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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. 2011 Trends: Make Your Corporate Site A Social Media Hub by Business 2 Community. 2011 Predictions: Top 12 Reasons Businesses Will Fail at Social Media by FruitZoom. Are These Social Media Trends of 2011 Part of Your Strategy?

Google Wallet: Pick Up the Check in a New Way

The Social Media Incubator

The next time that someone asks if you would like to pay with cash, credit or check, just pull out your smart phone. Google is developing a new feature called Google Wallet , which will allow users to charge virtually any transaction to a credit card by using a smart phone. No, you won’t be making a call for this one. So how does it work? Photo courtesy of Google.

Marketing Trends for 2011

Blue Focus Marketing

In 2011, it’s more about measuring the true value of social media. In 2011, marketers will focus on understanding the needs of multicultural markets, developing powerful brand stories and messages to attract and engage these markets. In 2011, marketers will not invest in what’s cool, they’ll invest in opportunities to build relationships. s hit song. So, here’s my list. R.E.M.

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Enjoy! Basically.2%

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The 10 Reasons Integration Is Crucial In 2011

Spin Sucks

It shouldn’t come as any surprise to you that 2011 is the year of integration. The recent decision from the FFC on net neutrality means the way you use the web, and the way you develop apps for smart phones, could change as early as March. This past year you got to play with social media tools and figure out which were most applicable to your business. Not convinced?

Twelve Steps to A Strong QR Code Campaign

Spin Sucks

Increasingly, mobile smart phones and tablets are shifting our attention away from our desktop and laptop computers to our mobile devices. Following are 12 tips to best use these tips to understand the capabilities of smart phones for your next campaign. Remember that QR codes are capable of using more than smart phone’s camera. and editor of

The Reality Behind the Check-In Hype [infographic]


The infographic was compiled by Beyond in collaboration with the Social-Loco Conference that was held in San Francisco May 5 th , 2011. The remaining 83% have not been active on these kind of services, either because they have no smart phones, no motivation or the highest being privacy concerns. The theme of the conference was on the future of location based services.

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Using Evernote for Better Time Management

Spin Sucks

I have it on my laptop, iPad, and iPhone (it’s available for every smart phone and both Mac and PC). It’s on your phone in Evernote! Took notes at a new business meeting and lost your phone (it happens in Chicago cabs a lot)? Using Evernote for Better Time Management originally appeared on Spin Sucks on March 8, 2011. Yes, it’s taken me a few months to get to it.

3 iPhone Apps for MLB Fans


9 Innings: Pro Baseball 2011. 9 Innings: Pro Baseball 2011 is Stratomatic on steroids. This app is the official application of Major League Baseball and it is reason enough to risk brain cancer with that silly smart phone. The heck with the phone calls, they can’t be that important. The iOS is brimming with fun for the baseball fan. Baseball Trade Rumors.

Social Sharing – Getting News Content Right in 2011

Proactive Report

Take this headline: Social Sharing–How to Get Your News Content Right in 2011 is only 57 characters long. The How to get your news content right in 2011 is hopefully the part that will pique the interest, get PR people to read the post and share it with others. When it is first tweeted it will look like this: Social Sharing – Getting News Content Right in 2011 [link] #PRTips.

QR Codes & Mobile: The Time is Now

Spin Sucks

Smart phones are everywhere and so are QR Codes ! Scan the code and the directions are in the phone and ready to go. Others : Phone numbers for recorded message or SMS opt-in. Test on multiple mobile phones (Android, iPhone, BlackBerry, etc.) QR Codes & Mobile: The Time is Now originally appeared on Spin Sucks on March 8, 2011. Medical information.

Seven Habits of Highly Effective B2B Websites

PWB Marketing Blog

Does your intended audience include small screen users such as those on mobile phones and should they still be able to perform all the functions of your website on any device? More and more business executives are accessing web content on smart phones. Make it easy for a prospect on a smart phone to get the information they need. Don’t make a mess out of it.

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New Facebook Setting Secures Your Data On Open Wireless

Spin Sucks

This works only online, not on your smart phone. It’s Facebook question of the week time but, I was so excited yesterday with the big Chicago blizzard, I took a video of the main streets that look like a war zone instead of answering a question. And there is a rare appearance by Mr. D. You can find it here. Click on “account settings&#. And beware.

The Forgotten Stakeholder In Crisis Communication

Spin Sucks

What companies need to consider is that banning Facebook in the workplace does not prevent an employee from going on it on a home computer or smart phone. The Forgotten Stakeholder In Crisis Communication originally appeared on Spin Sucks on September 1, 2011. Today’s guest post is written by Alicia Kan. You’ll find more information below. 50) Register here.

Hawaii Social Media Trends 2011 – SMCHI, Jan 18

Bare Feet Studios

Mobile Interactivity and Smart Phone Apps. Have you upgraded your phone recently? Does your company support smart phone usage? IMO it is really hard to think about developing apps if you and your team don’t use smart phones already and spend at least some water cooler time comparing notes and tracking customer interactions via mobile.

How to create future brands

Blue Focus Marketing

Scott Brinker Chief Technologist Blog summed up Forresters’ Inaugural CIO-CMO Forum 2011 event on Sept. Here’s one company that has made innovation and creativity their goal: General Mills recently was awarded the 2011 CPG Award for Innovation and Creativity. Simple is Smart”. Consumers are having a love affair with their smart phones. The future. Voice.

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5 Apps Every Business Owner Should Have


Phones have come a long way, and nowadays they can help you manage your life more easily and help you keep your sanity. If you are a business owner and have a smart phone, here are 5 must have apps that can keep you and your business running smoothly. Running a business is by no means an easy task, and every entrepreneur could use a little help from time to time. EverNote.

How I Set Up My WordPress Blog In 2 Hours

Waxing UnLyrical

By the way, I did that for WUL this past weekend too, so you should find it much easier to read on your smart phone.). This isn’t a trick question. But really, how many blogs does a gal need? After all, from a practicality point of view, the answer to that question should be one, right? Apparently, ’tis not the case with me. you’ll know that I love food.

How to Make a QR Code for Your Web Site

Bill Hartzer

In short, it’s a barcode that you can scan (usually using an iPhone or Smart Phone) and when you scan it you are taken to a web site. Wikipedia’s definition of QR Code is as follows: A QR code (short for Quick Response) is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones. What exactly is a QR Code?

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4 iPhone Apps for Choosing a Restaurant


Many apps are being developed for iPhone and other smart phones that can find you restaurants, cafes, and places to shop for something special. You can look up addresses and phone numbers for thousands of businesses, then call or map them from your iPhone. Alfred is smart and knows what you like. You can also get directions to get there. French or Chinese? Alfred.

How To Use QR Codes for Business


A QR code can be scanned by a smart phone and make an action on the phone. Tweet Maybe you have noticed the square barcodes sometimes appearing in advertisements, newspaper ads, movie posters, business cards etc. They are starting to appear more and more frequently. I have looked into what they are and how they can be used for marketing. What are QR codes? How to use QR codes.

Explore the World with these 4 iPhone Apps


Their new mobile app gives your smart phone access to all of that clout while on the go. Travel used to be so dangerous and maybe it still is. At least you can take along a comforting digital security blanket in the form of any of these 4 travel apps for the iPhone. Check out these 4 great iPhone apps for travel. Travelocity. Travelocity is a big force in the travel industry.

Old Habits, New Skills: Repetitive Injuries and Voice Recognition Software

Almost Savvy

I’m typing away at the keyboard for most of the day and when I’m not sitting in front of my laptop, I’m often clicking away at my smart phone, delightfully unaware of the abuse I’m inflicting upon my body. The Problem. I’ve been in pain for the last month. At first, the pain in my hand would come and go. The Solution. My situation is not unique. Right.

Social Media Strategies: The Changing role of Content Strategist

Social Media Citizens

The new devices like smart phones or tablets build the new consumption habits and understanding of these habits will have a significant importance. Welcome to my new series of posts “Social Media Strategies" where I will try to clear up some taboos about social media strategies, tools and other buzz words of our social life which sometimes unnecessary confuse us in this industry.

Are You Obsessed With Facebook? [Infographic]


About 28% check Facebook on their smart phones before getting out of bed. Are you one of the 48% of Americans who check their social media apps in bed, during the night, or as soon as they wake up in the morning? Would you use the term “obsessed&# or “addicted&# to describe this behavior? Takeaways: 1 in 13 people on Earth are on Facebook. 71% of U.S. Save and Share.

How to ignite your business with Twitter: The X Factor

Blue Focus Marketing

” Here’s your first step – download HubSpot’s free eBook: “How to Use Twitter for Business – An Introductory Guide” for 2011. According to a recent report by Pew Internet & American Life Project , more than half (54%) of Twitter users access their service on a cell phone. Leveraging Smart Phones and Smart Apps. Stelzner on Vimeo.

Does QR stand for Quasi-Ridiculous? (an analysis)

Convince & Convert

And indeed, given the increasing ubiquity of smart phones ( 41% in the U.S. 89% of Americans 15 or older have a phone capable of this action , it would take a lot less of their time to participate, and they wouldn’t get a broken sign-up form. I understand QR codes are the new “it&# thing, the Taylor Lautner of calls-to-action. Design. Relevance. Whaaa? Ease-of-Use.

Permission is the Enemy of Speed

Convince & Convert

The widely held notion that we should staff community manager and similar positions with young, inexpensive, socially savvy people who juggle smart phones like flaming clubs may actually be a terrible idea. And experienced, wise, consumer affairs-oriented connector with smarts and empathy. Ultimately, speed wins. So how do you win the speed race that has no finish line? Do you?

What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Let’s look at some key points that may effect your marketing choices in 2011. If you thought that 2010 was a big year for digital marketing, you were right. All Rights Reserved

TwittFaced is now available on Kindle, Nook, and iBook!

Josh S Peters

For all you lovers of digital media, Twittfaced can now be read on almost any smart phone or ebook/digital book reading device. Now available on Amazon, Nook, and Apple iBooks. TwittFaced is now available on Kindle, Nook, and iBook! To get your digital copy of Twittfaced just click on one of the links below. Kindle. Nook . iBooks (search for it in the app / iTunes bookstore). For you old-school paper lovers, use one of these links to get a hardcopy. Amazon. Barnes and Noble. Thanks for reading & thank you for all the support we’ve gotten over the years with the book.

Youtube Tuesday: Pink Ponies


I know they said the party went viral, but we would have loved to have seen digital cameras, Flips, laptops and smart phones out on the table for easy updates and sharing! Beautiful example of what might happen if an ad agency planned a little girl’s birthday party. Video URL: [link] ].

Does Good Content Matter Anymore?

Direct Marketing Observations

As the tablet and smart phone markets continue to expand, so will the amount of water downed re-used content. We’re content starved. The emergence of tablets and mobile devices has only enhanced our desire to consume digital content. There’s a problem though. When content producers cannot meet the demands of a ravenous public, things can get ugly and the public walks-digitally speaking. Actually, things already are ugly. Specifically, the dearth of original compelling content in the digital space has caused us to consume subpar content wrapped around good SEO.

21 Things to Know When Pricing a B2B Website

PWB Marketing Blog

Does your intended audience include small screen users such as those on mobile phones and should they still be able to perform all the functions of your website on any device? More and more business executives are accessing web content on smart phones. Many factors influence the price of a website. It depends what you put inside it. Will your site require multi-lingual support?

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What’s Your Mobile Marketing Strategy?

Small Business Mavericks

Developments in mobile technology such as the iPhone and other web-enabled smart phones have propelled this growth. Amidst all the hype with social media, there’s a growing trend that sometimes gets lost in the shuffle: Mobile marketing. Before starting my own company in 2006, I worked for 16 years in the wireless industry for AT&T Wireless and Cingular, so I’ve watched mobile develop over the years with more than a casual passers-by interest. For many reasons, mobile marketing has been slow to grow in the United States. Who uses digital coupons? Where Mobile is headed.

The Future of Pharma Marketing: The Game Changer (Part 2)

Blue Focus Marketing

Game Changer: Facebook Tells Pharma Brands They Must Allow Comments by August 15, 2011. Per health marketing company Aptilon, 4 out of 5 doctors surveyed said they planned to buy an iPad this year (2011). More than 90% of all physicians are using a smart phone. QR codes: Use them to drive your smart phone-enabled physicians, other HCP’s and consumers to valuable content.

Key trends for 2012: Digital Disruption gets Physical

The Way of the Web

But that was before the iPad started to replace a recipe book on the kitchen counter, next to the internet-connected radio and the smart phone. It’s the trend and prediction season, and there’s one overarching theme which ties together the main three technology trends I believe will break into the mainstream in 2012. Over the past decade we’ve seen a huge amount of disruption triggered by increased internet access – both in terms of speed and availability. We’re already entering the cool celebrity endorsement stage.

Klout and Peerindex – social network loyalty cards?

The Way of the Web

Automating this process and essentially codifying what it means can enable people to attempt to ‘game’ the system, but could also have far-reaching implications in terms of offline interactions when you combine it with smart phones, and facial recognition. Tancredi, headphones and promo information all via Peerindex. Measuring influence or just tracking loyalty? Why worry?

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Twitter Best in Events and Emergencies

Net-Savvy Executive

Relaying information from broadcast media to people without power in their homes (who were presumably using smart phones for Twitter). On an average day, I don't spend much time with Twitter. It's the social media water cooler , where there's always something interesting but rarely anything I can't afford to miss. To me, it's the unusual days that really prove Twitter's value.

How to Effectively Bottle Social Media and Product Integration

Convince & Convert

Reminiscent of Jones Soda’s program of using fan-submitted photos on their packaging, or Trident’s inclusion of actual tweets in their newspaper advertising , include() bottles are printed with actual tweets from people answering the question “Wine goes best with… ” Bottles of include () also feature a prominent QR code that when scanned takes your smart phone toting self to a nicely formatted mobile website with lots of background information on the brand, plus introductory video and an order form. An Intoxicating Social Media Experiment.

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Facebook Breaks the Marketing Sound Barrier for Small Business

Blue Focus Marketing

Start by downloading this amazing free e-book from HubSpot: How to use Facebook for Business : An Introductory Guide for 2011. Make sure to download the Facebook app for your smart phone. Download a free AT&T Code Scanner for iPhone, BlackBerry and Android phones to start realizing the benefits of this amazing marketing tool. Everybody likes more cash!”