Mindjumpers

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2012 Is The Year of Visual Communication

Mindjumpers

People’s Facebook News Feeds are crowded with friends’ status updates, events, comments and Page posts. Facebook’s ranking system EdgeRank evaluates posts that include images higher as it gains more Likes and comments. “A A picture says more than a thousand words”.

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Why Oreo’s ‘Daily Twist’ is one of our all-time favorite social media campaigns

Mindjumpers

Even though the campaign dates back to 2012, in our view, it earned a spot among the best food branding campaigns on social media ever. 2012 was the year that America’s favorite cookie turned 100. The content was heavily branded, yet still relevant, timely and shareable – without ever begging for likes, comments and shares.

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Pheed – Express Yourself on Social Media

Mindjumpers

Pheed was launched October 2012 and was founded by a group of friends from the technology and entertainment community in Silicon Valley, California. You can comment on, like and dislike other people’s pheeds. It is a webbased platform, also available for mobile.

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Study: The Global Social Media Check-Up 2012

Mindjumpers

The Global Social Media Check-Up 2012 specifically looks into how these companies use Twitter, Facebook, YouTube, Google+ and Pinterest. As of 2012, 87% of the companies are using at least one of the major social platforms to engage with online stakeholders. In this blog post I put focus the findings related to Twitter and Facebook.

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How to Boost Your Number of Followers on Instagram

Mindjumpers

Interacting with your Instagram community by following, commenting and liking photos will draw attention to your account and make you gain more followers. Comment and like selected followers’ photos. Monitor which of your own photos generate the most comments and likes to know what kind of photos to post in the future.

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EdgeRank Is Still Valid According to Study

Mindjumpers

Track Social conducted a study throughout May 2012, examining the Facebook rankings and thereby level of engagement of 100 well-known and highly active brands on the social platform. They then rewarded the different fan response categories according to the EdgeRank weighting: a “like” or vote was rewarded 1 point, a comment 3 points.

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How Your Brand Can Get the Most Value Out of Facebook’s Edgerank Algorithm

Mindjumpers

We hypothesized that the weight of a negative feedback Edge was increased significantly with the most recent Edgerank change in September 2012. Brands that tend to receive a lot of negative feedback might have been impacted more drastically because of this.”. Engagement. After this change, nearly 4.3%

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