Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Customer marketing examples from 7 brands getting it right Your social channels are a direct line to your customers. What is customer marketing?

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Social Media Strategies Summit

JANUARY 26, 2023

Facebook has almost three billion monthly active users , and every user is no more than 3.5 Facebook’s algorithm works to show users only the most relevant content on their news feed, and an active community will help boost that. A great example is “ Become a Social Media Manager – With Rachel Pedersen.

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Groups Groups Communities Engagement 237

Keyhole.co

DECEMBER 1, 2023

Including user-generated content (UGC) in your account is a smart way to attract a wider audience. Here is an example from Samsung’s community page where most posts are user-generated ones curated and shared by Instagram. For example, a Twitter user started the hashtag — want an R8. This entails leaving the app. Next steps?

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Instagram How To UGC Curation 59

Pixlee

OCTOBER 16, 2020

But when plans are upended, photoshoots canceled, and activities rescheduled, it can be tough to stick to the plan you created. As brands move into 2021, it’s imperative to understand that change is a constant, and in moments of change, relying on your community to support your marketing activities can save your campaigns.

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UGC Content Strategy How To 82

Ignite Social Media

SEPTEMBER 18, 2018

With over 400 million daily active users on Stories , it’s vital that social media marketers understand how to leverage these Instagram Stories features. User-generated content (UGC) has turned into a content stream of its own, helping some brands capture authentic moments by the fans, for the fans. Share Feed Posts to Stories.

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Instagram Tools UGC Feed 139

Keyhole.co

FEBRUARY 26, 2024

From the genius use of UGC on TikTok to extensive influencer marketing, this newbie in the confectionery industry has created a social media strategy even the top brands can learn from. The chocolate brand boasts 110,000 TikTok followers and mostly relies on UGC and influencer marketing posts for its campaigns. Let’s break it down: 1.

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Social Media Strategy UGC Influencer 59

Ignite Social Media

JANUARY 22, 2020

A home goods store may post a photo of a pup lying happily on their sofa, while a fashion retailer can advertise their line of active wear on a model running alongside her furry friend. With that in mind, why not tap into the positive experiences your own consumers are posting and turn UGC into campaigns for your brand?

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agora pulse

SEPTEMBER 29, 2020

Your social media manager needs to worry about creating great content (which includes images and captions) for feed posts, exciting Stories content daily, managing engagement, and checking your inbox, all while looking for UGC. But it’s also a lot to keep up with. You can also feature it in both standard and Shoppable stories.

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Instagram Social Media Tools UGC 140

Pixlee

DECEMBER 27, 2021

If you haven’t started featuring user-generated content (UGC) and influencer marketing as part of your Facebook marketing strategy, you should now. UGC can provide social proof to potential customers, making them more likely to purchase products. As of 2021, over 300 million users browse through Facebook Stories daily.

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UGC Facebook Library Transportation 72

Ignite Social Media

APRIL 7, 2021

Just to round out our example of having 150,000 Instagram followers, this analysis shows that only 14,100 of those followers will see an organic post within their Instagram feed. Organic content examples from our #client, Save Mart. This means seeing where your target audience is active and focusing efforts there.

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Organization Social Media Content Analysis 187

Social Media Strategies Summit

DECEMBER 14, 2023

For example, data shows that one of the main reasons people go online is to find information. Highlighting UGC, prioritizing customer-oriented resources, and putting user needs before profits are just some of the tactics that work. According to Statista, 60.1% Well, the best thing you can do is put your audience’s needs first.

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Hootsuite

JULY 6, 2022

77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. People feel much more connected to a brand that actively engages their community. Any follower who likes your products enough to post a photo of it is easy user-generated content (UGC). Live broadcasts.

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Hootsuite

NOVEMBER 28, 2022

User-generated content (UGC) is original, brand-specific content created by customers and published on social media or other channels. UGC acts as a trust signal, taking your brand authenticity to the next level. In these examples, UGC creates a sense of FOMO that drives customers to stop in for the latest seasonal treat.

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Social Media UGC How To HootSuite 122

Sprout Social

DECEMBER 15, 2021

With over 1 billion monthly active users , TikTok has quickly become one of the largest social media platforms in the world. Plus, there’s always the added benefit of reaching exclusive TikTok users who don’t actively use any other social platforms. Here’s an example of how eSports brand Fnatic shows users around their HQ: @fnatic.

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How To Hashtag Influencer UGC 133

Social Media Strategies Summit

NOVEMBER 18, 2020

In fact, 63% of people actively follow brands just to seek out offers and discounts. Include user-generated content (UGC) as social proof in ads. UGC is more believable and authentic, not to mention FREE. 79% of social-savvy shoppers say that UGC helps them make purchase decisions. Need an example? Need evidence?

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ROI Social Media UGC Discount 246

Keyhole.co

FEBRUARY 10, 2023

To give you inspiration, here’s an example of a giveaway from Gamnetic. Leverage UGC (User-Generated Content) Leveraging UGC (user-generated content) is a great way to not only increase your follower count but also improve brand awareness and engagement rates. You can use social media tools.

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Instagram UGC Organization Analytics 97

agora pulse

NOVEMBER 25, 2020

Example of great social media captions. Example from IKEA of a social media caption. Example of a great caption from ASOS. Love this one from Nomad Bread & Coffee: Example of well-used hashtags. Examples of expert tagging in your SEO writing. Example of UGC and SEO writing. Olaplex has 1.8

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SEO Social Media Reddit Hashtag 190

agora pulse

JUNE 23, 2020

And unlike Facebook, Pinterest keeps your pins actively surfacing forever. And another example with video. For example, sandals, a beach bag, a bikini. Create a UGC community. I love user-generated content (UGC), and Pinterest is the perfect place to encourage it. Story pins. Here’s how to create story pins.

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UGC Marketing Feed Feedly 138

Keyhole.co

JANUARY 22, 2024

They keep everyone in your marketing team on the same page and every activity on social networks on the brand. It outlines the style your marketing team and the brand advocates in your workforce should follow while doing any activity on social media. Glossier uses soft pastel colors, clean designs, and jargon-free captions.

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Social Media Guidelines How To Hashtag 52

Keyhole.co

DECEMBER 13, 2022

For example, for your product’s Facebook’s business page, content related to the launch of a new product tends to perform well following the press announcement. Focus on user-generated content (UGC). Instead, UGC can be used across all stages of the buyer’s purchase funnel to increase your Facebook engagement rate and conversions.

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Engagement Strategy Facebook UGC 59

Later

FEBRUARY 17, 2019

You’ll learn from real social media product launch examples in both the B2B and B2C space, and I’ll be sharing all of the product marketing secrets that have worked for us here at Later. For example, the cult beauty brand Summer Fridays recently launched a new face mask on Instagram.

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Examples Products Social Media Instagram 85

agora pulse

JUNE 24, 2020

billion users actively use the Stories format daily. If you can time your Stories to upload immediately before peak activity times for your audience, you can get your posts in front of them and drive traffic to your profile and off the Stories feature. You don’t have to choose between Instagram Stories and feed posts.

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Instagram UGC Feed Feedly 127

agora pulse

JULY 11, 2017

There are a few simple reasons for this: Stories have high engagement rates, with 150 million daily users actively using them as of January. That being said, we’re going to look at a few specific techniques centered around user-generated content (UGC) for how to use Instagram Stories to expand your reach even further.

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Instagram UGC How To Hashtag 151

Hootsuite

APRIL 6, 2023

TD, for example, executed a campaign that used cricket, a popular South Asian sport, to connect with a wider South Asian demographic. We’ll go over more on user-generated content (UGC) below. Take Chime, for example. Bank on Twitter, for example. It has the added benefit of implying social trust in your audience.

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Banking Social Media Tips HootSuite 105

Hootsuite

SEPTEMBER 7, 2022

Take the r/explainlikeimfive subreddit, for example. In the example below, a “full class of 11th graders” got a simplified lesson in biology. For example, if you want to increase enrolment, you may want to create a campaign to attract new students. Generate UGC. Source: Reddit. Source: Princeton on Twitter.

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Education Social Media Tips HootSuite 93

Hootsuite

DECEMBER 15, 2022

For example, you can’t start a thread the way you do on Twitter, but you can reply to yourself and essentially replicate a Twitter thread. Affiliate marketing, sponsorships, and UGC. You could absolutely run affiliate marketing, sponsorship, and UGC campaigns through Mastodon. For example, George Takei has 3.4

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UGC Affiliate marketing Open Source Social Networking 98

Pixlee

JUNE 14, 2021

Your audience’s activity. A surefire way to engage your audience is through user-generated content (UGC). UGC refers to any form of content created by users/customers and made accessible through social media or other permissioning methods. This shift saw an immediate reduction in the reach of content. Information about the post.

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Instagram UGC Apparel Hashtag 52

Pixlee

OCTOBER 13, 2021

For example, a fun, fashion showcase-type video, accompanied with a hashtag challenge can be copied by almost anyone. Reshare user-generated content (UGC). For example, U.S. For brands active on Instagram, resharing successful content you’ve created for reels or IGTV posts is a good strategy. Work With Influencers.

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Engagement UGC Brands CPM 52

Keyhole.co

MARCH 7, 2023

Instagram, with more than 2 billion active users monthly, has become a game-changer for personal and business branding. A prominent social media handle MadOverMarketing, is the best example of cross-publishing. They are most active on Twitter and Instagram. Brands like GoPro extensively use UGC to promote their product.

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Instagram UGC Hashtag Collaboration 52

Ignite Social Media

APRIL 15, 2021

Pinterest has shared that 85% of Pinners are actively saving pins on the mobile app, so it’s important that your creative team is developing Pinterest visuals with a mobile-first mindset. Product Tagging on Pinterest Example. Optimize for Mobile. Utilize Keywords Properly. Recent research shows pinners are 2.6X

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Strategy Tips Upcoming Mobile 203

Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? It currently has 689 million active users and this number is expected to surpass 1.2 TikTok is Full of User-Generated Content (UGC). High-quality UGC is all the rage today among brands.

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Strategy Brands UGC Apparel 86

Later

AUGUST 10, 2021

Take writer Jamie Varon for example, who uses Reels as a direct extension of her Instagram feed content. “I The feature automatically calculates your top seven posting times on Instagram based on your historical engagement activity. Learn more about UGC and best practices here. Learn more about UGC and best practices here.

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Instagram Social Media Tips Meme 92

Ignite Social Media

APRIL 20, 2020

You can leverage influencers on Instagram Stories by having them seed UGC, drive clicks to eCommerce and by highlighting events. It’s also important to know that you can segment the above analytics to see the most recent results within 24 hours, 7 days, and 14 days of activity on your stories.

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Instagram Brands Marketing Geotagging 183

Pixlee

FEBRUARY 3, 2021

Not only is UGC 35% more memorable than other media like traditional branded content, but it is also 50% more trusted. This means customers are more likely to engage with UGC shared by your brand on Instagram, leading to more conversions down the line. For example, do you want your video content to be humorous?

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Instagram Tips Discount UGC 98

Ignite Social Media

OCTOBER 13, 2020

The activation launched on National Noodle Day and lasted for six days, during which the company promoted the program on their social channels, through press releases , and with a digital commercial starring actor Vanessa Bayer. Related to the point above, who do you think is publishing the UGC the brand is repurposing on their own channels?

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Campaign Brands Press Release UGC 106

Hootsuite

JULY 18, 2023

Keep your comment section active by responding quickly, especially if you want to get in your followers’ good graces. Bonus points if you share the content and publish it to your own feed — this is what’s known as user-generated content (UGC). What is an example of a social media interaction?

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Types Social Media HootSuite How To 92

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

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