Adam Sherk

DECEMBER 18, 2012

Here are my top 10 posts of 2012 by pageviews: The Best Free Tools for Twitter Analytics. Beyond Facebook Insights: Useful Facebook Analytics Tools. 5 Ways that Social Media Impacts SEO. Media Relations Gone Wrong: How Not to Pitch a Journalist (Video). 5 Good Ideas for News Media Facebook Pages.

Press Release 119

Press Release SEO Digg Sports 119

Adam Sherk

FEBRUARY 3, 2011

Last year after winning my Social Media Super Bowl the New Orleans Saints went on to win the actual game. Who knows, but I like looking at sports and social media signals and the Super Bowl offers a good analogy for comparing teams. 2nd Quarter: Topsy Social Analytics. Advantage: STEELERS. _.

Klout 196

Klout Twitter Overview Sports 196

Adam Sherk

OCTOBER 7, 2014

And now that the vast majority of keyword referral data in analytics tools is “not provided” or “keyword unavailable” it’s one of the best available sources. There are a wide range of tools for monitoring trending topics and content performance in social, too many to try to cover here.

Analysis 241

Analysis Research Trends Tools 241

Adam Sherk

JULY 9, 2013

But what about using search and social data to influence the editorial calendar over the longer term? Site Analytics (Omniture SiteCatalyst, Google Analytics, etc.). Social Media Dominates 2010 PR Planning, But SEO Increasingly in the Mix. Google Trends. Other keyword research tools like Ubersuggest and Wordstream.

Research 183

Research Content Hitwise Adwords 183

Adam Sherk

SEPTEMBER 11, 2012

Analytics and reporting are critical. Successes like significantly increasing YoY non-branded search traffic or effectively leveraging social media for SEO are actually really cool. 5 Ways that Social Media Impacts SEO. Prioritizing recommendations helps to ensure that the most important things get attention.

SEO 173

SEO Wikipedia Project Creative Commons 173

Adam Sherk

JANUARY 7, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hearst Skiff Reader Looks Cool by Adam Sherk on January 7, 2010 Hearst’s Skiff Reader is being unveiled at CES this week. My professional, analytical opinion is it looks pretty darn good. What Horrible Things Did Time Magazine Do in 1964?

Press Release 101

Press Release Syndication Blogroll iPad 101

Adam Sherk

FEBRUARY 23, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk AOL Newsroom: A Model for the Future or Shades of 2001? Related posts: Video Interview: Rupert Murdoch Doesn’t Like Search So Much Does Social Media Increase a Journalist’s Value? Are you sure you want to write that article, Dave?

Hitwise 110

Hitwise Press Release Adsense Syndication 110

Adam Sherk

AUGUST 25, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 5 Ways to Deal with Seasonal Dips in Search Engine Traffic by Adam Sherk on August 25, 2009 July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals.

Engineering 102

Engineering Hitwise Health Care Press Release 102

Adam Sherk

MAY 1, 2012

I’ll leave the in-depth answer to the analytics experts and Excel ninjas out there (along those lines a good recent post is Ian Lurie’s SEO Analytics, Middle Earth-Style ). When it comes to analytics everything is relative. It can even be things like increasing follows/likes/+1s to help with social media efforts.

Metrics 164

Metrics SEO Publishing Analytics 164

Adam Sherk

JANUARY 12, 2011

Take advantage of trending topics and hot searches – regularly monitoring search and social media trends provides insight into what users are looking for, discussing and sharing right now. To succeed today content needs to be effectively targeted and optimized for search and social. 10 Practical Twitter Tips for Publishers.

SEO 198

SEO Hitwise comScore Adwords 198

Adam Sherk

MARCH 2, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% by Adam Sherk on March 2, 2010 For my presentation on Twitter Marketing Tactics at SMX West this week I wanted to get a sense of just how much traffic Twitter is driving to major news sites.

Survey 193

Survey Twitter Digg Hitwise 193

Adam Sherk

MAY 17, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Have the Most Valuable Facebook Pages? by Adam Sherk on May 17, 2010 Maintaining a Facebook Page is now a fundamental part of most news organizations’ social media presence. What Horrible Things Did Time Magazine Do in 1964?

Sites 167

Sites News CPM Facebook 167