Social Media Strategies Summit

NOVEMBER 27, 2018

During his opening keynote at this year’s Social Media Strategies Summit NYC, Connor LeBas, Director of Marketing and Social Media at OWN, explained how she was able to make this transformation while still maintaining the authenticity that has earned her the respect of millions. Their audience research confirmed: They wanted curated content.

Communities 100

Communities Platform Video Fashion 100

Later

AUGUST 10, 2020

While they might not always be obvious, there are tons of great Instagram features for small businesses that can help you grow online. Whether you want to strengthen your community, build brand awareness, or even make e-commerce sales, there’s an Instagram feature to help you achieve your goals. Ready to get started?

Small Business 103

Small Business Features Instagram Badge 103

Waxing UnLyrical

NOVEMBER 16, 2016

Fortunately for us, there are reliable visual resources to curate content from. Most people appreciate the credit and may even help you promote the content featuring their visuals. Curate GIFs from directories like GIPHY, GIF bin and apps like DrumUp. When curating quotes, beware of secondary references.

Curation 100

Curation Content Strategy Repository 100

Social Media Network Marketing

FEBRUARY 29, 2024

With its visually-driven interface and engaging features, it has captured the attention of millions, making it a powerhouse for content creators, businesses, and influencers alike. Craft Compelling Content : Curate visually stunning posts with captivating captions that resonate with your audience's interests and aspirations. ?️?

Instagram 56

Instagram Hashtag Curation Trends 56

Pixlee

MAY 8, 2019

Building relationships with current and potential customers is a cornerstone for social media marketing in the digital age, and creating thriving communities has to be the center of your marketing strategy. But what is community-driven marketing and how can brands use it successfully? What is Community-Driven Marketing?

Communities 74

Communities Social Media UGC Marketing 74

The Realtime Report

APRIL 4, 2022

TikTok has grown in popularity for the bite-sized mobile content that allows users to make five second to three-minute-long videos that can be curated with effects and music directly from your phone. Marketers can drive more traffic to dedicated product and landing pages using the link-in-bio feature. Short Links on TikTok.

Tips 172

Tips Marketing Authentication Collaboration 172

Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Typically, most companies find they need at least a social media manager and a community manager. The Sims has both social media managers and community managers. Should they?

Social Media Management 112

Social Media Management Communities Social Media Skills 112

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Community blogging sites. Social curation and bookmarking sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. What about forums?

Types 145

Types Social Media Microblogging Overview 145

Ignite Social Media

FEBRUARY 9, 2022

” Here are five brands that are doing just that by embracing authenticity and creativity on the platform: 1. Taco Bell is one of the many brands on TikTok that has leaned into the power of a well-curated content mix. One of the best ways to cultivate authentic brand loyalty is to spotlight community member’s brand love.

Brands 120

Brands UGC Authentication Comparison 120

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Introducing a clever tags system — a bit like a marriage between hashtags and subreddits — and a host of handy new Threads features has been a catalyst for growth in recent months, with more to come.

Team 103

Team How To Instagram Authentication 103

Sprout Social

APRIL 3, 2024

Fashion influencers are indispensable partners for businesses because they influence purchase decisions, extend brand reach and connect with niche communities. Authentic brand alignment Genuine alignment between influencers and brands is especially important in the fashion world. Nicole Careri – @nicole_careri Instagram: 39.5K

Fashion 93

Fashion Influencer Ensembli Instagram 93

Convince & Convert

OCTOBER 8, 2021

You’ve probably heard it a million times already, but authenticity and relatability is EVERYTHING. You’re going to need to prioritize building trust within your brand’s community. Each of the 30 photos featured the story of a woman adventurer or scientist. “ Never Forget Authenticity .

Influencer 166

Influencer Marketing B2B Authentication 166

Sprout Social

MARCH 21, 2022

Guides are a collection of published posts featured on your Instagram profile. Like Stories Highlights , Guides let you repurpose and curate content from your brand, your partners and your community. These Guides allow you to curate your posts—and posts from other accounts—around themes and events. Post Instagram Guides.

Examples 101

Examples Instagram How To Curation 101

Buffer Social

OCTOBER 23, 2023

Meta Broadcast Channels Feature Meta is testing Telegram-like broadcast channels on Facebook and Messenger, providing a new avenue for Pages to engage with their audiences. Keep an eye on this feature's rollout to leverage broader communication channels on Meta's platforms.

News 71

News Social Media Airlines Collaboration 71

Sprout Social

AUGUST 3, 2023

From content creation to community management, the responsibilities of social teams have expanded significantly. As a brand, it’s important for you to adapt to this shift and engage your audience in a more authentic and personal way. What spawned the era of social entertainment? Plus, everyone is competing for attention.

Social Media 89

Social Media Content Airlines Authentication 89

Buffer Social

JANUARY 23, 2023

Connecting with customers authentically via YouTube Janet Hoang grew her small business from an Etsy store to a lifestyle brand, known as Janet Gwen , that now pulls in seven figure sales. YouTube is accomplishing two goals for Janet this year – bringing in sales and allowing her to build community with her customers.

Small Business 113

Small Business Social Media Strategy Authentication 113

Keyhole.co

MARCH 27, 2024

Despite the ephemeral nature of its content (or maybe because of it), Stories is one of the most popular features on the platform. Instagram Story is an in-app feature that allows users to post full-screen, vertical videos or photos. They are a great way to experiment with content without disrupting your well-curated feed.

Instagram 52

Instagram How To Curation Remix 52

Social Media Strategies Summit

NOVEMBER 18, 2020

Likewise, if you’re aiming for community engagement, track the volume of comments on your posts. These can be platforms for publishing, analysis, automation, curation, chatbots, etc. Their follower relationships are authentic and deep. UGC is more believable and authentic, not to mention FREE. Image via Buffer.

ROI 246

ROI Social Media UGC Discount 246

Pixlee

MAY 18, 2022

The Pixlee TurnTo Creator Network bridges the gap between influencer discovery and campaign management, showcasing a curated selection of creators to brands already using Pixlee TurnTo for Creators , the influencer marketing solution released by Pixlee TurnTo in 2021. .

Influencer 89

Influencer Hotels UGC Curation 89

Pixlee

NOVEMBER 10, 2020

The best way to break through your audience’s content fatigue and aversion to sales-y marketing is to feature user-generated content in your emails. Quickly Curate The Best Content For Each Email Type. Pixlee’s platform helps you easily discover and curate high-quality content to include in your email marketing.

UGC 98

UGC Content Curation Apparel 98

Sprout Social

MAY 15, 2024

These areas often require hours that could’ve been better spent engaging with the community and planning social media strategies. Liking, commenting on and sharing user-generated content to encourage engagement and foster a sense of community. But what does their day-to-day life actually look like? It doesn’t stop there.

Social Media 97

Social Media Social Media Management Sentiment Collaboration 97

The Realtime Report

APRIL 24, 2024

” Building Real Relationships In our increasingly digital world, authentic human connections are more precious than ever. When gratitude is authentic, it fosters affection and loyalty. Share relevant content, create exclusive communities, offer valuable resources, and show your support for their endeavors.

Eventful 91

Eventful Survey Loyalty Authentication 91

Pixlee

AUGUST 17, 2020

Meanwhile, other brands earn the lion’s share of engagement because of their community-driven strategy. . Brands need to use social media to cultivate community with real people, and in turn, step away from vanity metrics. Embrace Diversity and Authenticity. Beauty brand Morphe grew its community to 7.5

Social Media 96

Social Media Authentication UGC Communities 96

Social Media Strategies Summit

JANUARY 5, 2022

Here are some examples: To nurture an online community. Look at how the hair color brand, Paradyes, has curated its Instagram bio. Experiment with Instagram’s Various Features. Over the years, the platform has rolled out many features and content formats you can leverage. So, start by setting a broad objective.

Small Business 202

Small Business Instagram Platform How To 202

Keyhole.co

MARCH 18, 2024

Like the approach of other huge multinational brands like Samsung , Nestlé specializes in curating content based on products, industries, and regions. With active posting and content curation, the brand is adept at grabbing attention. But Nestlé’s social media strategy is optimized to factor this in and make the most of it.

Engagement 64

Engagement Social Media Strategy Brand Monitoring 64

Keyhole.co

DECEMBER 19, 2023

Gymshark does this by maintaining a strong social media presence and an active fitness community online. Today, Gymshark continues to hold audiences’ interest by featuring influencers such as Alli Jo , Nathaniel Massiah , and James Beardwell. Here’s an inspiring post featuring Massiah.

Strategy 52

Strategy Influencer Social Media Meme 52

Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. This leads us to talk about prioritizing user-generated content or basically featuring content that isn’t branded and is actually created by users. And yet, in spite of that, many brands are still hesitant to join.

Strategy 175

Strategy Marketing Banking Influencer 175

Ignite Social Media

JUNE 15, 2021

They’ve not only announced personalized ads earlier this year but additional features that marketers can leverage depending on their objectives. Engagement : Looking to build up your community and get people engaging with your brand? Be Real: It’s the antithesis of Instagram’s heavily curated, glossy versions of ourselves.

Brands 172

Brands Trends Authentication Instagram 172

Pixlee

JULY 22, 2020

The right social media tools in 2020 help improve your reach and engagement, but also create valuable moments of community and conversation. These images continue to be collected and curated through Kimpton’s unique hashtag #KimptonThroughYourLens , and individuals can also directly upload photos on the gallery page.

Social Media 56

Social Media Tools UGC Curation 56

Bill Hartzer

NOVEMBER 2, 2021

If you’re interested, there is a mark involved, here is that description: “The color(s) blue and black is/are claimed as a feature of the mark. Here is the full Goods and Services description of trademark number 97097363, filed October 28, 2021. (If Trademark number 97097363. Goods and Services Description.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Social Media Strategies Summit

FEBRUARY 27, 2020

At the same time, social media users have begun to shun overly curated and filtered views of life in favor of more authentic, in-the-moment content, often in the form of quick and easily digestible video clips. 2 Growth of private communities and tight-knit tribes. Platforms to watch: Instagram Stories, TikTok. Source: Snapchat.

Trends 182

Trends Social Media Instagram Platform 182

Pixlee

SEPTEMBER 21, 2020

Yoga apparel and activewear brand KiraGrace collaborated with Pixlee to create a gallery of shoppable UGC on their site to drive online sales, but more so to showcase the diverse individuals in the brand’s community. The brand also curated items they wanted to surround each of their customer pictures with. in November.

UGC 56

UGC Brands Apparel Content 56

Ignite Social Media

APRIL 3, 2017

LinkedIn makes more UX changes by launching curated stories, Twitter gives Periscope additional monetization with pre-roll ads, and Instagram takes a new stand on fighting NSFW images in this week’s edition of Social You Should Know. Let’s just hope they don’t bring some of our least favorite features [cough…fan reach…cough].

LinkedIn 99

LinkedIn Curation API Policies 99

Pixlee

AUGUST 26, 2020

If you’ve already got an authentic presence that engages your followers, then you’re already familiar with the reasons why influencer marketing works so well: Influencers appear more honest, funny, and open. Authenticity wins over polish. Some of the features we love about this app are: Neat visual layout with dark and light modes.

Influencer 88

Influencer Tools Template Templates 88

Social Media Strategies Summit

SEPTEMBER 14, 2023

Read on for insights from: Rachel Karten , Social Media Consultant Mitchell Clements , Social Media Creative Manager at ESPN Bari Rosenstein , Social Media Manager for Auntie Anne’s and Jamba Darby Hogan , Head of Social Media & Community at Wonderbelly Why Is the Act of Brainstorming So Important in Social Media?

Content 130

Content iPhone Sports Remix 130

Pixlee

DECEMBER 30, 2020

Editor’s note: Community is central to everything at Pixlee. And luckily, we’ve got a great community of experts to share thoughts with. In our chat, she shares the nuances of ambassadors, what makes a good brand community, and how to measure the success of your community-driven marketing platforms.

Features 52

Features Brands Influencer Travel 52

Later

DECEMBER 11, 2020

From creating gift guides to offering resources, Instagram’s latest feature is a user-friendly, creative, and interactive way to share new (and old!) Instagram Guides allow users to scroll through a curated flow of interactive content – similar to a blog post (except without leaving Instagram!). content with your audience.

Instagram 86

Instagram Brands Curation Small Business 86