agora pulse

DECEMBER 23, 2019

Between groups and ‘dark social’ opportunities like Messenger and WhatsApp, more and more of our social interactions with brands and one another will take place out of the public eye. Joel Comm: “The majority of social media users aren’t aware of the alternative channels currently on the market, or soon-to-be-released.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Buzz Marketing for Technology

JULY 28, 2008

All that is well and good, and I am sure that they will find and create maps and models and diagnostics and workshops and full-blown strategies, and will capture their markets with prescriptive approaches … that’s what their business models demand. Innovation Through Market Games. they can’t NOT do so. Enterprise 2.0

Organization 100

Organization Review Web 2.0 Tools 100

Buzz Marketing for Technology

OCTOBER 4, 2008

Shel cites a brief published by the Aberdeen Group , titled Web 2.0, lend a voice to the market on the work culture at a particular company.â?? " These findings echo what we saw in the eLearning Guilds 360 Report on eLearning 2.0 ( webinar today , by the way). ability to connect with potential recruits.

Project 265

Project Web 2.0 Module Wiki 265

Convince & Convert

FEBRUARY 19, 2010

And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. This, I'll try. This, I'll try. Also, toying with the amount and type of content I want to be alerted about. what do you do?

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

SEPTEMBER 7, 2010

UNderstandable One of the most commendable aspects of this book is Stratten’s gift for boiling down a marketing principle to its simplest form. UNderstandable One of the most commendable aspects of this book is Stratten’s gift for boiling down a marketing principle to its simplest form.

Review 115

Review Social Media Social CRM Consultant 115

Convince & Convert

MARCH 25, 2010

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. Or, you could just use Swix, the super slick new social media scoreboard that just works. Need to see the increase in Twitter followers over time?

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

JULY 21, 2010

A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.

Social Media 153

Social Media Policies Consultant Social CRM 153

Jon Loomer

MARCH 25, 2021

I don’t understand the 8-event limit related to Aggregated Event Measurement. We conduct these via Facebook Rooms in our private Facebook group and tend to have 5-10 attendees per session. My website uses several subdomains for different business segments and locations. Do I need to verify them, too? Is that per pixel? Per ad account?

Advertising 216

Advertising Resources Facebook FAQ 216

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Jon Loomer

JUNE 10, 2015

I offered a weekly webinar and eventually a weekly blog post. GoToWebinar: Host weekly webinars and workshops. Zapier: Webinar registration automation for PHC and workshops. We’re in the process of creating a single plugin to aggregate much of this activity to streamline this. And some even spammed the group.

Sites 113

Sites Hosting Groups Groups 113

Convince & Convert

MAY 11, 2010

For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. And if possible, I’d recommend having employees closest to the product (designers, engineers, product marketing, customer service) be the stars of the show, not executives or marketers.

FAQ 137

FAQ Content Consultant Social Media 137

Buffer Social

JULY 25, 2023

Newsletters have become a major content format among creators, partly due to their appeal to targeted interest groups and because email is the next best thing to social media for reaching audiences. This format can be challenging, but well-thought-out content, interested parties, and good marketing can win you a loyal audience in no time.

Newsletter 85

Newsletter How To Fashion Authentication 85

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Customer service?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. And Facebook fan pages are often easier for marketers to update than your corporate website, not requiring you to call Gill from IT for his famous “assistance with a smirk&#. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. And I still feel that way.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

MARCH 22, 2012

Thanks as always to our sponsors on Social Pros, Eric’s company Argyle Social , who we use for all of our social media stuff, and Infusionsoft , who we use for all of our email marketing shenanigans, and Jim Kukral from DigitalBookLaunch.com , who also sits it in on the Social Pros podcast from time to time. It ain’t United Way.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Thanks as always to our sponsors on Social Pros, Eric’s company Argyle Social , who we use for all of our social media stuff, and Infusionsoft , who we use for all of our email marketing shenanigans, and Jim Kukral from DigitalBookLaunch.com , who also sits it in on the Social Pros podcast from time to time. It ain’t United Way.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

APRIL 19, 2012

Our friend Jeremiah Owyang , from Altimeter Group published a really interesting blog post over the weekend, about the trend of social media agencies getting deep into social media advertising. A group called TBG Digital , which is a big time seller of Facebook ad campaigns, they manage big Facebook ad budgets for big clients.

CPM 118

CPM Advertising CPC Compete 118

Convince & Convert

FEBRUARY 9, 2010

Now, authenticity and acknowledgement of shortcomings is an incredibly effective marketing and communications approach ( see Dominos, as I wrote about here ). All I saw at their site is a lot of marketing about their survey and how it impacts you and “OMG&# hire us to help you keep from loosing everyone's trust.

Social Media 119

Social Media Strategy Survey Social CRM 119

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. And Facebook fan pages are often easier for marketers to update than your corporate website, not requiring you to call Gill from IT for his famous “assistance with a smirk&#. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. And I still feel that way.

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

JUNE 21, 2012

I am your host, Jay Baer, joined today again for the second week in a row, here on episode number 21, the official reaching drinking age episode, the marketing manager for Argyle Social, Ms. Jay : Yeah, and even insofar as Salesforce is developing a robust social marketing platform, there are other people trying to create similar platforms.

Radian6 118

Radian6 Social Media Company Statistics 118

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels. Choosing Your Social Networks.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

ProBlogger

OCTOBER 2, 2017

10 Things I Wish I Knew About Blogging and Content Marketing When I Started. Today, I want to share the audio of a keynote I gave at a conference early last year about 10 things I wish I’d known about blogging and creating content for content marketing when I started. Don’t forget to join the Facebook group.

Content 43

Content Marketing Avatar Exercises 43

Hootsuite

MARCH 31, 2020

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. How to Use Twitter Analytics: The Complete Guide for Marketers. The Hootsuite blog, for example, shares up-to-date content about social media marketing and how to use social tools.

List 145

List Social Media HootSuite URL 145

Convince & Convert

SEPTEMBER 20, 2010

By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. Can you imagine an “Illinois Marketing for Dummies&# book? We built our own Frankenstein.

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Sprout Social

AUGUST 9, 2022

So strap in as we detail 50 of the best content creator tools on the market today. Meta’s social networks, particularly Instagram and Facebook, are the top platforms marketers plan to use for creator collaborations in the near term. That’s why it makes sense for brands to be familiar with the creator economy and how it works.

Tools 141

Tools Content Repository Newsletter 141