Convince & Convert

JULY 21, 2010

Todd Defren and Dell have both shared excellent examples to build from. Marketers have a responsibility to ensure that bloggers are providing disclosure and that statements are not misleading or unsubstantiated. Do you know of any examples where an IP holder had successfully removed infringing content posted by another user?

Social Media 155

Social Media Policies Consultant Social CRM 155

Convince & Convert

MAY 5, 2010

link] [link] Natalie Stanczyk Great example of an online community: [link] [link] Russ Henneberry RT @jaybaer: An Online Community with a Purpose, and a Plan. link] [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan. Im Jay Baer.

Social Media 126

Social Media Case Study Strategy Study 126

Convince & Convert

JUNE 17, 2010

From what I've seen anywhere from 5-10% is a pretty decent (example: listed 500 times and have 10,000 followers) number to aim for. Reminds me of @jaybear Twitter obsession article – [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Twitter 126

Twitter Metrics Social CRM Consultant 126

Convince & Convert

FEBRUARY 19, 2010

I’ve been talking a lot about the integration of email and social media , and this is another example of using cross-functional technology to build content creation and deployment synergies. Turn the Tables on Social Media with NutshellMail [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

JULY 6, 2010

A good example of a company’s CSR successes is Target® with its long-standing commitment to schools and education. Silberberg RT @jaybaer: Tying Together Social Media and Corporate Social Responsibility [link] danperez Laura, you've made several good points, especially with the Target & P&G examples.

CSR 138

CSR Social Media Strategy Consultant 138

Convince & Convert

JULY 26, 2010

This is another example of why you need accounts on these sites. The more content, the better which leads me to the next thing… Social Media Optimization Sites like Facebook and Twitter can help you spread your brand’s net even wider. Someone searches for you, they’ll find your Twitter profile or Facebook brand page.

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

APRIL 1, 2010

I must have used the Edelman WalMart 'flog' example 20 times in pitches and workshops! I must have used the Edelam WalMart 'Flog' example 30 times in presentations and workshops! As always – great piece Jay. As always – a great piece Jay.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MARCH 23, 2010

You should know if first-time visitors are disproportionately likely to visit your Ebook page, for example. I think first-time bloggers get enamored with the concept of “design.&# Example: Subscribe to our RSS Feed cos next weeks post will be just like this one – but TWICE as awesome. 5 ways to fix it.

Social Media 120

Social Media Strategy Consultant RSS 120

Convince & Convert

MARCH 25, 2010

For example, you can determine in an instant what the cost and return per view is for a YouTube video you spent $5000 on to generate 25,000 views. jaybaer: A Social Media Scoreboard That Works [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

AUGUST 11, 2010

What a great example to set for your children. I was struck by what a great example & experience you're providing for your children. I'm connected with quite a few Indiana bloggers and they are all terrific. Like most things I do, it will either be a great example for my children, or a disastrous cautionary tale.

Social Media 116

Social Media Strategy Travel Team 116

ProBlogger

SEPTEMBER 29, 2022

Getting to know other bloggers – leaving a comment can often be a great way to get on the radar of another blogger. There’s no real debate around the legitimacy of these comments – they are spam and any blogger in their right mind mark them as such. Photo by Red Mirror on Unsplash. The spammy self promoter.

Comments 49

Comments Avatar Blogger Construction 49

Convince & Convert

JULY 28, 2010

Taxi Mike is Here to Help During my recent vacation in Canada, I stumbled upon a fantastic example of marketing via helpfulness, from Taxi Mike in Banff, Alberta. It’s Coffee In another example of Canadian excellence in creating marketing success through helpfulness, a Starbucks in Richmond, B.C. It’s a Bird.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

JUNE 3, 2010

I can't think of many examples of that type of guts on the player side. They fail to take notes on good PR and instead take notes from GM b/c “they've always been a good example.&# jefflogden You are so right, Jay. link] jaybaer Weird, isn't it? Maybe golf, where people routinely penalize themselves. Im Jay Baer.

Social Media 157

Social Media Strategy Consultant Social CRM 157

Convince & Convert

FEBRUARY 23, 2010

On Twitter for example, if you’re tweeting about your company’s new product, you’re engaged in a customer gain event. If there's a crisis, for example, they're going to be out there broadcasting their crisis management blogs but also reacting to customer issues. Im Jay Baer.

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

APRIL 13, 2010

Their support, open ears, and ability to lead by example. There are many more examples, but you get my point. There are many more examples, but you get my point. link] jaybaer Excellent example. I do all my home-based Webinars on my feet. link] Janna Wemmer My parents were early influencers. link] jaybaer Oooooo.

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

APRIL 6, 2010

It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. And great example about the eyeglasses. Your analogy of the yellow pages is such a good example of the 'old school' way of looking at things. That is a great way to look at it.

Brands 145

Brands Content Social Media Consultant 145

Convince & Convert

JUNE 2, 2010

While the merits of this particular implementation of Facebook-fueled connectivity can be debated, it’s a good example of the increasing frequency and intensity of “friend&# involvement we’re going to see in the next 12-18 months. How Much Friendship Do We Need? We sure as hell don’t lack for information at this point.

Social Media 134

Social Media Strategy Curation Privacy 134

Convince & Convert

SEPTEMBER 20, 2010

For example @shitmydadsays (0 engagement account) – @jetblue and @groupon (low level engagement). For example @shitmydadsays (0 engagement account) – @jetblue and @groupon (low level engagement). I sat in on today's webinar and took some mental notes about what was most surprising (I may have even tweeted out a few).

Social Media 160

Social Media Statistics Strategy Research 160

ProBlogger

SEPTEMBER 29, 2022

Getting to know other bloggers – leaving a comment can often be a great way to get on the radar of another blogger. There’s no real debate around the legitimacy of these comments – they are spam and any blogger in their right mind mark them as such. Photo by Red Mirror on Unsplash. The spammy self promoter.

Comments 26

Comments Avatar Blogger Construction 26

Convince & Convert

AUGUST 10, 2010

We are aggregating vast amounts of data, and in our integration with Facebook for example, we don’t open up everything we get because some of it just isn’t relevant. “Who Should I Know&# for example, is a relevant and important question that needs to be better answered. If it is, we’ll include it in Viral Heat.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Convince & Convert

MAY 11, 2010

Maybe you guys have other examples where that is not so. I have a great example: One that Facebook killed because it wasn't in line with their mass media-based (impressions and “size of network&# used to create it) values system. I take the same approach with my own promotional videos [example: [link]. an audience.

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

SEPTEMBER 21, 2010

This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Also, see amazing stuff from Olivier Blanchard , and a killer Webinar from Beth Harte. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

MARCH 3, 2010

link] jaybaer If there were thousands of blogs, Webinars, books, etc. We are a good example of a media outsider coming in with some fresh thought and making a splash. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. But what I do know is a methodology to find out.&# It's true.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

SEPTEMBER 21, 2010

Here’s the distribution of number of words in each of these headlines: 5 word headline = 2 posts in top 25 6 word headline = 3 posts in top 25 7 word headline = 8 posts in top 25 8 word headline = 9 posts in top 25 9 word headline = 0 10 word headline = 4 posts in top 25 Clearly, I write longer headlines than many other social media bloggers.

Social Media 142

Social Media Strategy Social CRM Consultant 142

Convince & Convert

JUNE 22, 2010

RT @jaybaer: Why You're the Key to Social Media Success [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. jaybaer wants to know Do You Believe? Im Jay Baer.

Social Media 132

Social Media B2B Company Consultant 132

Convince & Convert

AUGUST 18, 2010

How can we find the most influential bloggers and get them to write about our client? As a blogger, I receive misplaced pitches for the most part from agencies in Calif and New York who don't know me from a hole in the wall, and have never taken the time (clearly) to read the blog or get to know me. Im Jay Baer.

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

AUGUST 31, 2010

Some Bloggers respond to the comments and some don’t. I have tremendous respect for blogger that are not too busy to at least acknowledge comments with a simple “thank you.&# I have tremendous respect for blogger that are not too busy to at least acknowledge comments with a simple “thank you.&#

Conversation 116

Conversation Social Media Social CRM Consultant 116

ProBlogger

NOVEMBER 19, 2013

Getting to know other bloggers – leaving a comment can often be a great way to get on the radar of another blogger. There’s no real debate around the legitimacy of these comments – they are spam and any blogger in their right mind mark them as such. Next we have the spammy self promoter.

Comments 55

Comments Avatar Blogger Construction 55

Convince & Convert

JULY 22, 2010

Let’s look at a few examples of companies that have done this successfully: Yelp’s Elite Squad: Yelp operates a social networking, user review, and local search website for members to post reviews and get user feedback on local businesses and restaurants. Are Gardening Forums social media?

Social Media 129

Social Media Strategy Influencer Case Study 129

Convince & Convert

SEPTEMBER 21, 2010

For example, people talk about using twitter as a business tool rather than thinking about creating a searchable organizational database of collaborative conversations “Social media results cannot be measured&# If you are not measuring your social media results then there is little point in having a social media strategy. .&#

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

SEPTEMBER 21, 2010

Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. There are some elements of Disqus I don’t like, especially that it doesn’t always play nice with other plug-ins, but it does make commenting easier and faster for most of you who already have a Disqus account.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

SEPTEMBER 21, 2010

I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). What I mean is that California for example always shows up with the most posts. Historical data seemed more robust as well.

Social Media 157

Social Media Radian6 Strategy SM2 157

Kikolani

OCTOBER 20, 2010

How To Run A Successful Webinar Business From Your Blog with Lewis Howes of LewisHowes.com and Magnetic Webinars. If you deliver content and you are interesting, you will get leads and sales, even if you suck at actual webinars. Building your blogging empire with webinars: People do weibnars because they work.

Meeting 141

Meeting Ustream Flickr Guidelines 141

Techipedia: Tamar Weinberg

MARCH 17, 2010

I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics. Here’s a great example: Many Yelp reviews are taken down within a few days of being posted. Put them to good use! Ever wonder why?

Communities 237

Communities Twitter Web 2.0 ROI 237

Convince & Convert

MAY 20, 2010

For example, data that shows that in comparison to last month, 15% more people went to your product pricing page after first visiting your Facebook page is a far superior KPI to number of Facebook “likes&#. Coca-Cola just took me on a free trip to Shanghai with 22 other bloggers from Australia and Asia. Im Jay Baer.

Metrics 117

Metrics Social Media eBook Social CRM 117

Convince & Convert

FEBRUARY 25, 2010

The best example I’ve ever seen of this is from a company called ThinkGeek , which prides itself on carrying the most robust collection of unique, thought-provoking products with the biggest nerd appeal on the planet. But the best example I’ve seen is on their Facebook page, where one fan posted an update on their wall — in BINARY CODE.

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

SEPTEMBER 8, 2010

By way of example, here’s a search for “Snapple&# on MySpace and Facebook. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. MySpace has 107,000 search results for “snapple&# including dozens or hundreds of member profiles claiming to be various beverage flavors. Im Jay Baer.

MySpace 137

MySpace Facebook Social CRM Consultant 137