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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Plus, it has expanded into proprietary adventure sports, racing, and music. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. Red Bull is one such brand that uses memes and viral trends and creates on-brand content style and brand image. market share.

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Ryanair’s Social Media Strategy: Driving Engagement With Humour

Keyhole.co

Their social media accounts have a mix of beautiful destinations with idyllic travel images on one hand and hilarious memes and jokes on the other. While memes and photograph-based posts are popular on its social media platforms, the brand equally dabbles in videos and text-based posts. Take this YouTube short , for example.

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Using social listening to surface trends to your audience

Sprout Social

Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. You can also filter trends by categories such as entertainment, news, sports and more. Maybe we ARE the imposter, because we’re killing the meme. So did Mercedes-Benz.

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Selling on Instagram: Everything you need to know

Sprout Social

River Island supplements its commercial content with images from customers sporting its wares. A bonus of using these types of Instagram social selling tools includes advanced analytics and user-generated content curation. Monitor your sales performance via Instagram analytics. Instagram Shopping. Influencer marketing.

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Brand experience: Why it matters and how to build one that works

Sprout Social

3 Brand experience examples These examples demonstrate how brands can use social listening analytics to truly understand their audience and build thriving brand experiences that support their growth. They also leaned into social listening to draw inspiration for relatable content and create unique, ownable moments on social (Netflix memes).

Brands 111
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Captivating a global audience: Why social data is the key to your esports marketing strategy

Sprout Social

Almost half of esports fans are interested in traditional sports like basketball, soccer and motorsports and, in recent months, we’ve seen cross-promotional efforts push traditional sports fans towards esports. NASCAR, for example, pitted its professional drivers against gamers in the first ever iRacing Pro Series and drew more than 1.3

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25 brands every social media manager should follow on social

Unmetric

Two key takeaways from their social strategy are to have regional social handles by country and also participate in trending topics and memes. B-Dubs owns its “wings, beer, and sports” branding both in the restaurants and on social. Its social team leverages every major sporting event for campaigns. Buffalo Wild Wings.