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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. Yes, the tool is limiting.

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Five Productivity Tools for PR Pros

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Five Productivity Tools for PR Pros August 25th, 2010 Tweet A few months ago, I wrote a piece on communicating effectively with a virtual workforce for IABC’s monthly e-zine, CW Bulletin.

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Four Steps To Optimize A News Release For Google News

Waxing UnLyrical

Take this example: Let’s say you’ve created a tool that helps non-profits with social media, and you are sending out a news release as part of your launch. You likely want your story to be news, now. In this case, you probably want your release to rank well in Google News, where timeliness is of the essence. pts Settings.

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MeasurePR, the Don Bartholomew Edition Round II

Waxing UnLyrical

and Don, in true self-effacing-yet-no-BS style, continued to offer up nuggets on this oh-so-hot topic in PR, such as On not letting the tool wag the measurement dog : And O. We continued our conversation on social media and ROI. Many new people joined (yay!), Were you inside my head when I wrote the problem with PR ?! pts Settings.

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Bringing Open Community To Public Relations

Waxing UnLyrical

They’re overwhelmed by the overabundance of tools and the disorderly experimentation of staff (and members), and they are tired of the lack of organizational support and the unwieldy processes for monitoring and managing social media. And that’s just the beginning. So, what is “Open Community&# ? pts Settings.

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Get PR Measurement Off The Island

Waxing UnLyrical

Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them. The biggest problem with measurement is a lack of understanding of the basic principles of this art. Click here to try reconnecting the live stream. | pts Settings. Read All About It!

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Public Relations Lessons From Jesus, The Apostles And The Bible

Waxing UnLyrical

What we can learn: conviction is a powerful tool. Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments. Click here to try reconnecting the live stream. | pts Settings.