visibility opportunities for news sites especially for breaking news.

Sites 143

Sites News Yahoo Engineering 143

Adam Sherk

AUGUST 7, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Diversified Twitter Strategies for News Sites by Adam Sherk on August 7, 2009 This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day. tweets per day.

Sites 105

Sites News Strategy Twitter 105

Adam Sherk

SEPTEMBER 23, 2009

So I thought I’d take a closer look at what Fox News is doing on its Facebook Page , as well as some engagement examples. After reviewing several days’ worth of activity, I have to say that nearly anything Fox News posts to its page ends up getting a decent amount of likes and comments from fans.

News 104

News Engagement Facebook Press Release 104

Adam Sherk

MAY 19, 2009

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

MAY 19, 2009

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

AUGUST 24, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do Google’s Expanded Domain Results Apply to News and Video Listings? But do the expanded results apply to the embedded news and video listings in the SERPs? So a handful of examples from one individual does not make for a comprehensive sampling.

News 113

News List Google Embedding 113

Adam Sherk

MAY 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Wants Title Tags to Match Headlines? So it appears this tip is intended to make it easier for Google News to understand the correct title for articles, as opposed to being a “must do&# to prevent an issue.

News 100

News Google Syndication Press Release 100

Adam Sherk

NOVEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at News Media Twitter Lists: Not Much Traction by Adam Sherk on November 3, 2009 With all the buzz about Twitter Lists I thought I’d take a look at how some major news sites are doing so far with their own Lists. Nice roundup.

News 136

News List Twitter Sites 136

Adam Sherk

OCTOBER 8, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Common Causes of Duplicate Content on News Media Sites by Adam Sherk on October 8, 2009 Although search engines keep improving on their ability to deal with duplicate content, this continues to be one of the main SEO issues facing news and content sites.

Sites 105

Sites News Syndication Content 105

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

Adam Sherk

JULY 9, 2009

In looking at syndicated content on Yahoo News, most of the syndicated articles do not include attribution links (each news source likely has to request or provide them), but among those that do exist there is a problem. Instead they point to an internal Yahoo News URL which then has a temporary 302 redirect to the original article.

Syndication 100

Syndication Yahoo SEO News 100

Adam Sherk

JANUARY 28, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media.

iPad 129

iPad Apple News iPhone 129

Adam Sherk

JANUARY 21, 2010

So it’s not surprising that 84% of the journalists indicated that news and information delivered via social media was “slightly less” or “much less” reliable/vetted than news delivered via traditional media. The flip side to that is that not everything gleaned from monitoring social media activity is accurate or reliable.

Social Media 122

Social Media Press Release Microblogging Survey 122

Adam Sherk

DECEMBER 22, 2009

Last week Twitter gave us their Top Twitter Trends of 2009 for categories like news events, people, movies, etc. Things that news and content sites should look at include: What terms and content types brought in the most search engine referral traffic? What sections, special features, individual articles, etc.

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

JANUARY 19, 2010

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

JANUARY 26, 2010

Advantage: SAINTS __ 2nd Quarter: Digg Ok, which team has seen the most activity on Digg? According to Digg’s search tool 1,549 Colts articles have been submitted, with only eight being promoted to the front page and three receiving more than 500 diggs. What Horrible Things Did Time Magazine Do in 1964?

Team 150

Team Social Media Digg Press Release 150