Keyhole.co

APRIL 3, 2024

Did you know that Twitter, now rebranded as X, started as a minimalist platform for sharing short, 140-character messages? It has become a global powerhouse for real-time news, conversations, and marketing. Twitter, or X as it’s now known, is full of features designed to boost your marketing efforts.

Strategy 52

Strategy Twitter Tips Marketing 52

Sprout Social

MARCH 21, 2019

Twitter is an excellent platform to engage with friends and follow your favorite industry experts. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. Union Metrics.

Analytics 104

Analytics Twitter Tools Strategy 104

Akamai Marketing

JULY 28, 2011

Laser focused and sincere the question came: “How many followers should I have on Twitter?&# But is number of users the best metric to track? A prime example is this article on Aston Kutcher who is wildly admired for his Twitter fan base. So the question then remains, what SHOULD you track on Twitter?

Metrics 229

Metrics Twitter Postrank Analytics 229

Sprout Social

DECEMBER 7, 2020

The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Getting started with social media analytics. There are a lot of different terms, reports and metrics to know about when it comes to social media marketing. The metrics you should measure.

Analytics 121

Analytics Report Social Media Metrics 121

Webbiquity SMM

MAY 9, 2023

Each objective requires a different approach and set of metrics to track progress. These tools not only help in measuring brand awareness but also enable you to track metrics from multiple social networks, all in one place. Image credit: Twitter Here’s how Sprout Social is doing it. Or all of them?

Social Media 267

Social Media Tips Marketing HootSuite 267

Keyhole.co

NOVEMBER 7, 2023

The challenge to engage effectively on Twitter goes beyond wit. It involves factors that require analytical skills to translate data into strategies. This is where the value of Twitter hashtag analytics becomes priceless. However, this analytical approach is not merely about data aggregation.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Pam Moore

JULY 5, 2017

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? Why you should setup the goals and conversions feature within Google Analytics?

Analytics 167

Analytics Google Metrics ROI 167

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. In this guide, we’ll take you through the most basic metrics that every company should be paying attention to based on your goals.

Metrics 108

Metrics Social Media Analytics Report 108

Unmetric

JULY 9, 2019

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI.

Analytics 72

Analytics Tools Twitter Hashtag 72

Keyhole.co

FEBRUARY 13, 2024

million monthly active users worldwide, Twitter is one of the favorite marketing platforms among brands. In this Twitter social listening guide, you’ll learn to detect your audience’s favorite trends, engagement patterns, and their perception of your brand. But first- Why do you need a Twitter social listening guide?

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

agora pulse

APRIL 24, 2020

How can you tell whether your hard work on Twitter is worth it? You’ll have to dig into Twitter stats to find out. So when Twitter removed Audience Insights, I was flummoxed. What Was Wrong with Existing Twitter Stats? The Twitter audience insights stats were always thin. Here’s how.

Twitter 138

Twitter How To Analytics Statistics 138

Convince & Convert

OCTOBER 9, 2014

These “vanity metrics” include data like total page views, Twitter followers, and other fluffy numbers. If you’d like to be more actionable with your analytics, start with the “so what?” Tons of marketers hate data, so they only focus on the low-hanging fruit. The strongest marketers are the ones who collect actionable data.

Analytics 166

Analytics How To Marketing Data 166

Keyhole.co

FEBRUARY 4, 2023

Monitoring your LinkedIn analytics gives you scope to experiment with your go-to strategy. What are LinkedIn analytics? LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. LinkedIn analytics refers to metrics that tell you how your posts perform on the platform.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

Monitoring your LinkedIn analytics gives you scope to experiment with your go-to strategy. What are LinkedIn analytics? LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. LinkedIn analytics refers to metrics that tell you how your posts perform on the platform.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Harp Interactive

MARCH 31, 2010

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Twitter Followers. Twitter Retweets. Twitter Conversation (measured in @mentions). SocialToo : Creates social surveys and manage Twitter Follower.

Analytics 350

Analytics Social Media Trendrr Digg 350

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. SumAll , an analytics tracking tool, automates your social media and marketing needs.

Analytics 125

Analytics Tools Social Media Curation 125

Pam Moore

JANUARY 28, 2016

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Yes, smart and social savvy marketers know how to generate sales using Twitter. However, to do this you must understand that Twitter is not designed as a spamming platform.

Conversation 113

Conversation Tips Twitter ROI 113

agora pulse

JUNE 11, 2019

As a social media manager, you monitor key metrics on each platform. Or are you measuring empty metrics that don’t really matter? Stop worrying about these four vanity metrics, and start finding out what to monitor instead. What Are Vanity Metrics? Vanity metrics are numbers that make a brand look good on the surface.

Metrics 106

Metrics Social Media Content Analytics 106

Webbiquity SMM

SEPTEMBER 16, 2013

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

Metrics 195

Metrics Marketing Class ROI 195

Keyhole.co

APRIL 12, 2023

This engagement tool is not just for Twitter alone but spans its effectiveness to Instagram. That’s why tracking Instagram hashtag analytics can prove to be a game changer while chalking out your content strategy. What is Instagram hashtag analytics? Enter Instagram hashtag analytics! They bring exceptional reach to you.

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Hootsuite

OCTOBER 28, 2019

What are social media metrics? If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Awareness metrics.

Metrics 112

Metrics Social Media CPM CPC 112

agora pulse

OCTOBER 21, 2020

How familiar are you with YouTube analytics? Fortunately, this step-by-step guide will get you up to date with YouTube analytics. Because of that fact, most of those people aren’t as familiar with YouTube marketing or even YouTube analytics. Access to YouTube Analytics. Who Can Access YouTube Analytics?

Analytics 107

Analytics YouTube Overview Social Media Management 107

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Keyhole.co

OCTOBER 27, 2022

Luckily, there are several hashtag analytics tools that can take the load off your shoulder. Which Hashtag Metrics Should I Track? Which Hashtag Metrics Should I Track? What success looks like to your brand will depend on your business and social goals and the metrics you used to track those goals.

Hashtag 98

Hashtag Analytics Metrics ROI 98

Waxing UnLyrical

JANUARY 5, 2015

5 Shifts to Fix Your Social Media Metrics. Why: Social media metrics aren’t about social media, they’re about business. The always brilliant Jay Baer shares excellent tips on improving social media metrics and the reporting thereof. How to Set Up Google Analytics Goals and Score More Conversions!

Metrics 100

Metrics Consultant Flickr Analytics 100

Hootsuite

MARCH 15, 2021

If someone mentions your name in conversation, maybe your curiosity is piqued a little — but you should be more than a little curious when it’s your brand that’s getting Twitter mentions. Twitter mentions are a key way customers interact with brands on the platform. We cover: What is a Twitter mention? Let’s get to it!

Twitter 145

Twitter HootSuite Notification Analytics 145

Sprout Social

MARCH 16, 2022

And to know what videos work, you need the right metrics. Let’s explore video engagement metrics that help you understand organic performance across your biggest channels. Sprout’s Premium Analytics give you a full, 360-degree view of how your videos—paid and organic—perform on social. Facebook video metrics to watch.

Engagement 123

Engagement Report Video Metrics 123

Pam Moore

APRIL 29, 2019

Being a data and ROI junkie I often find myself buried deep in analytics, spreadsheets and conversion funnels. From looks (impressions) to listens, comments, likes, follows, retweets, influence scores, views, demographics, insights, conversions and the list goes on. Welcome to the Inspiration Age of Metrics. Inspiration.

Metrics 96

Metrics Social Media Marketing ROI 96

Sprout Social

JANUARY 11, 2024

That’s where metrics come in. From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it.

Brands 108

Brands How To Sentiment Metrics 108

Keyhole.co

MAY 25, 2022

Hence, understanding what social media analytics are, how to interpret them, and how to use them to increase traffic and sales is just as important as implementing any social media strategy. In this post, we’ll shed light on how to comprehend social media analytics and use the data to scale your business and rise above the competition.

Analytics 52

Analytics Social Media ROI Metrics 52

Sprout Social

AUGUST 25, 2020

If you’re active on Twitter, you’ve probably noticed a blue checkmark associated with various accounts. Being verified on Twitter is somewhat of a status symbol as it indicates that a profile is authentic. The significance of Twitter verification. Before we go any farther, let’s recap on the significance of Twitter verification.

Twitter 138

Twitter Badge Authentication Applications 138

Socialmedia.biz

AUGUST 21, 2018

Other popular platforms, including Instagram, Twitter and LinkedIn have also quickly emerged as the go-to channels for social media marketing, where you can use ephemeral images and videos to drive conversions, generate leads, and create a more meaningful relationship with your customer base. Impressive, isn’t it?

Metrics 70

Metrics Social Media LinkedIn Analytics 70

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. Likes are great, but conversions are the ultimate win. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. Likes are great, but conversions are the ultimate win. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Waxing UnLyrical

FEBRUARY 13, 2015

How Analytics are the Sideways Approach to Measuring PR. And analytics are at the heart of this approach. Registrations were the ultimate goal, and they were using campaign tracking in Google Analytics very well. You’ve heard this ad nauseam by now: get familiar with Google Analytics, blah blah blah.

Analytics 100

Analytics Case Study Proposal Consultant 100

Likeable

JUNE 18, 2019

So, we’ve created this guide to the common questions you get about social metrics and how to answer them—soon, when you hear these kinds of utterances, you’ll know just what to say to get some clarity. How can my average session duration only be 0:01 in so many cases in Google Analytics? Or they aren’t counting the same conversion!”.

Metrics 72

Metrics Marketing Analytics Video 72

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Chapter 3: 5 Paid Social Media Analytics Tools. Google Analytics.

Analytics 111

Analytics Social Media Tools Klout 111