2014 Authentication Collaboration Social Media 
Keyhole.co
MARCH 26, 2024
With millions of online followers and a vocal, active, and thriving fanbase, LEGO is at the top of its social media game. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too.
Keyhole.co
DECEMBER 19, 2023
The brand excels at partnering with celebrities and influencers to promote products, and they continue this trend on social media. In this blog, we’ll examine how Gymshark’s social media strategy helps it stay on top of the fitness apparel game. What makes Gymshark’s social media strategy work? Stay Humble’.
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Buffer Social
JUNE 6, 2018
At Buffer, we think a lot about the future of social media. Social media is as much about engagement with other people as it is about sharing content. It’s why we call it “social” media. Here are just a few reasons why social media engagement is a vital part of any social media marketing strategy.
Ignite Social Media
MAY 24, 2016
music festival in 2014 (according to Nielson Music), and of that number, 14. It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy. Creating a unique branded hashtag will maximize brand exposure and garner momentum for a company and/or social media campaign.
Sprout Social
APRIL 21, 2020
In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.
Hootsuite
MAY 26, 2021
Social selling — maybe you’ve heard of it, but you aren’t entirely sure what it means. Think it’s the same as social media marketing ? Or maybe you think it’s basically just social media advertising ? Done right, social selling can replace the dreaded practice of cold calling. What is social selling?
Convince & Convert
MAY 27, 2014
Hollywood Branded used a more traditional marketing tactic—working with a celebrity—and morphed their strategy to fit snugly with the way the modern consumer likes to hear about a brand—organic social media chatter and created a bang surrounding PassionRoses. Oh, and I should mention they did it without a budget.
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