Convince & Convert

MARCH 4, 2010

The first step in that process of course is knowing why it is that you’re blogging. Also, I think another viable category for blogging for reputation, or to establish a voice of authority. Also, I think another viable category for blogging for reputation, or to establish a voice of authority. What’s the Point? What do you think?

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

MAY 25, 2010

The Digital Ecosystem There are four key planks to successfully offering online marketing services within your existing agency: Search Marketing Email Marketing Social Media Analytics and Reporting Agencies can deliver real value to clients in each of these areas, and developing competencies is viable and achievable. Vegas, baby!

Marketing 124

Marketing Social CRM Conference Social Media 124

agora pulse

OCTOBER 26, 2020

In addition, Agorapulse has great social listening options that help social media managers stay on top of key conversations. Social CRM. Agorapulse has a powerful social CRM , making it one of the best social media management apps for building relationships. Social CRM. Social CRM.

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Hootsuite

SEPTEMBER 16, 2022

That built-in collaborative process also allows for content to go through a predetermined series of approvals. With some tools, everyone can work on social posts, but only senior team members can approve them to go live. Social media analytics tools. All social networks offer basic native analytics tools.

Social Media 134

Social Media Tools Marketing Analytics 134

Convince & Convert

APRIL 6, 2010

(This is especially important now that Google and Bing are incorporating social content into real-time search results). On the left hand side, you’ll see a keywords chart that lists common terms associated with your name in social media. Consider adding some of these to your list if they differ from your analytics results.

Brands 145

Brands Content Social Media Consultant 145

Mindjumpers

JUNE 19, 2014

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. Social CRM & Risk Management – How to put out a firestorm? .

Research 194

Research Data Social CRM Wikipedia 194

agora pulse

APRIL 7, 2020

Reporting: Buffer offers overview reports for all plan levels, which include post analytics, hashtag performance, and audience demographics. Engagement: With e-clincher’s social inbox, you can view all comments, mentions, tags, interactions, and reviews in one convenient spot. You’ll need a Standard, Advanced, or Premium plan.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Convince & Convert

APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. I can't wait to read the study now.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

MAY 11, 2010

You can study your Web analytics, and see which pages get the most traffic, and what questions are likely to be in prospects’ minds when they are on those pages. Or, you could survey Web site visitors, gathering data in real-time. nuff said. nuff said. nuff said. nuff said.

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. And many of us in the social media space are guilty of that particular sin. Thanks for the help. Thanks for the help.

Social Media 120

Social Media Strategy Consultant RSS 120

Convince & Convert

AUGUST 26, 2010

To date, customers of RowFeeder have either been interested in monitoring social media campaigns (tracking hashtags, Twitter replies, etc.); or engaged in brand reputation management, often on a weekly basis. “We think we’re ideal for companies needing that next level of insight into online conversation,&# he said. .

Social Media 120

Social Media Strategy Analysis Reputation 120

Convince & Convert

JUNE 2, 2010

In addition to their desire to be the hub of the Web, and create the greatest analytics-driven advertising platform imaginable, Facebook wants to enable our relationships to curate the world for us. My experience with it is that its no differ than any other social marketing concept…find friends. 500+ TV channels.

Social Media 134

Social Media Strategy Curation Privacy 134

Convince & Convert

MAY 26, 2010

The metrics available on Facebook are in many ways better than you can get from Google Analytics. Make sure you’re tying together your email program and your social media program. YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged.

Social Media 135

Social Media Consultant Video Strategy 135

Convince & Convert

SEPTEMBER 21, 2010

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? Thanks again Katie.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. There are free and inexpensive tools that do just about the same thing Google Analytics can do, except that GA also shows bounce rate. What do you think?

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

SEPTEMBER 20, 2010

I believe Twitter will ultimately be the way that we interact with brands, and will power the social CRM movement. I maintain that as Facebook continues to tie together the real-time Web with the open graph, Twitter usage will inexorably shift from person to person connectivity, to customer to company connectivity.

Social Media 160

Social Media Statistics Strategy Research 160

Convince & Convert

SEPTEMBER 21, 2010

At one point we discussed headline writing and what draws clicks within the social media content universe. I mined my Google Analytics and put together a list of the 25 most popular posts that have ever appeared on this blog , ranked by total number of page views. What content lessons do you take away from these results?

Social Media 142

Social Media Strategy Social CRM Consultant 142

Convince & Convert

MAY 20, 2010

They are tracking all of that, and by Christmas, Facebook will be a formidable competitor to Google Analytics. Hilarious, useful post [link] [link] Your Analytics Site Yes, I am taking the link bait. link] [link] Grow Socially RT @jaybaer: Is your social media strategy based on pet names, or baby names?

Metrics 117

Metrics Social Media eBook Social CRM 117

Webbiquity SMM

MAY 2, 2017

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. 3) Agency Analytics. Social Media Optimization. Google Review Count: 21.

Tools 203

Tools Sample Samples Marketing 203

Convince & Convert

JULY 13, 2010

Then, define a social and thought leadership strategy to get them there. Instead of writing web copy for your client, see if they’ll let you assess their current site analytics: If you are a keeper of data, you have access to the quantitative insights we’ve always longed for as a profession. 4 – Social media is, well, social.

Social Media 140

Social Media Strategy Consultant SEO 140

Sprout Social

DECEMBER 20, 2022

If you feel like posting, replying to followers and manually generating reports on every social media account you own is too much, we agree. The good news is that with social media automation tools, repetitive or manual tasks that took you hours are now done within a few minutes. Sprout Social Listening and Analytics.

Social Media 92

Social Media Tools Sentiment Small Business 92

Convince & Convert

SEPTEMBER 21, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. I implement bit.ly Try it yourself.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

SEPTEMBER 23, 2010

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. Either way, the implications for Kurrently and the real-time Web are profound. As Gilbert pointed out, our own intersection is a good example.

Social Media 165

Social Media Strategy Engineering Social CRM 165

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Billable work that will make us look awesomely smart to our clients, but hey! Anyone else?

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Billable work that will make us look awesomely smart to our clients, but hey! Anyone else?

Facebook 167

Facebook Consultant Social Media Sites 167

Webbiquity SMM

AUGUST 16, 2010

Matt Silverman steps through the process of creating cool custom backgrounds for popular social media sites, with easy-to-follow instructions and rich example illustrations. What is Social Media Optimization and Why Should I Care? 6 tips for connecting with social media content by iMedia Connection.

Social Media 202

Social Media Tools Strategy Tips 202

Convince & Convert

MARCH 2, 2010

The social media community is starving for a viable way to track customer behavior throughout all social outposts (as evidenced by the massive number of retweets for this post I mentioned recently about a new way to tie Google Analytics to your Facebook fan page ). It's essential that ROI is an integral part of that process.

CoTweet 117

CoTweet CoTweet Analysis Consultant 117

Convince & Convert

APRIL 7, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 14 Things I Think I Think About Social Media Is Starbucks the Most Dangerous Competitor to Facebook? create their own badges etc?) Point 2 I think is slightly more tricky.

Foursquare 152

Foursquare Analysis Consultant Mobile 152