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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Let’s envision this scenario: a user has a support issue about an Apple product. Apple has no such protocol in place, and at this point, there is no engagement. I’m going to stop there, though. No acknowledgment.

Apple 154
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Tips for Using Facebook Fan Pages

Socialized

based interactive marketer Rosetta, found that 59% of the 100 leading retailers, including Best Buy, Kohl’s and Wal-Mart, are using Facebook. Provide something of relevance and value, such as how-tos, schedules of industry events, and informative or humorous videos. Apple and Starbucks, predictably, have huge numbers.

Facebook 199
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From The Information Age To The Connected Age " GigaOM

Buzz Marketing for Technology

Netgear Joins the Web 2.0 Jason Calacanis launched yet another discussion of the future of the web with his official definition of web 3.0 , in which web 2.0 Maybe instead of getting tangled up in discussions of what’s web 1.0 vs. web 2.0 vs. web 3.0, or web 3.0

Web 2.0 263
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Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

Marketing 240
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Why SEO is Easier than Social Media Marketing

Techipedia: Tamar Weinberg

However, the number of SEOs I’ve come across are much fewer and farther between than social media marketers. Despite this, social media marketing is much more difficult than search engine optimization. In both of these aspects of search engine marketing, you begin by learning. Here’s why. Much like SEO.

SEO 178
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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

It is the younger generation that Tom mentions as possible change agents who use web 2.0 Mobile Messaging 2.0. Web Advertising. Web Services. B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? - More openness to change here. James Robertson. Euan Semple.

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Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com

Buzz Marketing for Technology

For disclosures on Rolands industry affiliations, click here. The Apple Core. Collaboration 2.0. Enterprise Web 2.0. Hardware 2.0. Blue Nile SVP, marketing & technology: Darrell Cavens. Goodwill Industries CIO: Steve Bergman. The Apple Core. Hardware 2.0. What do you think?