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New People at Mindjumpers

Mindjumpers

Tuki is now Production Manager, Marlene is Community Assistant and Anders is Account & Project Assistant. Lise Haar Nielsen Account & Project Assistant. She holds a BA in Marketing and Management Communication from Aarhus School of Business – Aarhus University and plans to continue with her studies in the fall 2011.

Nielsen 231
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Facebook for Marketing Research: Political Polls #auspol

Laurel Papworth

I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. Nielsen, Gallop, Newspoll, I don’t care, you all suck. Polls are about declared, conscious statements: Big Data is about undeclared analysis.

Research 107
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Best Social Media Monitoring Tools

Bill Hartzer

Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc. Nielsen – this is one of the most well known, and trusted names in customer data analytics.

Cymfony 152
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Social Media Research: Interview with Joel Rubinson of ARF - Part I

Diva Marketing Blog

With the rapid increase of digital conversations the importance of not only listening to consumer generated content (CGC) but the analysis of this new data set is finally taking its place at the marketing research table. Joel's Blog CRO-ing About Research @joelrubinson on Twitter. Toby/Diva Marketing : Let’s take it from the top.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. First – What are the objectives?

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6 Science-Backed Strategies to Get More Followers on Twitter, Facebook, Instagram, and More

Buffer Social

I’ve had my fair share of ego tied to that golden number on Twitter, Facebook, Instagram, and LinkedIn—one day I’ll point out my follower growth to a friend and the next I’ll feel all insecure about the number not being big enough. Place a Facebook/Twitter/Instagram logo on your blog. I can relate. Use hashtags.

Twitter 81
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B2B Employee Advocacy Best Practices

Oktopost

And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. For them, it’s a way to become thought leaders within their professional communities by sharing insightful and educational content provided by their company. Building Trust. Thought leadership.

B2B 144