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Social Networking Stats: Teens Prefer Instagram Over Facebook, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . This was the first time in the survey’s history that Instagram outranked Facebook and Twitter as the most important social network for this demographic.

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Tweet, Pay, Love: The Modern-Day Social Media Pop-up

The Realtime Report

This is a guest post by Rupa Ganata, co-founder of men’s grooming online retailer Yes Sir , and of Brand us Social (BUS). From fashion to food, an increasing number of businesses are exchanging goods and services for tweets and Instagram posts in the form of modern day Social Media pop-up shops.

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The Psychology of Change: How We React When Our Favorite Social Networks Shift

Buffer Social

Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. The Facebook-owned company moved on from its old-fashioned camera icon and embraced a new, minimalist design across its suite of products: Instagram, Layout, Boomerang, and Hyperlapse.

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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. But they haven’t left the platform in a linear or random fashion. Image credit: CMI.

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Getting everyone social media trained

Sherrilynne Starkie

Providing deeper knowledge of the use of tools and platforms, or providing training in context of the business objectives, can empower staff members to reach into their own social networks, and beyond on behalf of the employer. The focus should be on social media’s role in the achievement of specific business outcomes.

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Motrin: A Case Study In Social Media Marketing

Diva Marketing Blog

Script : "Wearing your baby seems to be in fashion. In social media style it was uploaded it to YouTube. Before this post went live there were 2014 views. if McNeil Consumer Healthcare were a social media marketing client how would I advise them? I mean, in theory it’s a great idea. People are wonde ring.

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23 Outstanding Social Media Marketing Guides

Webbiquity SMM

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Social Media Marketing Guides.