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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. Nykiera Thomas , Social Media Coordinator, Oakland University. You can’t do it all alone. Image source.

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31 free social media templates that will elevate your workflows

Sprout Social

Social media strategy templates Social media calendar templates Social media post templates Social media reporting templates Social media management templates What is a social media template? Download the template 3. Download the template 6.

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Take a stand with your employer brand: Introducing Glassdoor Reviews in Sprout Social

Sprout Social

How does that relate to social media? It connects to a shared goal: employer branding. A close look at your audience shows the worlds of social, recruiting and inbound marketing are intertwined. Your goal throughout that lifecycle is to make a positive impression, all factoring into your employer brand.

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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

It’s no stretch to say that reputation management is more important than ever for brands today. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. Reputation monitoring software to try What features to look for in a reputation management software What is online reputation monitoring?

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The case for better social media technology in 2024

Sprout Social

But as social media has evolved, management platforms have matured beyond this primary function, delivering much more to brands and the people behind them. In The Sprout Social Index™ , 68% of consumers say their top reason for following brands on social is to stay informed about new products or services.

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Social Listening Vs. Social Monitoring: What’s The Difference?

Keyhole.co

Have you ever wondered about the difference between social media monitoring and listening? When we talk about social monitoring, we’re focusing on the “what” – understanding what’s being said about your brand. Spotify has nailed social listening with its @SpotifyCares account on Twitter.

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45 of the Best Social Media Analytics Tools

agora pulse

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Discover how to create effective reports and find the best social analytics tool for your brand. Social Media Analytics Defined. What are social media analytics?

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