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Metaverse dangers: How to protect brands from the dark side

Sprout Social

There isn’t much regulation at the moment, which has led to inconsistent expectations and user experiences, especially surrounding security and privacy best practices. According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse.

Brands 114
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39 Instagram story ideas to boost engagement for your brand

Sprout Social

Chicago brand Lost Girls Vintage created a countdown to promote their holiday dress shop—especially enticing for a company with exclusive, limited vintage stock where you have to shop fast. This is especially useful for brands who rely on long-form content, like media companies. People want to see the faces behind a brand.

Instagram 122
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How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. The truth is your brand is all of these things and more. The Living, Breathing, Human Brand.

Brands 167
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Meta's Launching Sassy Chatbots, Instagram Creates AI Stickers, And Twitter Axes Misinformation Reports: Monday Social Media News Roundup

Buffer Social

This could provide a sense of security and control for users, a step towards addressing privacy concerns which, in turn, may encourage more creators to join the platform. Louis Vuitton on Discord: The luxury brand's move to Discord signifies a novel approach to community engagement and customer input.

News 80
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TikTok marketing: The complete guide for brands in 2022

Sprout Social

With a platform as wildly popular as TikTok, you want to make sure you’re creating a presence for your brand so you can reach and engage some of those billion users. TikTok marketing is the process of using TikTok and TikTok content to promote your brand and its products or services. Tap Settings and privacy.

Brands 89
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Strategy Note: Facebook F8 2019

Ignite Social Media

The focus of the F8 announcements supported this statement and how Facebook is building a more privacy-focused social platform. Additionally, Facebook is rebuilding their infrastructure to support their privacy vision. The catalog will allow consumers to easily see what is available from a brand. Implications for Brands.

Strategy 127
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This is All You Need to Write the BEST Social Media Bio

Rebekah Radice

Make your profile picture striking, professional and branded. And if you’re a personal brand – people want to get to know you. No phony avatars or grainy pics. It’s the brand you’ve created, including the reputation and relationships you’ve built over time. You want instant recognition. Now comes the fun!