Activities Communities comScore Social Media 
Sherrilynne Starkie
FEBRUARY 23, 2013
Another problem is that brands primarily look to comScore/Nielsen ranking for identifying and selecting influencers. This tactic is flawed because it measures authority based on the size of a community, a metric that is unrelated to influence. Bloggers offer brands enhanced value through their own social media activity.
Mindjumpers
SEPTEMBER 6, 2011
According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. The Science of Social Timing [infographic].
agora pulse
DECEMBER 17, 2019
As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. So, let’s look at some New Year’s resolutions that social media managers should consider. Does your brand look inauthentic on social media? Thankfully.).
Social Media Marketing
JULY 24, 2013
customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.
Diva Marketing Blog
NOVEMBER 30, 2011
Social Media. Curious to what other people would say, I posted the question to my social networks, including the Atlanta Women in Social Media group. Curious to what other people would say, I posted the question to my social networks, including the Atlanta Women in Social Media group.
Laurel Papworth
JULY 13, 2010
Social Media Monetization is becoming THE hot issue in online community chatter. Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43
Audiense
MARCH 13, 2017
The team identified and activated voters by creating the perfect cycle of microtargeting models, directing volunteers to conversations with specific voters at the door or over the phone. Her team attempted to persuade voters to be more active through a branding campaign about Clinton which ran in every kind of media.
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