Adam Sherk

AUGUST 11, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book by Adam Sherk on August 11, 2009 Yesterday I received a copy of Rafe Needleman ’s Pro PR Tips in the mail from ITDatabase. Tip #14: Dirty Secret Every now and then, press releases work.

Tips 102

Tips Publishing Press Release Syndication 102

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Adam Sherk

JUNE 5, 2009

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Related posts: Does Google News Sitemaps New Format Help Publishers? Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals?

Publishing 100

Publishing Google NoFollow Guidelines 100

Adam Sherk

DECEMBER 2, 2009

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. That’s certainly important but it’s just one tactic; there are a lot more opportunities to explore.

Vocus 166

Vocus SEO Social Media Press Release 166

Adam Sherk

APRIL 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag by Adam Sherk on April 30, 2009 Really you shouldn’t need it. What you should be doing is avoiding duplicate content altogether.

Issues 100

Issues Publishing URL Syndication 100

Adam Sherk

DECEMBER 16, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals? If you’re not familiar with rel=&# canonical&# see Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag ). Do my publishers need to use rel=&# canonical&# ?

Syndication 103

Syndication Publishing URL Yahoo 103

Adam Sherk

AUGUST 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Great Example of a Multimedia News Article from ESPN.com by Adam Sherk on August 14, 2009 Recently I wrote about the importance of including meaningful content in videos embedded in press releases.

Examples 102

Examples News Press Release Embedding 102

Adam Sherk

SEPTEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. The title should be “extremely indicative of the story at hand.”

News 158

News Google Tips Press Release 158

Kikolani

MAY 23, 2012

We all at least know there is an opportunity to reach customers in a different way through social, but not everybody truly grasps the kind of brand awareness, business opportunities and startup growth that can take place on these channels. The press releases were only the catalyst. That’s what I want to talk about.

Press Release 115

Press Release Journal iPhone Hubspot 115

Adam Sherk

JANUARY 21, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Journalist Social Media Usage Increases, Concerns About Reliability of Information by Adam Sherk on January 21, 2010 Yesterday Cision released the results of their Social Media and Online Usage Study, a survey of social media usage by print and Web journalists.

Social Media 122

Social Media Press Release Microblogging Survey 122

Twist Image

FEBRUARY 2, 2012

The official press release went out this morning via my publisher, Business Plus (an imprint of Grand Central Publishing - Hachette Book Group USA ). I sent it to my literary agent who sent it on to my publisher, and the deal happened in a matter of weeks. book publisher. book publishing. reboot you.

Proposal 111

Proposal Startup Press Release Publishing 111

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

Adam Sherk

JANUARY 20, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Top 10 Reasons The New York Times is Really Putting up a Paywall by Adam Sherk on January 20, 2010 Today The New York Times made it official that they will be introducing a metered model starting in 2011. Your list gives Letterman a run any day.

Press Release 126

Press Release Digg News SEO 126

Adam Sherk

NOVEMBER 23, 2009

It would also be interesting to see how Microsoft addresses the financial realities of trying to extend such an arrangement to a larger group of publishers. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

News 101

News Google Hitwise Press Release 101

Adam Sherk

JUNE 9, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites Not Making Much Use of Static FBML on Facebook Pages by Adam Sherk on June 9, 2010 Between privacy issues, a sweaty CEO and technical problems with its “Like&# buttons Facebook is having a rough time lately.

News 181

News Sites Yahoo Facebook 181

Writtent Blog

JUNE 5, 2013

According to John McTigue , part of the marketing team behind the offer, “most companies [in the industry] are publishing case studies , specification sheets, or press releases…we wanted to ‘punch things up’ a bit.” It worked brilliantly, and the campaign’s ability to generate qualified leads was described as “stunning.”

Small Business 100

Small Business B2B Strategy Content 100

Adam Sherk

JANUARY 19, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Alicia Keys Facebook Page: I’d Sign Up if She Asked Me All Cool by Adam Sherk on January 19, 2010 Want to use your Facebook Page to build out your mailing list? Alicia Keys knows how to do it.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

JULY 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Smart Move from Condé Nast: GQ and DETAILS Should Have Their Own Websites by Adam Sherk on July 22, 2009 There’s been a lot of coverage this week of Condé Nast bringing in McKinsey & Company to help them restructure the business, which hopefully will work out for them.

Press Release 100

Press Release Syndication Blogroll Consultant 100

Koka Sexton

DECEMBER 7, 2020

We are going to talk about marketing strategy and execution for startups. I understand that there are companies that have brand markers as roles but in a startup space in a small midsize company space you really shouldn’t be focusing on brand marketing unless your user growth is off the charts. Think like a publisher.

Strategy 103

Strategy Marketing Startup System 103

Adam Sherk

NOVEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Fortune 100 Need to Get More Creative with Twitter by Adam Sherk on November 17, 2009 While many companies now have some form of presence on Twitter, how well are they utilizing it?

Twitter 145

Twitter Press Release Syndication Blogroll 145

Adam Sherk

MAY 12, 2010

Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag So Far so Good for Seattlepi.com Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

JULY 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Paywalls, Media Coverage and User Access: What’s a PR Pro to Do? Publishers are desperately trying to come up with new business models and hopefully they’ll figure out a system that works. Does Google News Sitemaps New Format Help Publishers?

Press Release 141

Press Release SEO News Survey 141

Adam Sherk

AUGUST 11, 2010

This is particularly appealing for publishers with content that may be of interest to specific audiences as opposed to the wider Digg user base. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Will it work with local news?

Digg 166

Digg Marketing News Press Release 166

Adam Sherk

JANUARY 7, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hearst Skiff Reader Looks Cool by Adam Sherk on January 7, 2010 Hearst’s Skiff Reader is being unveiled at CES this week. It’s an interesting project and it is good to see publishers trying new things, however slow to move they may have been to-date.

Press Release 101

Press Release Syndication Blogroll iPad 101

Adam Sherk

AUGUST 20, 2009

This is encouraging news for publishers as previously once an article was indexed in Google News no changes or updates to it would be registered. This is encouraging news for publishers as previously once an article was indexed in Google News no changes or updates to it would be registered.

News 101

News Google Syndication Press Release 101

Adam Sherk

MAY 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Your Mom’s Coming to Facebook, But She May Not Stick Around by Adam Sherk on May 29, 2009 Inside Facebook published some new statistics this week on Facebook’s US audience growth over the last 60 days.

Facebook 101

Facebook Press Release Syndication Blogroll 101

Adam Sherk

AUGUST 31, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Yahoo Adds Enhanced News Results to SearchMonkey by Adam Sherk on August 31, 2009 On Friday Yahoo announced new additions to its SearchMonkey enhanced results, including options for news content. For technical details and instructions see the SearchMonkey News help page.

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

AUGUST 24, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do Google’s Expanded Domain Results Apply to News and Video Listings? This gives publishers the opportunity for greater exposure to users looking for content from their specific site (and who may not be familiar with the “site:” search operator).

News 113

News List Google Embedding 113

Adam Sherk

SEPTEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Facebook Pages: Which News Sites Get the Most Engagement? Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! in the sidebars and subpages.

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

JANUARY 6, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Newsweek on Tumblr: Good Effort, Needs More Engagement by Adam Sherk on January 6, 2010 Awareness of Newsweek’s Tumblr site has been increasing of late. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Tumblr 131

Tumblr Engagement Press Release Syndication 131

Adam Sherk

JUNE 12, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Daily Show Visits The New York Times by Adam Sherk on June 12, 2009 I couldn’t resist sharing this great video from The Daily Show of Jason Jones visiting The New York Times.

Press Release 100

Press Release Syndication Blogroll Foursquare 100

Adam Sherk

AUGUST 31, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular News Sites on YouTube by Adam Sherk on August 31, 2010 YouTube is both a major opportunity and an interesting challenge for news sites. The Most Buried News Sites on Digg News Sites on the New Digg: Who is Active, Who is Gaining Followers?

Sites 182

Sites News YouTube Press Release 182

Adam Sherk

MAY 19, 2009

It’s also worth noting that a lot of major publishers still get a huge portion of their traffic from direct navigation. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

MAY 19, 2009

It’s also worth noting that a lot of major publishers still get a huge portion of their traffic from direct navigation. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

DECEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Search Marketing Dwarfs Social Media in Interactive Marketing Budgets by Adam Sherk on December 17, 2009 This week both Brian Solis and SEOMoz made reference to a recent Forrester report forecasting US interactive marketing budgets for the next five years.

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

OCTOBER 27, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Content 112

Content Press Release Digg Survey 112

Adam Sherk

FEBRUARY 25, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Make the Most of Your Retweet Buttons by Adam Sherk on February 25, 2010 In working on my presentation for the Twitter Marketing Tactics session at SMX West next week I’ve been looking at the various types of share and retweet buttons used on news sites.

Syndication 117

Syndication URL Press Release SEO 117