Social Media Strategies Summit

APRIL 8, 2021

Instagram is the world’s fifth-largest social media site. You can create and edit short (30-second) videos, adding music and effects, then share them with your followers and the wider Instagram community (provided you’ve got a public account). First off, bear in mind that Reels are mobile-only. Image source.

Instagram 233

Instagram Brands Real Estate Remix 233

Pixlee

DECEMBER 22, 2021

There are many easy ways to integrate social proof into your marketing, including: Incorporating Ratings & Reviews or Community Q&A on your product pages . Leading brands in ecommerce often employ shoppable UGC galleries on their ecommerce site, letting site visitors shop directly from real pieces of customer content.

UGC 52

UGC Marketing Mobile Review 52

Sprout Social

NOVEMBER 21, 2022

In late 2021, TikTok surpassed 1 billion monthly users , making it one of the internet’s favorite applications. Byte was acquired by Dept in February 2021. Their Halloween campaign provides a great example of what can happen when content successfully aligns with a community or strong theme: brand recall was 42.6% Dash Hudson.

Case Study 112

Case Study Marketing Directory Retail 112

Pam Hughes

DECEMBER 30, 2021

million Americans used voice search in 2021 Google Assistant supports 30,000 smart home devices 45.1% Voice search is more locally-driven: Mobile voice searches are three times more likely to be location-based than text searches. Therefore, it’s vital to focus on local SEO for your site. Be Mobile-Friendly.

SEO 68

SEO Strategy Engineering Mobile 68

Hootsuite

APRIL 11, 2022

As of 2021, TikTok had 78.7 You just need to use TikTok on your desktop to do it, as you can’t access this feature on the mobile app. The app pulls “data from 95m+ sources including blogs, forums, social networks, news, videos and review sites.” Back in 2021, TikTok made Creator Tools available to all public accounts.

Tools 111

Tools HootSuite Marketing Analytics 111

Pixlee

DECEMBER 15, 2021

User-generated content (UGC) refers to media created by individual users (on social media or shared directly) rather than by a company or organization, and is a powerful content type for brands looking to add social proof and community focus to their marketing efforts. from 2021 through 2028. The De-Siloing of Social Commerce.

Social Media 52

Social Media UGC Marketing Influencer 52

Social Media Strategies Summit

JANUARY 5, 2023

Facebook has plateaued since 2021, adding fewer than 50 million new users throughout 2023 (vs. But consumers are increasingly using smartphones to watch online videos, with almost two-thirds of YouTube viewing time stemming from mobile devices. billion in 2022. Image source. 194 million in 2020). Image source.

Trends 297

Trends Social Media UGC Marketing 297

Bill Hartzer

NOVEMBER 2, 2021

On October 28, 2021 Facebook filed for a trademark on the word Meta. Here is the full Goods and Services description of trademark number 97097363, filed October 28, 2021. (If Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. And edit it. And do the initial research.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Oktopost

OCTOBER 26, 2020

Before you dive into our list of top social media management solutions for 2021, it’s worth taking a moment to consider the criteria for selection. Community management and audience engagement. Top 14 social media management tools for 2021. Web-based but also includes mobile app for Android and iOS. Ease of use.

Social Media Management 160

Social Media Management Social Media Tools Hubspot 160

Keyhole.co

NOVEMBER 19, 2020

BrandWatch is a social listening & analytics tool that helps you dig out relevant data from blogs, forums, as well as social media and news or review sites. Here’s what gets even more interesting: Glean.info alerts you when your brand gets mentioned on a fake news site. – Start a Free Trial. BrandWatch. Glean.info.

Tools 98

Tools Social Media Sentiment Price 98

Hootsuite

SEPTEMBER 2, 2021

However, there are many types of social media sites out there, with new platforms and formats popping up on the regular. — WorkInSocialTheySaid (@WorkInSociaI) April 27, 2021. For detailed insights into how people use different social media platforms, dive into our State of Digital 2021 report. Source: Digital 2021 report.

Types 145

Types Social Media Statistics HootSuite 145

Hootsuite

JULY 14, 2021

Posted by Plantsome on Monday, June 28, 2021. The vast majority of people use Facebook on their mobile devices—a whopping 98.3 Check out the… Posted by Fox Cabaret on Friday, July 9, 2021. Posted by Pantone on Thursday, July 1, 2021. Posted by Paddywax Candles on Wednesday, June 9, 2021. Keep it short.

Engagement 145

Engagement Facebook HootSuite Groups 145

Hootsuite

APRIL 6, 2023

The 33 most important moments in the history of social media The first social media site was born (1997) On one of the first true social media sites, SixDegrees.com , you could set up a profile page, create lists of connections, and send messages within networks. Hot or Not (2000) Who can forget AmIHotorNot.com ?

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Sprout Social

SEPTEMBER 2, 2021

Recent data like this from the Sprout Social Index 2021™, UK & Ireland report should serve as a wake-up call for retailers sceptical about what social media is worth. In fact, the Sprout Social Index 2021™ found titans like Facebook (55%), Instagram (54%) and YouTube (49%) rule British and Irish consumers’ social media habits.

Retail 96

Retail Social Media UGC How To 96

Sprout Social

OCTOBER 26, 2021

For example, some job sites charge on a cost-per-click basis, such as between $0.25 – $1.50 If you start dividing your attention between dozens of sites without any clear ambitions, you’ll be setting yourself up for unnecessary struggle. adults use at least one social media site, and 40% of professionals use social media for business.

Applications 110

Applications Cost Team LinkedIn 110

Sprout Social

SEPTEMBER 21, 2021

Pages with active storefronts are denoted by the “Shops” tab, as highlighted by this Facebook Shop example from TOMS via desktop: Meanwhile, you can view a business’ mobile Shop by scrolling down on a Page’s home feed. Brands with a thriving Facebook community. The platform charges a 5% selling fee or a $0.40

Facebook 125

Facebook Policies How To Discount 125

Hootsuite

JUNE 27, 2022

TikTok has opened the door for random hobbyists, eclectic subcultures and aesthetics , and traditionally “uncool” or uncelebrated communities to not only gather, but flourish. The best equipment for filming is something you’ve already got: a mobile phone. Join a community. There’s no one kind of cool anymore. Yes, really.

B2B 99

B2B Trends Authentication Film 99

Buffer Social

JANUARY 9, 2024

The aim is “​​to collectively forge a more inclusive world for women,” according to the IWD site.  The day was declared a federal holiday in 2021.   “When we inspire others to understand and value women's inclusion, we forge a better world.

List 96

List Social Media Content Fashion 96

ProBlogger

JUNE 24, 2021

This post is based on episode 131 of the ProBlogger podcast and has been updated for 2021. At one point we noticed our mobile traffic on both Digital Photography School and ProBlogger dropping, which was a wake-up call for us to optimize the design of both sites so they’d work better on mobile devices.

Review 26

Review Blogger Course Communities 26

Hootsuite

OCTOBER 26, 2020

It became clear that Twitter’s image-cropping algorithm defaulted to preview white faces: Geez…any guesses why @Twitter defaulted to show only the right side of the picture on mobile? This update is estimated to be ready by early 2021. The API updates were designed to better serve the community of developers.

Twitter 145

Twitter API Trends HootSuite 145

Likeable

DECEMBER 9, 2020

TikTok expressed solidarity with the Black community, announced its creator diversity council, and committed a total of $4M toward nonprofits that aid the Black community and organizations fighting racial injustice. Oh, and you know how they say “imitation is the sincerest form of flattery”? Well, the other apps copied TikTok.

Social Media 124

Social Media Curation Class YouTube 124

Hootsuite

JANUARY 13, 2021

just picked up a scott foil 20(2021). 2021 is already a vast improvement over 2020, with TGIF favorite #Dinosaurs headed to @disneyplus : [link]. CMGR: Community Manager. Community managers cultivate a brand’s relationships on social media. SoLoMo: Social, Local, Mobile. RSS: Rich Site Summary.

Social Media 145

Social Media List HootSuite Content management systems 145

Keyhole.co

MARCH 3, 2023

If something hits the front page of Reddit, it usually ends up unfurling way beyond this popular platform, as most viral news sites will source their content from Reddit. In 2021, there were more than 2.8 Karma was introduced as a way to fight spam and bot activity on the site, but it has evolved into much more than that.

Reddit 52

Reddit Marketing Lurker Posterous 52