Within the last two years Google has come out with Panda and Penguin updates that have made many SEO’s reorganize their strategies. With these changes the same old SEO may not benefit your website as much in getting consistent and sustainable rankings month-in-month-out. Here are some metrics SEO’s need to pay attention to when considering Google Search+ results. Educate your SEO clients on these changes and to have the same long term vision as most SEO’s on building up web traffic gradually.  What SEO metrics are you tracking? Average Ranking. MORE >>

When optimizing your site for SEO purposes there are several considerations to take into account. Given these recommendations, the ideal way to name an image file would be: <img src=”/flowers/roses/red-r ose.jpg” ALT=”Red Rose” title=”A Beautiful Red Rose”> Once your site has appropriate image structure set in place, you can boost the SEO power of your optimized images with a backlink building strategy or help from PPC management firm. Here is a guide how to achieve this. Folder Structure for Images. red roses). Name of Image. MORE >>

Customer Intelligence Analytics. SMM captures and measures WoM communications generated by anybody or anything: consumers, bloggers, marketers, pundits, industry analysts, customers, automated repeating and SEO software. Transactional analytics, i.e., how much buzz there is about keyword=XYZ and whether it’s positive or negative. Contextual analytics - why customers purchased this product, what they do like and don't like about their experience, and to what degree. Blog Guest post Social Media Analytics marketing strategies social media platforms MORE >>

Google has made all this possible with its quintessential service called Google Analytics that specifically caters to online marketers. So what exactly is Google Analytics? Google Analytics is a flagship service from the Google stables that furnish accurate visitor data for an online enterprise. Advantages of using Google Analytics. View your visitors – Google Analytics provides comprehensive information on how many visitors your site is getting. Google Analytics is a free service. Your Google Analytics is now officially up and running. Features. MORE >>

No longer tied to a desk to create and manage our websites, an explosion of apps enters the scene, freeing us to track SEO strategies almost anywhere. And, there are a couple of surprise SEO apps here you’ve likely never heard of. Get Started Using SEO Quake SEO Extension. Rated 4 out of 5 stars by users, SEO Quake was developed for webmasters, SEO professionals, SMO professionals and anyone who uses the Internet in their promotional campaigns. Track Your SEO Strategies Using Raven Tools. Go Pro With SEO for Firefox. Rated 4.6 Ranked 4.2 MORE >>