Analytics and Social Media - Social Media Informer

Tool Tuesday: PostRank Analytics

Akamai Marketing

FEBRUARY 8, 2011

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. Because if you are creating content, you are likely distributing and promoting that content in variety of ways, including social media. Its that we need a tool that does what it does really well.

Postrank

Postrank Analytics Tools Klout

YES YOU CAN Measure Social Media

Akamai Marketing

OCTOBER 21, 2011

Even though I am a creative at heart, so it strikes a lot of people as strange that I’m caught so often discussing measurement and analytics. And because of my strategic side, I’ve been doing a lot of work over the last year on social media analytics and ROI models.

Social Media

Social Media Klout ROI Vimeo

6 Things To Empower Your Social Media Campaign

Akamai Marketing

SEPTEMBER 20, 2011

What’s needed for a successful social media campaign? The truth is a successful social media endeavor requires hard work, time, commitment and a dash of good luck. But if your business is considering getting serious about social media with a social media professional, there are some things that you should know.

Campaign

Campaign Social Media Creative Commons Consultant

Social Media Complainers – your new BFF's

Akamai Marketing

MARCH 31, 2011

The quicker the response, the happier the complainer and the more impressed the social media listeners are. Give them a private way to stay in touch (so they can voice their concerns to their new friend on the inside as opposed to using social media). What’s your social currency? But not really.

Social Media

Social Media Klout Policies Forums

What should you outsource in social media?

Akamai Marketing

APRIL 20, 2011

Last week, I moderated a panel at the Hawaii Social Media Summit (#SMSHI) of Hawaii’s social media business users about their outsourcing – what they do and don’t outsource and.

Social Media

Social Media Small Business Study Analytics

On Alice in Wonderland and Social Media

Akamai Marketing

FEBRUARY 3, 2011

The White Rabbit was talking to her, but much of it was non-nonsensical, Alice was intrigued, so she began to follow the talking White Rabbit, until she found herself falling into an endless, cavernous rabbit hole, when she finally stopped falling, she found herself in another world.Wonderland, also known as Social Media.

Social Media

Social Media Klout Policies Consultant

A Thousand Little Cuts of Social Media – A Kaizen Approach

Akamai Marketing

MARCH 24, 2011

THEN, I’m going to tell you why its relevant to social media. How does Kaizen relate to social media? have when beginning a social media program. If we’re honest with ourselves, the only reason businesses today don’t employ social media already is because they are afraid.

Social Media

Social Media Klout Policies Small Business

5 metrics to track on Twitter

Akamai Marketing

JULY 28, 2011

Again, I’ll say that what you should measure depends on your strategy, what are you trying to accomplish with social media? PostRank will help balance out the information from Google Analytics, including RSS feed tracking and conversation on Twitter surrounding a particular link. Increased brand value?

Metrics

Metrics Twitter Postrank Analytics

What's your social currency?

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Your currency is your social media VALUE.

Lurker

Lurker Klout Policies Consultant

Tool Tuesday: SocialOomph

Akamai Marketing

FEBRUARY 22, 2011

This is a discussion in social media circles today, and everyone has their opinion. What’s your social currency? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Tools

Tools Klout Policies HootSuite

Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

MARCH 23, 2011

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. With all the dynamics elements to creating a successful social media presence, its sometimes hard to know where to start or even what books are worth the time investment.

Review

Review Company Klout Policies

Twitter-ups the future of events, sponsorship and event marketing

Akamai Marketing

APRIL 30, 2009

Social media has reached the masses. Does anyone else think its interesting that Twitter, the hottest social media network today, is generating events? What’s your social currency? Everyone is doing it. Ah, events. They just won’t go away, despite the trendiness of the web.

Eventful

Eventful Twitter Klout Policies

Jack Welch supports events and their business uses.

Akamai Marketing

MARCH 9, 2009

What’s your social currency? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. All Rights Reserved.

Eventful

Eventful Klout Tourism Policies

Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

Akamai Marketing

JUNE 28, 2009

What’s your social currency? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. All Rights Reserved.

Mobile

Mobile Klout Policies Tourism

The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

Akamai Marketing

MARCH 9, 2009

What’s your social currency? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. All Rights Reserved.

Eventful

Eventful Tourism Klout Travel

The Wells Fargo Debacle.how to get around it

Akamai Marketing

FEBRUARY 11, 2009

What’s your social currency? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. All Rights Reserved.

Klout

Klout Eventful Policies Hosting

Tool Tuesday: Sprout Social

Akamai Marketing

MAY 17, 2011

I have about A LOT of web-based apps I am using to help make social media tracking easier. Which is why is started “Tool Tuesday&# , because I think you, ,my.

Tools

Tools Social Media Review Analytics

5 things to measure in social media ROI

Akamai Marketing

NOVEMBER 1, 2011

We’ve been talk A LOT about social media analytics, metrics and measurement here on this blog. As evidenced by this video created by the Unmarketing Team of Scott Stratton, which tickled the funny bone of lots of social media peeps last week: Social Media ROI by UnMarketing.

ROI

ROI Social Media CPC Metrics

Twitter Engagement and the Empty Promise

Akamai Marketing

JULY 26, 2011

After all, isn’t that the promise of social media? Don’t just rely on numbers because they are easy… dig deeper.smell the milk before you smell the roses. Find out whose really engaging with your information, cultivate that relationship and turn it into a real engagement. What do you guys think?

Engagement

Engagement Twitter Creative Commons Trends

Successful Blogging for Small and Medium Businesses

Akamai Marketing

MARCH 29, 2011

Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. Then measure it.You can use Google Analytics, PostRank or even (GASP!) What’s your social currency? Then live it.

Press Release

Press Release Technorati Klout Metrics

Tool Tuesday: Qwitter

Akamai Marketing

MARCH 1, 2011

We should never sit on our laurels in social media. Share and Enjoy: Tags: social media , Tool , Twitter 4 Comments Kalin Dudley Posted March 18, 2011 at 5:40 PM Tara, This is an interesting subject as I was actually experiencing something from my personal twitter account last Friday. What’s your social currency?

Tools

Tools Klout Policies Tourism

What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

FEBRUARY 9, 2011

While the report doesn’t directly address much about social media, it does make a case for some strategic choices that may impact your social media campaigns. Marketers take note, services like TextMyFans allow you to integrate your social media with this increasing trend.

comScore

comScore Review Klout Marketing

Tool Tuesday: Sprout Social Update

Akamai Marketing

NOVEMBER 22, 2011

Sprout Social did have some implementation challenges when they released their new features, so I wanted to wait until the dust cleared to write about it. It appears as though the dust has settled and its a new day in social media management. Its a great resource for putting a particular contact into context. And it shows.

Tools

Tools Social CRM Comparison HootSuite

Best WordPress Plugins for Business

Akamai Marketing

NOVEMBER 9, 2012

There are also some basic analytics which you can connect to your Google Analytics account for a deeper dive. Make it easy for your readers to share your content to almost any site they wish. All the major sites, Twitter, Facebook, etc., plus some you probably didn’t even know existed. Cost: Free. More Info: Sharaholic .

WordPress

WordPress Class Cost SEO

Tool Tuesday – RowFeeder

Akamai Marketing

MAY 24, 2011

Every once in awhile, you come across a tool that is like a good man: sturdy and dependable. You know, the kind of tool which is so fantastically reliable and.

Tools

Tools Analytics Features Twitter

Klout and Kred – Social Influence Comparison

Akamai Marketing

JULY 2, 2012

I still understand the value of measuring influence from the perspective of brands and analytics. Despite my krotchey Klout reaction, I’ll admit to using Klout, PeerIndex and Kred scores into baseline, weighted influence measurements for analytics purposes.

Klout

Klout Comparison Influencer Airlines

Social Media Informer

Akamai Marketing

Tool Tuesday: PostRank Analytics

YES YOU CAN Measure Social Media

Trending Sources

6 Things To Empower Your Social Media Campaign

Social Media Complainers – your new BFF's

What should you outsource in social media?

On Alice in Wonderland and Social Media

A Thousand Little Cuts of Social Media – A Kaizen Approach

5 metrics to track on Twitter

What's your social currency?

Tool Tuesday: SocialOomph

Book Review Wednesday: Wikibrands: Reinventing your company in.

Twitter-ups the future of events, sponsorship and event marketing

Jack Welch supports events and their business uses.

Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

The Wells Fargo Debacle.how to get around it

Tool Tuesday: Sprout Social

5 things to measure in social media ROI

Twitter Engagement and the Empty Promise

Successful Blogging for Small and Medium Businesses

Tool Tuesday: Qwitter

What the ComScore Digital Year in Review means for small biz marketers

Tool Tuesday: Sprout Social Update

Best WordPress Plugins for Business

Tool Tuesday – RowFeeder

Klout and Kred – Social Influence Comparison

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