50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)
SEPTEMBER 12, 2011
Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. 2011 Trends: Make Your Corporate Site A Social Media Hub by Business 2 Community. 2011 Predictions: Top 12 Reasons Businesses Will Fail at Social Media by FruitZoom. Are These Social Media Trends of 2011 Part of Your Strategy?
Google Wallet: Pick Up the Check in a New Way
The Social Media Incubator
MAY 27, 2011
The next time that someone asks if you would like to pay with cash, credit or check, just pull out your smart phone. Google is developing a new feature called Google Wallet , which will allow users to charge virtually any transaction to a credit card by using a smart phone. No, you won’t be making a call for this one. So how does it work? Photo courtesy of Google.
Marketing Trends for 2011
Blue Focus Marketing
JANUARY 9, 2011
Engagement, interactions, Tweets, Likes, and earned media all count. In 2011, it’s more about measuring the true value of social media. Apple’s FaceTime becomes widely popular as the way to have a conversation. In 2011, marketers start to invest in more ways to reach the growing millions of smart phone users. Writing this post made me think of R.E.M.’s hit song.
11 B2B Marketing Predictions for 2011
Buzz Marketing for Technology
DECEMBER 8, 2010
Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Enjoy! Tweet This!
Marketing In the Round
DECEMBER 5, 2011
It found respondents: Are facing a challenge trying to figure out how to integrate the growing number of new marketing channels and devices, from smart phones to tablets. This post is co-written by G Squared ( Geoff Livingston and Gini Dietrich ). Guess what?!? We finally get to talk about our new book! It’s been a challenge, that’s for sure. mean, really cool.
Twelve Steps to A Strong QR Code Campaign
MAY 23, 2011
Increasingly, mobile smart phones and tablets are shifting our attention away from our desktop and laptop computers to our mobile devices. Following are 12 tips to best use these tips to understand the capabilities of smart phones for your next campaign. Remember that QR codes are capable of using more than smart phone’s camera. and editor of QRmedia.us.
Hawaii Social Media Trends 2011 – SMCHI, Jan 18
Bare Feet Studios
JANUARY 25, 2011
Mobile Interactivity and Smart Phone Apps. Have you upgraded your phone recently? Does your company support smart phone usage? IMO it is really hard to think about developing apps if you and your team don’t use smart phones already and spend at least some water cooler time comparing notes and tracking customer interactions via mobile.
The Reality Behind the Check-In Hype [infographic]
MAY 20, 2011
The infographic was compiled by Beyond in collaboration with the Social-Loco Conference that was held in San Francisco May 5 th , 2011. The remaining 83% have not been active on these kind of services, either because they have no smart phones, no motivation or the highest being privacy concerns. The theme of the conference was on the future of location based services.
Using Evernote for Better Time Management
MARCH 8, 2011
have it on my laptop, iPad, and iPhone (it’s available for every smart phone and both Mac and PC). It’s on your phone in Evernote! Took notes at a new business meeting and lost your phone (it happens in Chicago cabs a lot)? Using Evernote for Better Time Management originally appeared on Spin Sucks on March 8, 2011. Yes, it’s taken me a few months to get to it.
Social Sharing – Getting News Content Right in 2011
JANUARY 2, 2011
Take this headline: Social Sharing–How to Get Your News Content Right in 2011 is only 57 characters long. The How to get your news content right in 2011 is hopefully the part that will pique the interest, get PR people to read the post and share it with others. When it is first tweeted it will look like this: Social Sharing – Getting News Content Right in 2011 [link] #PRTips.
3 iPhone Apps for MLB Fans
SEPTEMBER 23, 2011
Innings: Pro Baseball 2011. Innings: Pro Baseball 2011 is Stratomatic on steroids. This app is the official application of Major League Baseball and it is reason enough to risk brain cancer with that silly smart phone. The heck with the phone calls, they can’t be that important. The iOS is brimming with fun for the baseball fan. Baseball Trade Rumors.
QR Codes & Mobile: The Time is Now
MARCH 8, 2011
Smart phones are everywhere and so are QR Codes ! Scan the code and the directions are in the phone and ready to go. Others : Phone numbers for recorded message or SMS opt-in. Test on multiple mobile phones (Android, iPhone, BlackBerry, etc.) QR Codes & Mobile: The Time is Now originally appeared on Spin Sucks on March 8, 2011. Medical information.
Seven Habits of Highly Effective B2B Websites
PWB Marketing Blog
NOVEMBER 1, 2011
Does your intended audience include small screen users such as those on mobile phones and should they still be able to perform all the functions of your website on any device? More and more business executives are accessing web content on smart phones. Make it easy for a prospect on a smart phone to get the information they need. Don’t make a mess out of it.
New Facebook Setting Secures Your Data On Open Wireless
FEBRUARY 3, 2011
This works only online, not on your smart phone. It’s Facebook question of the week time but, I was so excited yesterday with the big Chicago blizzard, I took a video of the main streets that look like a war zone instead of answering a question. And there is a rare appearance by Mr. D. You can find it here. Click on “account settings. And beware.
The Forgotten Stakeholder In Crisis Communication
SEPTEMBER 1, 2011
What companies need to consider is that banning Facebook in the workplace does not prevent an employee from going on it on a home computer or smart phone. The Forgotten Stakeholder In Crisis Communication originally appeared on Spin Sucks on September 1, 2011. Today’s guest post is written by Alicia Kan. You’ll find more information below.
Old Habits, New Skills: Repetitive Injuries and Voice Recognition Software
APRIL 26, 2011
Between email, blogging, Twitter, Facebook and LinkedIn, my fingers are constantly tap-tapping away. I’m typing away at the keyboard for most of the day and when I’m not sitting in front of my laptop, I’m often clicking away at my smart phone, delightfully unaware of the abuse I’m inflicting upon my body. The Problem. I’ve been in pain for the last month.
Social Media Strategies: The Changing role of Content Strategist
Social Media Citizens
JANUARY 31, 2011
The new devices like smart phones or tablets build the new consumption habits and understanding of these habits will have a significant importance. Welcome to my new series of posts “Social Media Strategies" where I will try to clear up some taboos about social media strategies, tools and other buzz words of our social life which sometimes unnecessary confuse us in this industry.
How to create future brands
Blue Focus Marketing
SEPTEMBER 26, 2011
Scott Brinker Chief Technologist Blog summed up Forresters’ Inaugural CIO-CMO Forum 2011 event on Sept. Here’s one company that has made innovation and creativity their goal: General Mills recently was awarded the 2011 CPG Award for Innovation and Creativity. Simple is Smart”. Consumers are having a love affair with their smart phones. The future. Voice.
5 Apps Every Business Owner Should Have
SEPTEMBER 13, 2011
Phones have come a long way, and nowadays they can help you manage your life more easily and help you keep your sanity. If you are a business owner and have a smart phone, here are 5 must have apps that can keep you and your business running smoothly. Running a business is by no means an easy task, and every entrepreneur could use a little help from time to time. EverNote.
How to Make a QR Code for Your Web Site
APRIL 8, 2011
In short, it’s a barcode that you can scan (usually using an iPhone or Smart Phone) and when you scan it you are taken to a web site. Wikipedia’s definition of QR Code is as follows: A QR code (short for Quick Response) is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones. What exactly is a QR Code?
4 iPhone Apps for Choosing a Restaurant
OCTOBER 3, 2011
Many apps are being developed for iPhone and other smart phones that can find you restaurants, cafes, and places to shop for something special. You can look up addresses and phone numbers for thousands of businesses, then call or map them from your iPhone. Alfred is smart and knows what you like. You can also get directions to get there. French or Chinese? Alfred.
How To Use QR Codes for Business
MAY 18, 2011
What are QR codes? A QR code can be scanned by a smart phone and make an action on the phone. Tweet Maybe you have noticed the square barcodes sometimes appearing in advertisements, newspaper ads, movie posters, business cards etc. They are starting to appear more and more frequently. have looked into what they are and how they can be used for marketing. How to use QR codes.
Explore the World with these 4 iPhone Apps
OCTOBER 21, 2011
Their new mobile app gives your smart phone access to all of that clout while on the go. Travel used to be so dangerous and maybe it still is. At least you can take along a comforting digital security blanket in the form of any of these 4 travel apps for the iPhone. Check out these 4 great iPhone apps for travel. Travelocity. Travelocity is a big force in the travel industry.
Are You Obsessed With Facebook? [Infographic]
JANUARY 18, 2011
About 28% check Facebook on their smart phones before getting out of bed. Are you one of the 48% of Americans who check their social media apps in bed, during the night, or as soon as they wake up in the morning? Would you use the term “obsessed or “addicted to describe this behavior? Takeaways: 1 in 13 people on Earth are on Facebook. 71% of U.S. Save and Share.
How to ignite your business with Twitter: The X Factor
Blue Focus Marketing
NOVEMBER 7, 2011
” Here’s your first step – download HubSpot’s free eBook: “How to Use Twitter for Business – An Introductory Guide” for 2011. According to a recent report by Pew Internet & American Life Project , more than half (54%) of Twitter users access their service on a cell phone. Twitter usage has skyrocketed to over 100 million active accounts.
How I Set Up My WordPress Blog In 2 Hours
MARCH 16, 2011
This isn’t a trick question. But really, how many blogs does a gal need? After all, from a practicality point of view, the answer to that question should be one, right? Apparently, ’tis not the case with me. Image: kennymatic via Flickr, CC 2.0. Love eating it. Love talking about it. Love cooking it. Love taking photos of it. So it’s probably high time that I started a food blog.
Does QR stand for Quasi-Ridiculous? (an analysis)
Convince & Convert
JULY 18, 2011
And indeed, given the increasing ubiquity of smart phones ( 41% in the U.S. 89% of Americans 15 or older have a phone capable of this action , it would take a lot less of their time to participate, and they wouldn’t get a broken sign-up form. I understand QR codes are the new “it thing, the Taylor Lautner of calls-to-action. Design. Relevance. Whaaa? Ease-of-Use.
Permission is the Enemy of Speed
Convince & Convert
NOVEMBER 30, 2011
The widely held notion that we should staff community manager and similar positions with young, inexpensive, socially savvy people who juggle smart phones like flaming clubs may actually be a terrible idea. And experienced, wise, consumer affairs-oriented connector with smarts and empathy. Ultimately, speed wins. So how do you win the speed race that has no finish line? Do you?
What the ComScore Digital Year in Review means for small biz marketers
FEBRUARY 9, 2011
The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Let’s look at some key points that may effect your marketing choices in 2011. If you thought that 2010 was a big year for digital marketing, you were right. All Rights Reserved
Youtube Tuesday: Pink Ponies
JANUARY 18, 2011
know they said the party went viral, but we would have loved to have seen digital cameras, Flips, laptops and smart phones out on the table for easy updates and sharing! Beautiful example of what might happen if an ad agency planned a little girl’s birthday party. Video URL: [link] ].
Does Good Content Matter Anymore?
Direct Marketing Observations
OCTOBER 13, 2011
As the tablet and smart phone markets continue to expand, so will the amount of water downed re-used content. We’re content starved. The The emergence of tablets and mobile devices has only enhanced our desire to consume digital content. There’s a problem though. When content producers cannot meet the demands of a ravenous public, things can get ugly and the public walks-digitally speaking. Actually, things already are ugly. Specifically, the dearth of original compelling content in the digital space has caused us to consume subpar content wrapped around good SEO.
21 Things to Know When Pricing a B2B Website
PWB Marketing Blog
SEPTEMBER 16, 2011
Does your intended audience include small screen users such as those on mobile phones and should they still be able to perform all the functions of your website on any device? More and more business executives are accessing web content on smart phones. Many factors influence the price of a website. It depends what you put inside it. Will your site require multi-lingual support?
What’s Your Mobile Marketing Strategy?
Small Business Mavericks
JUNE 14, 2011
Developments in mobile technology such as the iPhone and other web-enabled smart phones have propelled this growth. Amidst all the hype with social media, there’s a growing trend that sometimes gets lost in the shuffle: Mobile marketing. Before starting my own company in 2006, I worked for 16 years in the wireless industry for AT&T Wireless and Cingular, so I’ve watched mobile develop over the years with more than a casual passers-by interest. For many reasons, mobile marketing has been slow to grow in the United States. Who uses digital coupons? Where Mobile is headed.
The Future of Pharma Marketing: The Game Changer (Part 2)
Blue Focus Marketing
JUNE 6, 2011
Game Changer: Facebook Tells Pharma Brands They Must Allow Comments by August 15, 2011. Per health marketing company Aptilon, 4 out of 5 doctors surveyed said they planned to buy an iPad this year (2011). More than 90% of all physicians are using a smart phone. As reported by John Mack, Pharma Marketing Blog , the FDA dropped social media from its 2011 guidance agenda.
Key trends for 2012: Digital Disruption gets Physical
The Way of the Web
DECEMBER 15, 2011
But that was before the iPad started to replace a recipe book on the kitchen counter, next to the internet-connected radio and the smart phone. It’s the trend and prediction season, and there’s one overarching theme which ties together the main three technology trends I believe will break into the mainstream in 2012. Over the past decade we’ve seen a huge amount of disruption triggered by increased internet access – both in terms of speed and availability. We’re already entering the cool celebrity endorsement stage.
Klout and Peerindex – social network loyalty cards?
The Way of the Web
SEPTEMBER 29, 2011
Automating this process and essentially codifying what it means can enable people to attempt to ‘game’ the system, but could also have far-reaching implications in terms of offline interactions when you combine it with smart phones, and facial recognition. Tancredi, headphones and promo information all via Peerindex. Measuring influence or just tracking loyalty? Why worry?
How to Effectively Bottle Social Media and Product Integration
Convince & Convert
NOVEMBER 21, 2011
In addition to family, football, and fancy side dishes you’ll never see for another year, Thanksgiving brings an annual dilemma to the oenophile. What wine to serve for Thanksgiving is a tricky question, as the holiday table replete with savory and sweet options is an Ellis Island of tastes, making for a tough wine pairing. This year, instead of hoping to get it just right, I’ll be serving a wine that has the best aspects of Thanksgiving (family, friends, socializing) built right into the product. include() may indeed be the world’s most social wine. this is a clickable cmp.ly