Remove 2016 Remove Advertising Remove Buy Remove Curation
article thumbnail

Stanley’s Social Media Strategy: Influencer-Driven Marketing Reinvention

Keyhole.co

However, when it first introduced the Stanley Quencher 40 oz (1200 ml) in 2016, sales lagged for years. In 2019, emboldened by the success of the women-run blog The Buy Guide in selling Stanley Quenchers, the brand expanded into pastel and millennial-friendly colors. Stanley even stopped stocking the line in 2019.

article thumbnail

Social Media Tactics that Cut Through the Noise

Pixlee

Buying likes used to be a standard (albeit largely frowned upon) practice to build a brand’s following. According to a report made by Facebook in 2016, users on this platform watched more than 100 million hours of video a day. This fact alone should encourage you to spend more time making and curating video content.

article thumbnail

4 Social Media Trends and How to Adjust Your Social Strategy

Ignite Social Media

Another emerging trend that will become more prominent in 2016 is that Facebook will dominate the social landscape. 2015 has been a great year for video, but there is a lot more to come in 2016. Facebook was the early adopter of social commerce with its ‘ Buy Now ’ call to action buttons that were first tested back in July 2014.

Trends 60
article thumbnail

Top Instagram trends from 2019 and what to expect in 2020

Sprout Social

Since their creation in 2016, Instagram Stories have been fast growing, reaching 500 million daily active users by early 2019. There’s even a Shopping tab on Instagram’s Explore page, making it even easier for users to find products to buy. Enable in-app checkout so your followers can easily buy from you directly through Instagram.

Trends 93
article thumbnail

10 Social Media Predictions for 2019

agora pulse

In line with GDPR rulings, Facebook and the main social media channels made changes to the way advertisers can use data. Takeaway: A massive tightening of social media advertising rules is probably coming. FUN FACT: In 2016, live streaming was already a $30 billion+ industry. And social media channels are leading by example.

article thumbnail

An Introduction to Social Media for Business

Sprout Social

billion on social media advertising in 2015. — UPS Customer Support (@UPSHelp) August 16, 2016. A photo posted by Liza Like Minnelli (@lizaherlands_) on Aug 15, 2016 at 12:34pm PDT. Curate content from other sites in your industry, share images and other types of media. Marketers spent more than $8.3 sponsored.

article thumbnail

5 Funny Social Media Predictions for 2018

agora pulse

Well as social media managers will be aware, “buy now” buttons have been around for a while on Facebook, Twitter, Instagram, and Pinterest. Setting up a social media store was huge between 2015- 2016. Blockchain may also level the playing field for authors and content curators who have not been credited, paid, or recognized.