Firebelly
AUGUST 1, 2011
Below are 5 social media must-reads that we wouldn’t want you to miss. ComScore Report: 27% of Facebook Browsing on News Feed, Just 10% on Apps. The 10 Traits of Successful Social Marketers. By Michael Brenner What makes one company’s social media strategy successful while others #fail?
Sherrilynne Starkie
FEBRUARY 23, 2013
Another problem is that brands primarily look to comScore/Nielsen ranking for identifying and selecting influencers. This tactic is flawed because it measures authority based on the size of a community, a metric that is unrelated to influence. Bloggers offer brands enhanced value through their own social media activity.
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agora pulse
DECEMBER 17, 2019
As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. So, let’s look at some New Year’s resolutions that social media managers should consider. Does your brand look inauthentic on social media? Thankfully.).
Mindjumpers
JUNE 25, 2012
Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! Good community management increases sales. And this is definitely an interesting finding to take into account as a brand establishing a social presence!
Social Media Marketing
JULY 24, 2013
customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.
Socialized
JANUARY 22, 2010
Social media, particularly its use in business communications, is still in its early days, and like anything new and different, there’s plenty of mythology surrounding it. Or maybe the CEO is a poor or uninteresting communicator. Perhaps social media is not a part of the company’s communication strategy.
Convince & Convert
SEPTEMBER 29, 2015
.” This is, of course, because different social platforms attract difference audiences based on the nature of the technology that powers them and the community and content they attract. Speaking of youth, there are several social media platforms where youth congregate, most notably Snapchat, Vine, and Tumblr.
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