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Five Tips to Help You Create Shareable Content

Spin Sucks

The most powerful force to encourage people to share content is emotional engagement. Veronica Hunt shares five tips to help you produce shareable content. The post Five Tips to Help You Create Shareable Content appeared first on Spin Sucks.

How to Get More Blog Traffic – Content Promotion Checklist [Infographic]

Webbiquity SMM

With apologies to George Berkeley , if a blog post is published but no one shares it on social media, does it make an impact? As the amount of online content produced each day has exploded over the past few years, it’s become more challenging to grab attention and stand out. The helpful content promotion checklist infographic below from CleverClicks is an excellent guide.

Four Content Distribution Strategies

Spin Sucks

You spend hours writing, rewriting, editing, and perfecting your content brainchild. Once you finally click publish, you sit back, let out a deep sigh, and wait for people to start commenting on its brilliance without a thought to content distribution. . Now you must put your content distribution strategy into action. Make a Content Distribution To-Do List. Nice work.

5 Reasons Snackable Content is (Still) Awesome

Visually SM

If you’ve ever heard the expression “big things come in small packages,” you already know a little something about snackable content. This social media content category might be composed of small, easy-to-consume chunks of information—think a tweet, or a Facebook video, or an Instagram meme—but it is nonetheless a mighty force for the good of your brand. Puh-lease.

Four Ways to Keep Content Fresh

Spin Sucks

Do you know the story of how  BlendTec  used  Will It Blend  to keep content fresh about industrial-strength blenders? Keep Content Fresh. Even though I didn’t start out as a great blogger (which I am reminded of every blog anniversary, when I re-publish our very first blog post ), I put something on proverbial paper every day. By Gini Dietrich. And they would.

Become a Content Marketing Fox

Spin Sucks

By  Michael Gerard According to a survey by Curata , more than three quarters of content marketers plan to boost their content marketing investment in the coming year. We have a name for content marketers that are the most savvy with their content marketing budgets: FOXES. However, a third of content marketers have never completed a content audit.

How to Promote Your Blog: 5 Tools to Improve Rankings of Your Old Content

SocialFish

To keep your blog growing, you add more and more content doing your best to market everything you write. But while doing that, you may be missing a low-hanging fruit, something that may boost your blog traffic considerably over time, that is go back and optimize your old content. This could also give you some great content ideas for the future too! Windows-only).

An Editorial Calendar Equals Lots of Content from One Idea

Spin Sucks

” In some cases, I have blog posts percolating in my head for several days, as I research and learn more. An editorial calendar is simply a schedule of content topics that ensure you always have a supply written, visual, and auditory content. But, there is a better way to plan your content, which is actually what I do at least once a month to give blog posts lots of legs.

Repurpose Content with These Six Tools

Spin Sucks

So, I’ve moved on to one of the most valuable marketing superpowers of all—how to repurpose  content. Repurpose Content: The Content Marketing Superpower. For (busy) content marketers, I’d argue yes, because it’s the closest we can come to being Emma Watts—er, I mean, freezing time. The following six tactics are my go-to to repurpose content and reach new audiences.

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Content Calendar for Content Marketing

PWB Marketing Blog

Metrics for content marketing, are key to understanding campaign performance! With content marketing, I like to be able to see what motivates a action, whether that is an email, phone call or a spike in traffic on the site. The calendar I created for them shows the days and times content is posted. The post Content Calendar for Content Marketing appeared first on PWB Blog.

6 Reasons a Blog Should be the Center of Any Social Content Strategy

Webbiquity SMM

Despite the many business benefits of blogging , it remains an underutilized tactic. 500 fastest-growing companies and just 35% of the Fortune 100 enterprises maintain blogs. While blog adoption is actually slightly higher among small to midsized businesses (SMBs), roughly half are still not taking advantage of this medium. Fresh content. Flexibility. Ownership. Leads.

Good Content vs. Bad Content

Spin Sucks

spoke at a content marketing conference a while back, and sat horrified in the audience while another speaker advised an audience full of newbies that 50 short, keyword optimized posts are better than a few longer pieces. understand his intentions, and that he probably wasn’t condoning crap content. This is the mentality that is creating our global content pollution problem.

Increase Blog Traffic with These 12 Ideas

Spin Sucks

So, it is at this time every year that I have to come up with ways to become more engaging, more funny, more entertaining, more informative, and more interesting with A LOT of effort. I was going through some old posts to do exactly those things for you today (and repurpose some content because, well, summer doldrums) and found this gem. Increase Blog Traffic. By Gini Dietrich.

The Inseparability of Content Marketing and Social Media

Spin Sucks

While social media is often viewed as a separate strategy from content marketing, in truth, it is one of the most important tool marketers use when deploying their content marketing plan. Marcus Jensen comes with five tips to help you spread the word about your content. The post The Inseparability of Content Marketing and Social Media appeared first on Spin Sucks.

How to Find the Right Content Distribution

Spin Sucks

By Gini Dietrich One of the things my team and I are working diligently on is finding new ways to distribute content and engage new audiences. For instance, it’s quite lovely that PR Daily syndicates our content, but every time I see someone tweet something we’ve written from there, instead of here, I go a little bit more mental. Not so much. The post ran on August 5.

Six Effective Ways to Repurpose Content and Generate Traffic

Spin Sucks

Instead of spending hours and hours on just one great blog post, repurpose content into numerous traffic generating pieces of content. The post Six Effective Ways to Repurpose Content and Generate Traffic appeared first on Spin Sucks. Taking the time to write long-form, well-research articles is hard. Here are some ideas.

7 Steps to Successful Content Marketing [Infographic]

Pamorama

Content marketing is a way of communicating with your customers and prospects without pitching your products or services. . Also known as  inbound marketing , content marketing is non-interruptive. The more your content is shared and recommended, the more you build trust and thought leadership. Marketers use content marketing for: Brand awareness (79%). Your blog.

Top Free Content Marketing Tools for Beginners

Spin Sucks

To be successful at content marketing, you need to the right tools. While some may be expensive, here is a list of top free content marketing tools that will help you make a successful start. The post Top Free Content Marketing Tools for Beginners appeared first on Spin Sucks.

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Content Marketing is More Than Just Blogging

Firebelly

Content marketing is about more than just blogging. While that’s the first thing that people think of — at least me, as a professional blogger — content is anything that can be read, watched, seen, or heard. Some basic content concepts: Written word: White papers, ebooks, newsletters, electronic magazines, online articles, print books — you name it. And video?

A Holiday Guide for the Content Marketer

Spin Sucks

As a content marketer on top of your game, you’ve probably already come up with a killer strategy full of interesting seasonal content for the holidays. However as this talented marketer, you also know, in order to really do a great job in your content marketing this season, you’ll need to produce timely content along with this traditional holiday content. Quora.

How to Create High-Quality Content

Spin Sucks

If you want to always be safe from changes Google makes to their algorithms , the only way to do it is through really good content. What Constitutes High-Quality Content? If you’re having trouble creating high-quality content, there are questions you can ask yourself to help. Does your site have content that is similar? Has the content been edited? Thirty minutes.

5 Visual Content Curation Ideas to Ramp Up Your Blog and Social Strategy

Waxing UnLyrical

Social media and blogs require a certain frequency of posting to remain “viable” and effective. Fortunately for us, there are reliable visual resources to curate content from. This is a guide on where to find visual content resources and how best to use them. 1. Most people appreciate the credit and may even help you promote the content featuring their visuals.

How to Produce Social Media Content for Your Business

yMarketingMatters

If your business already has a presence on your chosen social media profiles or if you are just starting out, you know that you have to post great valuable content continually and consistently to attract new followers and retain the ones you have. You also know that social media is a hungry content machine! The Secret: BLOGGING! It’s called repurposing your content!

Where Does Content Marketing Belong?

Spin Sucks

By Gini Dietrich There is an interesting fight happening in marketing departments around the globe: Where does content marketing belong? Does it belong to advertisers because, without distribution, your content goes nowhere? Does it belong to a new role—the content marketer—so it can apply a very specific skill set? Let him create content and distribute it. million.

Blog Topics: How to optimize content for topics versus keywords

Razor Social

Did you know that the average length of content in the top 10 search results is over 2,000 words? Longer content is typically more valuable content. If you were creating content about tickets prices in sports stadiums you wouldn’t create an article for ticket prices in the upper stands, tickets prices in the seated areas, corporate tickets etc. Blogging and SEO

Price 50

9 Awesome Tools for Content Authors and Bloggers

Pamorama

Content marketing isn’t easy. If you do any kind of writing — blog posts, articles, ebooks, etc. Content Idea Tools. It’s not uncommon to find yourself racking your brain for killer content ideas. Portent’s Content Idea Generator. Use  this tool  to come up with an array of titles for your next blog post or presentation. All useful.

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Determine the Right Metrics for Your Content Marketing

Spin Sucks

Part of the reason people claim blogging is dead is because they're not tracking effectiveness. The post Determine the Right Metrics for Your Content Marketing appeared first on Spin Sucks. Related Stories Blogging Most Certainly Is Not Dead Four Elements of Successful Brand Storytelling How to Synchronize Your Content Marketing With an Editorial Calendar.

Google News Lab, Algorithms, and Content Creation

Spin Sucks

Three years ago, I was introduced to  Narrative Science , a company that trains computers to write news stories and create content or, better explained, how  algorithms are becoming superior storytellers over journalists. It’s a new world where algorithms and humans are working hand-in-hand to produce some of the world’s best content. How Content Creation Will Change.

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Four Ways to Fight Content Thieves

Spin Sucks

By Gini Dietrich Last year, I received an alert on a blog post I’d written here that was picked up by PR Daily. The blog that had linked to my post was for an ad agency’s blog…and it was a complete scrape of my content. When I visited more pages on the blog, I discovered their “content strategy” was to scrape content from PR Daily.

10 Ways to Get More People to Read Your Content

Pamorama

You work hard to create great content — people should see it. Content marketing creates brand loyalty by engaging current customers and attracting new ones. Producing great content increases sales and customer referrals and offers a strong ROI (return on investment). It’s Make your posts shareable Merely posting content doesn’t make it shareable.

The Future of Content Marketing is Now

Spin Sucks

By Gini Dietrich Content marketing exhaustion. Content marketing overload. Content marketing is king. In the information age, we all have so much content coming at us at every second of the day that we are becoming immune to it. Because there is so much out there, a backlash around content marketing is building. What is the vision of your content? Vision.

8 Free Content Marketing eBooks

Pamorama

Become a better content marketer with these free resources. Content marketing  — the creation and sharing of content to promote a product or service — should be a primary focus of your marketing activities. The more useful your content is, the more likely your readers will be to share it with others via social media and amplify your brand’s reach.

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Get Content First Format Content Later

Convince & Convert

Get all JayToday episodes at [link] (watch video to see amazing quilt at my Mom’s house) When you’re doing content marketing, you need to worry about capturing the content first, and the format for that content second. A lot of times in organizations, especially big B2B companies they’ve determined that they need to create more content than ever.

Successful Team Involvement in Content Creation

Spin Sucks

If you are in charge of content marketing for your organization, continued quality content creation can often seem like a daunting task. You might face a few scenarios: You solely are responsible for content creation—whether that be blog content, longer form content, promotional content, gated content, newsletter content….the Messaging.

Team 85

A Content Strategy Fit for an Oscar

Spin Sucks

Whether you agree with the Academy’s nomination list or not, planning your content the way movie studios plan their film releases can help to inform your content strategy. Each type of movie content has its place in the overall scheme. Just as production companies need to produce different types of movies, your content strategy needs to include different types of content.

Four Content Discovery Tools to Engage

Spin Sucks

Content discovery is a crucial, and often overlooked, component to successful digital campaigns. Whether for social sharing or to fuel ideas for your content marketing plan, searching quality, targeted content is key. Often one of the first steps to create an awesome blog, mind-blowing video, or insanely useful infographic is to know what topic to tackle.

Tools 99

120 Marketing Tactics for Blogs

Pamorama

Part of a good content marketing strategy, blogging helps you position yourself as an expert in your area. . Content marketing  consists of producing and publishing information that builds trust and authority among your ideal customers. It Successful blogs play a pivotal role in delivering your brand message, and help drive sales without using traditional hard-sell tactics.

You Have More Content than You Realize

SocialFish

This is the first in a series of posts with great advice about content marketing. Generating content can be an arduous task.  Marketing in today’s world presents more challenges than ever before because people expect great content – where they want it and when they need it.  The good news is that most associations are content machines.  Probably not.  Potluck

How to Write Blog Posts that Get Read and Shared

Spin Sucks

Therefore, next Thursday, I am going to host  How to Write Blog Posts that Get Read and Shared. Andy and I have a friendly competition and, let’s be real, this is  my blog, so I’m hoping to beat him in number of attendees  and in the super positive feedback. How to Write Blog Posts that Get Read and Shared. How to generate blog post ideas. By Gini Dietrich.

How To 141

Content Marketing Strategy? Think Like A Reporter

Webbiquity SMM

Although 93% of B2B companies are doing content marketing, less than half view themselves as successful with it. However, companies with a documented content marketing strategy are three times as likely to say their efforts are “very” or “extremely” effective as those without one. So—creating a content marketing strategy is vital. The Inverted Pyramid.