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Looking Back at 300: Top 10 Posts on the Webbiquity Blog So Far

Webbiquity SMM

Vocus vs. Cision (November 8, 2011). Vocus and Cision are both powerful and popular PR monitoring and management systems. While I’d write this differently today, the post holds up pretty well considering there were “only” 350 million users on Facebook when this was published. It Depends (October 13, 2010).

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Media Relations Gone Wrong: How Not to Pitch a Journalist (Video)

Adam Sherk

Fortunately today there are much better tools at our disposal be it PR software suites like Vocus and Cision or networking services like HARO and Seek or Shout. Then a bunch of other sites will take your article, barely change it and then publish it on their own sites. –So will you publish the story today? –Please.

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Social Media Dominates 2010 PR Planning, But SEO Increasingly in.

Adam Sherk

Another chart of interest in the Vocus whitepaper demonstrates how social media monitoring has become an essential part of the PR practioner’s toolkit: News monitoring and online media databases have traditionally received the lion’s share of PR tool spending. Both rightly deserve credit for increasing awareness industry-wide.

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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

For publishers it typically involves identifying users that are sharing, discussing and linking to content from your brands and their competitors, and about specific topics. Social monitoring tools like Radian6 and PR suites like Vocus and Cision offer the greatest range of functionality for research and contact management.

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity SMM

Vocus and Cision ) to the obscure ( Butterfly Publisher ). Matt Mansfield interviews five PR pros including Joe Chernov of Eloqua and Lisa Ann Pinkerton of Technica to get the scoop on their favorite tools for PR management, social media and other functions. The tools, briefly reviewed, range from the obvious (e.g.,

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Amplify Your Content Strategy with Influencer Marketing

Convince & Convert

Building our brand — By virtue of the fact that these influencers are choosing to publish content on our site, they are effectively signaling their approval of OpenView. Likewise, you can search on Twitter and LinkedIn as well as use PR tools such as Vocus and Cision to find influencers.

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How to Best Work With a PR Pro

Waxing UnLyrical

Prior to letting this person go, Shonali Burke [whom you know as the publisher of this blog] was kind enough to have a teleconference with my client and I. You get a bonus for using Vocus or a similar platform.). But the journey is important and there are lessons to be learned. Since I had done this already, I thought that was fair.

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