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A digital media framework for smart marketing communications

Sherrilynne Starkie

LinkedIn is introducing more social features and is becoming more content friendly. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape. We also recommended Google AdWords.

Marketing 199
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Facebook Changes Page Layout Features | Small Business Mavericks

Small Business Mavericks

Tweeting Can Lead To Short-Term Traffic Gains » Facebook Changes Page Layout Features It used to be that Facebook fan pages weren’t allowed to interact with other pages or with Facebook profile walls. About Us What’s a Maverick? Now, that’s no longer the case. You can follow any responses to this entry through the RSS 2.0

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Industry certification a must for social media career success

Sherrilynne Starkie

I tend to shortlist candidates who possess a degree from a ‘good’ university, including communications, journalism, or business graduates (although I’ve seen some degrees in English and linguistics, too). The more desirable candidates will also have a PR or marketing diploma, or a certificate from a community college.

Industry 170
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The Complete Beginner’s Guide to Quora Ads

agora pulse

If you have experience with Facebook Ads Manager or Google AdWords, managing your ads on Quora will be a breeze. In fact, Quora’s dashboard inherits many Facebook’s and Google’s features, so it will be relatively easy to find your way around and do what you want. All these translate into a healthy community. Don’t worry.

Adwords 133
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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Google Grants for Google AdWords Google offers $10,000 per month free advertising to qualified 501(c)(3) nonprofit organizations serving the arts, education, health, science, technology, and volunteering. AdWords campaigns require keyword research, account set up and maintenance, and ongoing tweaking and optimization to get results.

Tools 247
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5 Best SEO Tools for Bloggers and Webmasters

The Realtime Report

One of the most favorite tool by bloggers and webmasters, it’s a fully loaded tool that comes with many features to optimize your blogs and websites for high ranking in SERPs. With the help of backlink feature, one can efficiently investigate new and lost backlinks alongside referring domains and IP addresses.

SEO 151
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4 Reasons Google Bought Wildfire

Convince & Convert

Now, we vote with tweets and +1s and likes and shares, and Google doesn’t have a good source for that information (until now), which puts the mothership of search result accuracy (and thus, Google Adwords) at peril. Launch Adwords for Social. Undercover Brother. Google and Facebook aren’t exactly pals.

Google 165