Sherrilynne Starkie
FEBRUARY 23, 2013
Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Another problem is that brands primarily look to comScore/Nielsen ranking for identifying and selecting influencers.
Bill Hartzer
MAY 26, 2010
Nielsen – this is one of the most well known, and trusted names in customer data analytics. Nielsen has several tools that its customers can use to find out what is happening with their brands within the social media realm. Share this on Technorati. Share it on StumbleUpon. Tweet This!
Bill Hartzer
MAY 26, 2010
Last year, WebVisible partnered with Nielsen Online to reveal compelling data showing that consumers and business owners were using the Web to find local products and services, yet business owners were not fully embracing the Web as a marketing tool for their own businesses. Share this on Technorati. Post on Google Buzz. Tweet This!
Laurel Papworth
JANUARY 14, 2010
I reported them to the ACCC – remember “free&# mobile phone fiasco and resultant fines? Situation: Internet users now spend 17% of their surfing time on social network and blogging sites, nearly triple the percentage of time spent on such sites a year ago, according to Nielsen. – but I bet nothing will come of it.
Diva Marketing Blog
FEBRUARY 22, 2009
Two - Does using free tools like Google Alerts or Technorati still work? The atmosphere was electric, as we had direct competitors in the room; Procter and Unilever; Nielsen, TNS, and Motivequest. Then the leaders of Nielsen, WPP, and IRI will reveal plans for moving our profession forward.
Bill Hartzer
DECEMBER 14, 2009
ABC News reported that N.Y. Mother Deborah Christie organized activist website helpzachary.com, sparking national media attention and sympathy for the innocent casualties of “zero-tolerance” policies, with The New York Times and other prominent publications reporting on numerous such cases. Share this on Technorati. Disconnect.
Webbiquity SMM
JANUARY 17, 2011
What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. Find out in this report. And much more.
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