Hootsuite

NOVEMBER 25, 2015

It feels like every month a social network unveils a new social media advertising tool. Even though social media ads only represent 13.9 Seventy percent of marketers expected to spend more on social media ads in 2015 than in 2014. By June of 2014, nearly 80 percent of U.S. That’s no small number.

Advertising 112

Advertising Social Media List Statistics 112

Waxing UnLyrical

FEBRUARY 19, 2014

Advanced social media monitoring skills are a critical component of effective social media communications. This is why social media monitoring training is so important. Their objective was to tap the power of an internal advocacy program that enabled all employees to help prospects and customers via social networks.

Social Media 240

Social Media Privacy Training Policies 240

Convince & Convert

MARCH 4, 2016

Once you’ve established what tools can measure your goals, you can weigh the price of investing in such platforms with the benefits of using one. 79% of B2B marketers believe social media is an effective marketing channel, but you must be able to provide data and facts using your marketing software. Proven Technology.

ROI 60

ROI Statistics Software Metrics 60

Writtent Blog

JULY 10, 2013

Mobile devices will account for 25% of global internet traffic by 2014. 15% of time on mobile internet is spent on social networking websites. 41% of B2B buyers access content marketing through a smartphone. of US consumers will use mobile coupons by 2014. Source: HubSpot ). There are 6.8 Source: Gomez ).

Statistics 108

Statistics Mobile comScore Marketing 108

Sprout Social

FEBRUARY 27, 2017

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Statista recorded new Twitter users grew by 43 million year over year in 2014, but only by 9 million in 2016. However, there’s some helpful data that can show you how the networks is doing today–not in 2014 or 2015.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Webbiquity SMM

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. The Wonder of Tech ).

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Webbiquity SMM

FEBRUARY 10, 2015

How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 21 Social Media Statistics. Do consumers actually listen to brands?

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

MAY 23, 2017

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? The rules of the game are changing, and establishing a digital presence has gone well beyond having a basic website and occasionally updated social media pages. Dig right in!

B2B 199

B2B Strategy Marketing Microsoft 199

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? 56% of Americans have a profile on at least one social networking site. Increase use of video marketing?

Social Media 232

Social Media Hubspot B2B Marketing 232

Ignite Social Media

NOVEMBER 23, 2020

Also, take the time to look at your messaging and consider testing different variations (leveraging A/B testing on your platforms). It was at this time that every brand’s priority was gaining fans/followers, and the options to be able to buy these fan/followers emerged so that the networks could then make money.

Advertising 187

Advertising Social Media Tips B2B 187

Webbiquity SMM

JANUARY 20, 2015

A wave of changes over the past couple of years have transformed it into a major publishing hub, a platform for personal branding, and a place to ask and answer questions from like-minded professionals across nearly 2 million LinkedIn groups. How to Write Your First Blog Post on the LinkedIn Publishing Platform by Neal Schaffer (on LinkedIn).

LinkedIn 100

LinkedIn Marketing B2B Groups 100

Hootsuite

MAY 26, 2021

Are you already engaged in social selling? If your brand has a Facebook Business Page, a LinkedIn page or Twitter profile , or is active on any other platform, you’re already engaged in the basics of social selling. The social selling index (SSI) is a metric used to measure the impact of a brand’s social selling efforts.

HootSuite 145

HootSuite How To B2B LinkedIn 145

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Social Media Marketing Guides.

Social Media 249

Social Media Tumblr Marketing B2B 249

Pam Moore

DECEMBER 11, 2016

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provides a medium for brands and marketers to communicate in unique and personal ways with other human beings.

Template 167

Template Templates Content NewsCred 167

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 212

Research Social Media B2B Marketing 212

Rebekah Radice

APRIL 11, 2016

Does it feel like a new social network pops up almost daily? If you’ve wondered which social media site is right for your business , it’s no surprise. With a variety of platforms to choose from, knowing where to spend your time can be difficult. So, what social media platform matters most to your business?

Sites 114

Sites Social Media How To LinkedIn 114

The Social Media Hat

MAY 6, 2016

Facebook is the marketing platform of choice for businesses of all kinds and sizes everywhere. In fact, latest research puts this number at 122% more per ad unit than in 2014. According to the social network itself, these new-look column ads are: "29% more effective at attracting views (noticing the ad).

Facebook 145

Facebook Feed Feedly News 145

Buffer Social

NOVEMBER 13, 2017

What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. Written content.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Webbiquity SMM

JULY 14, 2015

Here are five actionable takeaways from the two-and-a-half dozen noteworthy social media marketing and PR statistics and facts presented below: Image credit: i-SCOOP. People expect to hear back from the brands they interact with on Twitter and other social networks. Know your market (B2B). Social Media Today ).

Social Media 80

Social Media Marketing Statistics Tumblr 80

Oktopost

AUGUST 13, 2019

Let future philosophers decide whether LinkedIn is a social network for professionals or a professional network with a social overlay. All that should matter to you is that LinkedIn is one online platform that businesses cannot afford to neglect. B2B – Step into my Office. Target the Audience You Want.

LinkedIn 111

LinkedIn Company Tips B2B 111

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” 500 companies use at least one major social media platform.

Social Media 208

Social Media ROI B2B Marketing 208

Convince & Convert

APRIL 1, 2010

I totally agree that repurposing content across social networking platforms is a necessity, and that saying what you mean and meaning what you say across every channel is very important. If the Bobcats make the playoffs this year, they're 7th in the East now with 8 games left, the Wolves get their pick. All rights reserved.

Social Media 120

Social Media Content Analysis Sports 120

Webbiquity SMM

NOVEMBER 12, 2013

How can marketers help their organizations move from “social media marketing” to “social business”? Which emerging platforms are essential (or even worth investigating)? What role does social play in a brand’s overall online visibility? B2B Marketing Insider ). B2B Marketing Insider ).

Statistics 229

Statistics Social Media B2B Journal 229

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 191

Statistics Research Social Media B2B 191

yMarketingMatters

FEBRUARY 28, 2016

In this Part One, I recommend concentrating on and implementing the following “Must Have” tactics in 2016 to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business. For 2016, having a social media presence for your business is a must, not a choice , if you want to expand your customer reach.

Social Media 100

Social Media Marketing Mobile B2B 100

Webbiquity SMM

DECEMBER 2, 2014

Social Fresh ). Despite all the hype about online, 67% of B2B content marketers consider event marketing to be their most effective strategy. Social Fresh ). Social Fresh ). The Google+ platform has 67 percent male users. 89% of 18-29 year-olds are active on social media, as are 43% of adults 65 and older.

NewsCred 275

NewsCred Statistics Social Media B2B 275

Webbiquity SMM

SEPTEMBER 22, 2015

16 Social Media Tools The Experts Swear By by Social Fresh. It is a fantastic prospecting / sales resource for B2B marketers”). Top 28 Social Media Tools to Make Your Job Easier by SlideShare. 15 Best Social Media Tools by CodeGeekz. 6 top social media management tools by iMedia Connection.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. They had no platform. ” Prologue: The Reign of Print. ” Prologue: The Reign of Print.

B2B 323

B2B Influencer Social Media BuzzStream 323

Rebekah Radice

FEBRUARY 15, 2016

A few platforms you might want to consider discussing: Social networking sites (Facebook, LinkedIn, Google+, Pinterest, Instagram). Sure, you could accomplish this on a Google Hangout, but that’s so 2014. 95% of B2B buyers prefer short bite-sized content ( Source ). Micro-blogging sites (Twitter).

Trends 114

Trends Social Media Survey Mobile 114

Webbiquity SMM

JANUARY 5, 2016

The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. Tony Zambito explains why some traditional B2B marketing tactics no longer works—and what does now. J-P De Clerck explains how, in words and pictures.

Content 60

Content B2B Marketing Hubspot 60

Webbiquity SMM

SEPTEMBER 8, 2010

Which social networking site is used by 92% of senior marketing executives? What social media tool helps small business double their reach on Twitter? How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different.

Research 192

Research Social Media B2B Statistics 192

Sprout Social

OCTOBER 17, 2016

It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. Choosing Your Social Networks. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Visually SM

OCTOBER 20, 2014

This post was originally published on Feb 4, 2014, and updated on Dec 2015. Considering TweetDeck is specifically tailored for Twitter, it may not be the best tool for those looking to simultaneously manage various social networks in one place. However, there are a couple unique features that set Sprout Social apart.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100