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2017 Social Media Trends Check-In

Ignite Social Media

Think about appropriate hashtags and keywords to add to the conversation. As of today, any apparel, beauty, or jewelry brand, in the US that has added their product catalog to Facebook can apply to use Instagram Shopping. Social Shopping. To date, people have been forced to use Periscope to stream video on the channel.

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Why Brands Should Invest in a TikTok Strategy

Pixlee

Trend-based videos (dances, hashtag challenges, etc.). Jolyn clothing’s team nails hashtag challenges by participating in trends like the viral “Blinding Lights” dance while featuring their apparel. Use popular TikTok hashtags, filters, stickers, emojis, and language. Video commentaries. Add some personality.

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How to Improve Your Net Promoter Score (NPS) With User-Generated Content

Pixlee

The stats also back it up; 41% of consumers only need to see between 1 and 4 UGC reviews in order to be influenced to purchase, and 84% of consumers say they trust peer recommendations above all other sources of advertising. In addition, you may use branded hashtags to create awareness of your campaign. . Make Giving Feedback Easy.

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How to Create an Adaptable Content Strategy with User-Generated Content

Pixlee

To avoid legal problems, you must get the customer’s permission to use their content for advertising purposes. Create a unique hashtag so it’s easy to filter and sort the relevant content. Just because a user has tagged you or used your branded hashtag doesn’t mean you have the rights to repurpose their content without permission.

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5 Times Brands Used User-Generated Content to Build Inclusivity

Pixlee

From there, individuals were encouraged to post videos of themselves in their Guess apparel, a strategy aimed at representing all skin, hair, and body types. . After collecting and curating content via the hashtag #KiraGrace, the brand saw a massive uptick in customer engagement and brand loyalty.

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6 Instagram Contest Ideas For Your Next Giveaway

Keyhole.co

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. Notice how @shoegallery , a renowned sports apparel retailer (105K+ followers), uses this tactic. It might also start trending.

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4 Social Media Mistakes Easily Prevented By Common Sense

Firebelly

Competing drugstore CVS takes the opposite approach – only posting advertisements and in-store specials and never responding to anyone that posts. Baked goods company @Entenmanns faced backlash on Twitter a few weeks ago by capitalizing on the #notguilty hashtag made popular by the Casey Anthony trial.