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Virgin America Launches First In-Flight Social Network With #PlanePitch Twitter Contest

The Realtime Report

The ability to access your social networks while in the air is nothing new; many airlines offer in-flight WiFi (for a price) within the US. Available both at the gate and at 35,000 feet and above, the social network is powered by Gogo (Virgin America’s WiFi partner) and the Here on Biz app. PlanePitch. —

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How Social Media Data Gives FMCG Brands an Edge Over Their Competitors

Talkwalker SM

FMCG brands increasingly view social media as a way to differentiate themselves from competitors, as Always did memorably with their #LikeAGirl campaign. However, the applications of data from social networks go far beyond campaign measurement.

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15 Hot Digital Marketing Trends for 2020 [video + podcast]

Pam Moore

Take Action: Download my FREE Personal Branding Guide and Worksheet -> Personal Branding Guide to Ignite the You Factor! Take Action: Download my 2020 Content Editorial Calendar Template -> 2020 Content Marketing Editorial Calendar Template. We have had almost 2 million downloads to date. Brands get conversational.

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15 Top Digital Marketing & Branding Trends for 2020 [podcast]

Pam Moore

Take Action: Download my FREE Personal Branding Guide and Worksheet -> Personal Branding Guide to Ignite the You Factor! Take Action: Download my 2020 Content Editorial Calendar Template -> 2020 Content Marketing Editorial Calendar Template. We have had almost 2 million downloads to date. Brands get conversational.

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Using the Twitter Small Business Planner: #SmallGoesBig

Devumi

Campaign suggestions that will help you meet the goal of your small business. A social network built right into the app to speak with other small business owners, and the Twitter small business planner team, so you can share ideas and ask questions. The download was quick, even on my notoriously slow 2GBPS line.

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Facebook Reach and Impressions Data within Unmetric

Unmetric

Falling Facebook Reach numbers has been keeping social media managers up for years now. When Marshall Manson of Social@Ogilvy published a whitepaper in 2014 that showed how Reach hit rock bottom, for some it was an eye opener, for others it was proof of what they already suspected.

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10 Social Media Challenges Your Business Must Overcome

Sprout Social

Departments like sales, human resources, product development and market research are launching successful campaigns. But while the Internet is littered with success stories, there are still many social media challenges we’re figuring out. If a campaign doesn’t return the same results, we’re quick to assume that we did something wrong.